• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • J

    John Wiley & Sons

    Agile Planning and Execution: From Vision to Delivery

    Skills you'll gain: Agile Project Management, Agile Software Development, Sprint Planning, Product Roadmaps, Agile Product Development, Project Management Life Cycle, User Story, Agile Methodology, Sprint Retrospectives, Scrum (Software Development), Project Coordination, Product Requirements, Team Management, Release Management, Backlogs, Team Oriented, Team Building, Cross-Functional Team Leadership, Quality Management, Project Risk Management

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • M

    Microsoft

    Risk and Security Strategy

    Skills you'll gain: AI Security, Generative AI, Security Strategy, Responsible AI, Threat Modeling, Threat Management, Risk Analysis, Governance Risk Management and Compliance, Risk Management, Cyber Governance, Risk Management Framework, Security Architecture Review, Technical Communication, IT Security Architecture, Cybersecurity, Cloud Security, Regulatory Compliance, Internal Auditing, Stakeholder Management, Policy Development

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • L

    LearnQuest

    AI Content Strategy – Performance, Ethics, and Adaptability

    Skills you'll gain: Content Performance Analysis, Responsible AI, Prompt Engineering, Campaign Management, Content Optimization, Content Marketing, Content Strategy, Web Analytics, Prompt Patterns, A/B Testing, Content Development and Management, Performance Measurement, Data Ethics, Marketing Operations, Workflow Management, Performance Metric, Content Creation, Content Management, Creative Design, Creative Thinking

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • M

    Microsoft

    Business Analysis Fundamentals

    Skills you'll gain: Stakeholder Management, Stakeholder Engagement, Business Analysis, Project Management, Stakeholder Analysis, Analysis, Risk Management, Microsoft Power Platform, Problem Management

    4.7 stars, 1.1K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (1.1K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • J

    John Wiley & Sons

    Information Systems Foundations for Business

    Skills you'll gain: Information Management, Cybersecurity, Data Management, Information Systems, Security Awareness, Database Management, Management Information Systems, Relational Databases, Data Warehousing, Information Technology, Data Governance, Risk Management, Big Data, Business Strategy, Information Privacy, Digital Transformation, Business Analysis, Business Process, Business Process Management, Decision Making

    Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Maryland, College Park

    Risk, Ethics, and Governance in Technological Innovation

    Skills you'll gain: Legal Risk, Enterprise Risk Management (ERM), Responsible AI, Continuous Monitoring, Technology Strategies, Governance Risk Management and Compliance, Governance, Threat Management, Data Ethics, Risk Management, Law, Regulation, and Compliance, Legal Strategy, Risk Management Framework, Regulatory Compliance, Risk Analysis, Regulatory Requirements, Risk Mitigation, Regulatory Affairs, AI literacy, Communication Planning

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Chegg Skills

    Digital Marketing Fundamentals

    Skills you'll gain: Digital Marketing, Digital Advertising, Digital Brand Strategy, Digital Marketing Campaigns, Marketing, Consumer Behaviour, Marketing Strategies, Marketing Strategy and Techniques, Case Studies, Marketing Channel, Business Marketing, Artificial Intelligence, Customer Engagement, Journey Mapping, Generative AI

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • P

    Packt

    Automation, Reporting, and Advanced Features

    Skills you'll gain: Salesforce, Salesforce Development, Dashboard, Dashboard Creation, Marketing Automation, Process Design, Application Lifecycle Management, Application Deployment, User Flows, Email Automation, Business Process Automation, Workflow Management, Business Reporting, Automation, Report Writing, Sales Process

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • R

    Rutgers the State University of New Jersey

    Supply Chain Sourcing

    Skills you'll gain: Strategic Sourcing, Supplier Relationship Management, Procurement, Supplier Management, Purchasing, Supply Management, Vendor Relationship Management, Supply Chain, Supplier Performance Management, Vendor Management, Decision Making, Cost Benefit Analysis

    4.7 stars, 2.1K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (2.1K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • L

    LearnQuest

    AI Content & Creative Tools

    Skills you'll gain: Prompt Engineering, Personalized Campaigns, Email Marketing, Content Performance Analysis, Responsible AI, Campaign Management, Content Marketing, Content Optimization, Prompt Patterns, AI Workflows, Content Strategy, Marketing Operations, Web Analytics, AI Personalization, Cross-Channel Marketing, Content Creation, Generative AI, Digital Marketing, Marketing Analytics, Social Media Marketing

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Chris Croft Training

    Overcome Procrastination: Procrastination Mastery

    Skills you'll gain: Self-Discipline, Overcoming Obstacles, Productivity, Goal Setting, Personal Development, Self-Motivation, Prioritization, Time Management, Accountability, Stress Management, Mental Concentration, Planning, Motivational Skills, Goal-Oriented, Workflow Management, Problem Solving, Organizational Effectiveness, Decision Making, Plan Execution, Behavior-Driven Development

    Mixed · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • K

    KodeKloud

    Azure Administrator: Identity, Governance, and Management

    Skills you'll gain: Cloud Management, Infrastructure as Code (IaC), Azure Active Directory, Microsoft Azure, Identity and Access Management, Role-Based Access Control (RBAC), Active Directory, Enterprise Architecture, User Provisioning, IT Management, User Accounts, Authorization (Computing), Cloud Deployment, Authentications, Self Service Technologies

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
1…929394…834

In summary, here are 10 of our most popular brand management courses

  • Agile Planning and Execution: From Vision to Delivery: John Wiley & Sons
  • Risk and Security Strategy: Microsoft
  • AI Content Strategy – Performance, Ethics, and Adaptability: LearnQuest
  • Business Analysis Fundamentals: Microsoft
  • Information Systems Foundations for Business: John Wiley & Sons
  • Risk, Ethics, and Governance in Technological Innovation: University of Maryland, College Park
  • Digital Marketing Fundamentals: Chegg Skills
  • Automation, Reporting, and Advanced Features: Packt
  • Supply Chain Sourcing: Rutgers the State University of New Jersey
  • AI Content & Creative Tools: LearnQuest

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok