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Facebook Content Creator Pro Specialization

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Coursera

Facebook Content Creator Pro Specialization

Learn Facebook Marketing from Posts to Profits.

Build your complete Facebook strategy with content creation, community building, and advertising.

Nina Ottaviano
Michael Morgan
Emmanuel Ibekwe

Instructors: Nina Ottaviano

2,035 already enrolled

Included with Coursera PlusLearn more

Get in-depth knowledge of a subject

from 1,809 reviews of courses in this program

Beginner level

Recommended experience

4 weeks to complete
at 10 hours a week
Get in-depth knowledge of a subject

from 1,809 reviews of courses in this program

Beginner level

Recommended experience

4 weeks to complete
at 10 hours a week

What you'll learn

  • Create compelling Facebook content across all formats including posts, videos, and live streams.

  • Build engaged communities and understand the algorithm for maximum organic reach.

  • Master Facebook advertising and monetization features to generate revenue from your presence.

Details to know

Shareable certificate

Add to your LinkedIn profile

Taught in English
Flexible schedule
Learn at your own pace

See how employees at top companies are mastering in-demand skills

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Advance your subject-matter expertise

  • Learn in-demand skills from university and industry experts
  • Master a subject or tool with hands-on projects
  • Develop a deep understanding of key concepts
  • Earn a career certificate from Coursera

Specialization - 20 course series

Facebook Strategy: Effective Content

Facebook Strategy: Effective Content

Course 1, 1 hour

What you'll learn

  • Develop effective strategies for Facebook content

Skills you'll gain

Category: Social Media Content
Category: Facebook
Category: Target Audience
Category: Content Performance Analysis
Category: Content Strategy
Category: Social Media Strategy
Category: Performance Analysis
Facebook Planning: Manage Content Like a Pro

Facebook Planning: Manage Content Like a Pro

Course 2, 1 hour

What you'll learn

  • Plan and manage your Facebook content for consistency and impact

Skills you'll gain

Category: Digital Marketing Tools
Category: Content Strategy
Category: Content Scheduling
Category: Facebook
Category: Content Management
Category: Workflow Management
Category: Driving engagement
Category: Content Development and Management
Category: Social Media Management
Category: Live Streaming
Category: Content Creation
Category: Drive Engagement
Category: Content Performance Analysis
Category: Calendar Management
Category: Social Media Content
Facebook Content Creation Essentials

Facebook Content Creation Essentials

Course 3, 3 hours

What you'll learn

  • Create engaging content for Facebook with ease

Skills you'll gain

Category: Graphic Design
Category: Visual Storytelling
Category: Driving engagement
Category: Editing
Category: Facebook
Category: Graphic and Visual Design
Category: AI powered creativity
Category: Photo Editing
Category: Video Production
Category: Drive Engagement
Category: Writing
Category: Design Elements And Principles
Category: Content Creation
Category: Videography
Category: Social Media Content
Category: Social Media
Category: Video Editing
Facebook Visuals: Enhance Photography & Design

Facebook Visuals: Enhance Photography & Design

Course 4, 1 hour

What you'll learn

  • Design eye-catching visuals for your Facebook content

Skills you'll gain

Category: Design
Category: Photography
Category: Design Elements And Principles
Category: Content Creation
Category: Graphic and Visual Design
Facebook Watch: Create Engaging Videos

Facebook Watch: Create Engaging Videos

Course 5, 1 hour

What you'll learn

  • Create and optimize video content for Facebook Watch

Skills you'll gain

Category: Videography
Category: Visual Storytelling
Category: Content Creation
Category: Video Production
Category: Facebook
Category: Video Editing
Facebook Storytelling: Write Compelling Stories

Facebook Storytelling: Write Compelling Stories

Course 6, 1 hour

What you'll learn

  • Craft posts that capture attention and encourage interaction on Facebook

Skills you'll gain

Category: Persuasive Communication
Category: Writing and Editing
Category: Social Media Content
Category: Content Creation
Category: Writing
Category: Storytelling
Category: Drive Engagement
Category: Facebook
Category: AI powered creativity
Category: Copywriting
Facebook Live: Real-Time Engagement

Facebook Live: Real-Time Engagement

Course 7, 1 hour

What you'll learn

  • Leverage Facebook Live for real-time audience interaction

Skills you'll gain

Category: Live Streaming
Category: Drive Engagement
Category: Content Scheduling
Category: Scheduling
Category: Driving engagement
Category: Facebook
Facebook Insights: Crack the Algorithm

Facebook Insights: Crack the Algorithm

Course 8, 1 hour

What you'll learn

  • Demystify Facebook’s algorithm to enhance your reach

Skills you'll gain

Category: Content Optimization
Category: Content Creation
Category: Content Performance Analysis
Category: Social Media Content
Category: Analysis
Category: Facebook
Facebook Analytics: Optimize Performance

Facebook Analytics: Optimize Performance

Course 9, 1 hour

What you'll learn

  • Use analytics to optimize your Facebook strategies and performance

Skills you'll gain

Category: Trend Analysis
Category: Content Optimization
Category: Social Media Strategy
Category: Social Media
Category: Social Media Analytics
Category: Data-Driven Decision-Making
Category: Facebook
Category: Content Performance Analysis
Category: Social Media Content
Category: Driving engagement
Category: Performance Analysis
Facebook Optimization: Grow Your Presence

Facebook Optimization: Grow Your Presence

Course 10, 2 hours

What you'll learn

  • Optimize your Facebook page for steady growth

Skills you'll gain

Category: Key Performance Indicators (KPIs)
Category: Social Media Strategy
Category: Content Performance Analysis
Category: Brand Marketing
Category: Instagram
Category: Social Media Analytics
Category: Social Media Management
Category: Data-Driven Decision-Making
Category: Analytics
Category: Facebook
Category: Content Strategy
Category: Content Optimization
Facebook Growth: Boost Your Engagement

Facebook Growth: Boost Your Engagement

Course 11, 3 hours

What you'll learn

  • Grow your Facebook audience and drive engagement

Skills you'll gain

Category: Social Media
Category: Live Streaming
Category: Social Media Content
Category: Content Management
Category: Content Development and Management
Category: Driving engagement
Category: Community Organizing
Category: Social Media Strategy
Category: Community Development
Category: Content Creation
Category: Content Strategy
Category: Social Media Management
Category: Facebook
Category: Content Scheduling
Category: Drive Engagement
Facebook Communities: Maximize Interaction

Facebook Communities: Maximize Interaction

Course 12, 1 hour

What you'll learn

  • Build and nurture active communities on Facebook

Skills you'll gain

Category: Social Media Strategy
Category: Drive Engagement
Category: Discussion Facilitation
Category: Driving engagement
Category: Facebook
Category: Social Media Management
Category: Community Development
Facebook Monetization: Collaborate with Brands

Facebook Monetization: Collaborate with Brands

Course 13, 1 hour

What you'll learn

  • Monetize your Facebook content and grow your business

Skills you'll gain

Category: Target Audience
Category: Facebook
Category: Social Media
Category: Social Media Management
Category: Content Strategy
Category: Business Planning

What you'll learn

  • Generate targeted social media content: create personalized social media content tailored to different audience segments.

  • Design visually appealing social media posts: use generative AI to craft engaging visuals that complement their social media posts.

  • Analyze and refine content: measure engagement and adjust their content strategy based on performance data

Skills you'll gain

Category: Content Performance Analysis
Category: Social Media Content
Category: Social Media Campaigns
Category: ChatGPT
Category: Social Media Marketing
Category: Social Media Strategy
Category: Copywriting
Category: Prompt Engineering
Category: Target Audience
Category: Content Scheduling
Category: Content Optimization
Category: Content Strategy
Category: Storytelling
Category: Social Media
Category: Content Creation
Category: Content Development and Management
Create Animated Social Media Posts using Canva

Create Animated Social Media Posts using Canva

Course 15, 2 hours

What you'll learn

  • Develop a new animated social media post using Canva.

  • Utilize the elements tool to create a background for a social media post.

  • Prepare an animated social media post using the text tool in Canva.

Skills you'll gain

Category: Social Media
Category: Marketing
Category: Content Creation
Category: Canva (Software)
Category: Graphics Software
Category: Graphic and Visual Design Software
Category: Animations
Category: Graphic Design
Category: Graphic and Visual Design
Small Business Marketing Using Facebook

Small Business Marketing Using Facebook

Course 16, 2 hours

What you'll learn

  • Create a Facebook profile and a Facebook business page

  • Learn about the features of your new Facebook business page

  • Learn how to market your small business on social media and communicate with clients

Skills you'll gain

Category: Facebook
Category: Digital Advertising
Category: Online Advertising
Category: Web Presence
Category: Content Scheduling
Category: Advertising
Category: Social Media
Category: Customer Engagement
Category: Business Marketing
Category: Social Media Marketing
Category: Social Media Management
Category: Target Audience
Category: Social Media Content
Category: Marketing Analytics
Category: Content Development and Management
Organic Marketing: Facebook Groups For Small Businesses

Organic Marketing: Facebook Groups For Small Businesses

Course 17, 2 hours

What you'll learn

  • Create A client profile & Develop an attractive Facebook account.

  • Target and Leverage Facebook groups & their netiquette.

  • Construct an action plan.

Skills you'll gain

Category: Marketing
Category: Web Presence
Category: Social Media Content
Category: Content Creation
Category: Business Marketing
Category: Social Media
Category: Customer Analysis
Category: Target Audience
Category: Facebook
Category: Social Media Marketing
Create a Facebook Business Page

Create a Facebook Business Page

Course 18, 2 hours

What you'll learn

  • Create a detailed Facebook page

  • Setup automated responses and automated messages

  • Add another admin to your Facebook page

Skills you'll gain

Category: Instagram
Category: Marketing
Category: Marketing Automation
Category: Social Media Management
Category: Automation
Category: Social Media
Category: Web Presence
Category: Editing
Category: Facebook
Get Started with Facebook Ads Manager

Get Started with Facebook Ads Manager

Course 19, 2 hours

What you'll learn

  • Know how to get started with Facebook Ads Manager.

Skills you'll gain

Category: Facebook
Category: Meta Ads Manager
Category: Advertising Campaigns
How to Set Up a Facebook Ads Campaign

How to Set Up a Facebook Ads Campaign

Course 20, 2 hours

What you'll learn

  • Learn how to create a Business Manager account that will allow you to have full control of your presence on Facebook

  • Learn how to make and run ads on Facebook according to a clear objective following the Business objective of your company

Skills you'll gain

Category: Marketing
Category: Target Audience
Category: Advertising Campaigns
Category: Advertising
Category: Cost Management
Category: Facebook
Category: Social Media
Category: Campaign Management
Category: Meta Ads Manager
Category: Social Media Management
Category: Digital Marketing
Category: Social Media Campaigns
Category: Budgeting
Category: Campaign Planning

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.

Instructors

Nina Ottaviano
28 Courses41,099 learners
Michael Morgan
1 Course2,055 learners
Emmanuel Ibekwe
Coursera
4 Courses14,743 learners

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Coursera

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Learner reviews across Facebook Content Creator Pro

avg. across 20 courses

  • 5 stars

    74.27%

  • 4 stars

    16.64%

  • 3 stars

    4.54%

  • 2 stars

    1.69%

  • 1 star

    2.85%

RR
Course: Creating Social Media Posts with GenAI: Mastering ChatGPT

Reviewed on Dec 25, 2024

KK
Course: Create Animated Social Media Posts using Canva

Reviewed on Dec 27, 2022

DT
Course: Small Business Marketing Using Facebook

Reviewed on Jun 22, 2021

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