• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • T

    Tecnológico de Monterrey

    Diseño Instruccional: Aprendizaje activo y Pedagogía digital

    Skills you'll gain: Digital pedagogy, Education Software and Technology, Instructional and Curriculum Design, Instructional Strategies, Instructional Design, Pedagogy, Course Development, Interactive Learning, Education and Training, Training Programs, Student Engagement, Student-Centred Learning, Quality Assurance, Educational Materials, Planning, Strategic Planning, Innovation, Solution Design, Technical Documentation, Continuous Monitoring

    4.7 stars, 1.4K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (1.4K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • I

    IE Business School

    Understanding economic policymaking

    Skills you'll gain: Financial Policy, Public Policies, Economics, Economics, Policy, and Social Studies, Economic Development, Tax, International Finance, Policy Analysis, Crisis Management, Fiscal Management, Financial Systems, Financial Market, Growth Strategies

    4.8 stars, 1.1K reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (1.1K) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • J

    John Wiley & Sons

    Maximizing Facebook: Marketplace & Features

    Skills you'll gain: Facebook, Fundraising, Fundraising and Crowdsourcing, Social Media, Social Media Content, Social Media Marketing, Social Media Management, Event Marketing, Social Media Strategy, Shared Media, Event Management, Content Scheduling, Content Strategy, Drive Engagement, Public Affairs, General Sales Practices, Content Creation, Selling Techniques, Online Advertising, Communication

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    Universidad Nacional Autónoma de México

    Periodismo digital y combate a las fake news

    Skills you'll gain: Journalism, Research, Investigation, Media and Communications, digital literacy, Writing, Interviewing Skills, Data Security, Report Writing, Community Outreach, Public Affairs, Cybersecurity, Storytelling, Ethical Standards And Conduct, Fraud detection, Diversity Awareness, Editing

    4.9 stars, 669 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.9 (669) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    Universidad Nacional Autónoma de México

    Los gobiernos locales como actores internacionales

    Skills you'll gain: Public Policies, International Relations, Political Sciences, Policy Development, Policy Analysis, Advocacy, Governance, Public Administration, Diplomacy, Community Development, Coordination

    4.8 stars, 965 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.8 (965) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • T

    The University of Sydney

    Problem-Solving Skills for University Success

    Skills you'll gain: Creative Problem-Solving, Problem Solving, Critical Thinking and Problem Solving, Creative Thinking, Analytical Skills, Creativity, Critical Thinking, Research, Communication

    4.9 stars, 1.7K reviews, Beginner, Course, 1 - 3 Months

    ★ 4.9 (1.7K) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • D

    Deep Teaching Solutions

    Uncommon Sense Teaching

    Skills you'll gain: Instructional Strategies, Teaching, Education and Training, Learning Strategies, Pedagogy, Lecturing, Learning Theory, Differentiated Instruction, Student Engagement, Human Learning, Interactive Learning, Learning Styles, Stress First Aid, Mental Concentration, Student-Centred Learning, Neurology, Child Development, Habit Formation

    4.9 stars, 692 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.9 (692) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Facebook Content Creator Pro

    Skills you'll gain: Content Performance Analysis, Video Production, Content Scheduling, Meta Ads Manager, Writing, Social Media Analytics, Canva (Software), Facebook, Content Creation, Storytelling, Data-Driven Marketing, Copywriting, Online Advertising, Videography, Persona Development, Photography, Marketing Analytics, Social Media, Content Strategy, ChatGPT

    4.6 stars, 1.8K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.6 (1.8K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Geneva

    Genre : quels enjeux ? Violences, globalisation, biomédecine, sexualités.

    Skills you'll gain: Sociology, Diversity Awareness, Social Sciences, Social Justice, World History, International Relations, Socioeconomics, Economics, Policy, and Social Studies, Health Equity, Culture, Cultural Diversity, Anthropology, Science and Research, Political Sciences, Research

    4.8 stars, 366 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (366) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    Universiteit Leiden

    International Law In Action: Investigating and Prosecuting International Crimes

    Skills you'll gain: Court Systems, Legal Proceedings, Adjudication, Legal Strategy, Legal Hearings, Criminal Investigation and Forensics, Political Sciences, International Relations, Case Law, Law, Regulation, and Compliance, Policy Analysis, Research, and Development, Investigation, Case Studies, Child Development

    4.8 stars, 734 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.8 (734) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Pennsylvania

    AI in Education: Leveraging ChatGPT for Teaching

    Skills you'll gain: Prompt Engineering, Prompt Patterns, ChatGPT, Responsible AI, AI Personalization, Generative AI Agents, Generative AI, Education Software and Technology, Digital pedagogy, AI Integrations, Teaching

    4.8 stars, 321 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (321) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • H

    Hebrew University of Jerusalem

    Israel State and Society

    Skills you'll gain: Demography, Political Sciences, Social Sciences, Socioeconomics, International Relations, Sociology, Culture, World History, Cultural Diversity, Policy Analysis, Governance, Economics, Conflict Management

    4.7 stars, 383 reviews, Beginner, Course, 3 - 6 Months

    ★ 4.7 (383) · Beginner · Course · 3 - 6 Months

    Category: Preview
    Preview
1…959697…614

In summary, here are 10 of our most popular social media marketing courses

  • Diseño Instruccional: Aprendizaje activo y Pedagogía digital: Tecnológico de Monterrey
  • Understanding economic policymaking: IE Business School
  • Maximizing Facebook: Marketplace & Features: John Wiley & Sons
  • Periodismo digital y combate a las fake news: Universidad Nacional Autónoma de México
  • Los gobiernos locales como actores internacionales: Universidad Nacional Autónoma de México
  • Problem-Solving Skills for University Success: The University of Sydney
  • Uncommon Sense Teaching: Deep Teaching Solutions
  • Facebook Content Creator Pro: Coursera
  • Genre : quels enjeux ? Violences, globalisation, biomédecine, sexualités.: University of Geneva
  • International Law In Action: Investigating and Prosecuting International Crimes: Universiteit Leiden

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok