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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Create an A/B web page marketing test with Google Optimize

    Skills you'll gain: A/B Testing, Google Analytics, Experience Design, Web Analytics, User Experience, Content Optimization, Web Content, Target Audience, Test Tools, Content Performance Analysis, Personalized Campaigns, Marketing, Analytics

    4.3 stars, 111 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.3 (111) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Crea Diseños de Marketing en Redes Sociales con Canva

    Skills you'll gain: Canva (Software), Animations, Photo Editing, Graphic and Visual Design Software, Marketing Design, Social Media Content, Graphic Design, Editing, Visual Storytelling, Design Elements And Principles, Graphic and Visual Design, Content Creation, Social Media, Typography, Layout Design, Social Media Campaigns, Data Import/Export, Marketing

    Beginner · Guided Project · Less Than 2 Hours

  • K

    Kennesaw State University

    The Good, Bad, and Ugly of Marketing - Jagdish Sheth

    Skills you'll gain: Marketing Effectiveness, Marketing, Strategic Marketing, Stakeholder Management, Stakeholder Communications, Marketing Strategies, Business Marketing, Stakeholder Engagement, Stakeholder Analysis, Internal Communications, Customer Advocacy, Data-Driven Marketing, Corporate Sustainability, Value Propositions, Social Impact, Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    Universidad de Palermo

    Estrategia de Canales: Marketing Omnicanal y Punto de Venta

    Skills you'll gain: Retail Store Operations, Commercialization, Sales Strategy, Instagram, Driving engagement

    4.8 stars, 10 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (10) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • G

    Google Cloud

    Smart Analytics, Machine Learning, and AI on GCP en Español

    Skills you'll gain: Google Cloud Platform, Model Deployment, Unstructured Data, MLOps (Machine Learning Operations), Tensorflow, Applied Machine Learning, Model Training, Cloud API, Analytics, Jupyter, Machine Learning

    4.7 stars, 47 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.7 (47) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • I

    IE Business School

    Brand and Product Management

    Skills you'll gain: Product Lifecycle Management, Brand Strategy, Customer experience strategy (CX), Brand Management, Branding, Competitive Analysis, Product Management, Product Planning, Product Strategy, New Product Development, Journey Mapping, Customer Engagement, Design and Product, Demand Planning, Internal Communications, Employee Engagement, Estimation, Consumer Behaviour, Portfolio Management, Conversion Funnel Analysis

    4.7 stars, 2.7K reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (2.7K) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • S

    Sage Publications

    Tactics, Ethics, and Future Trends in Social Media Marketing

    Skills you'll gain: Social Media Strategy, Digital Media Strategy, Paid media, Social Media Marketing, Social Media, Social Media Management, Social Media Content, Service Recovery, Social Media Analytics, Marketing Communications, Digital Marketing, Employee Engagement, Earned Media, Marketing, Consumer Behaviour, Customer Complaint Resolution, Brand Management, Brand Loyalty, Drive Engagement, Content Creation

    Beginner · Course · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • R

    Real Madrid Graduate School Universidad Europea

    How Did We Get Here?The Development of Analytics in Football

    Skills you'll gain: Analytics, Performance Analysis, Descriptive Analytics, Business Analytics, Advanced Analytics, Data-Driven Decision-Making, Data Analysis, Media and Communications, Analysis, Predictive Analytics, Data Literacy, Performance Measurement, Data Collection, Spatial Data Analysis, Spatial Analysis, Performance Reporting, Learning Styles, Innovation, Leadership, Communication

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • J

    Johns Hopkins University

    Health Informatics

    Skills you'll gain: Health Informatics, Clinical Informatics, Healthcare Project Management, Health Technology, Change Control, Health Systems, Health Policy, Informatics, Health Care, Health Assessment, Medical Records, Health Care Administration, Health Information Management, Clinical Leadership, Decision Support Systems, Solution Design, IT Management, Electronic Medical Record System, Databases, Data Science

    4.4 stars, 1K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.4 (1K) · Beginner · Specialization · 3 - 6 Months

    Category: Job skills
    Job skills
    Status: Free trial
    Free trial
  • M

    Microsoft

    Microsoft Data Analysis with SQL, Excel & Power BI

    Skills you'll gain: Data Visualization, Data Storytelling, Power BI, Dashboard, Data Presentation, Transact-SQL, SQL, Microsoft SQL Servers, Excel Formulas, Microsoft Excel, Statistical Visualization, Data Cleansing, Transaction Processing, Prompt Engineering, Data Manipulation, Data Processing, Data Analysis, Dashboard Creation, Business Intelligence, Data Management

    4.6 stars, 1.5K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.6 (1.5K) · Beginner · Specialization · 3 - 6 Months

    Category: Job skills
    Job skills
    Category: New
    New
    Status: Free trial
    Free trial
  • G

    Google Cloud

    Smart Analytics, Machine Learning, and AI on GCP - Italiano

    Skills you'll gain: Google Cloud Platform, Model Deployment, Unstructured Data, MLOps (Machine Learning Operations), Big Data, Data Pipelines, Machine Learning Methods, Model Training, Applied Machine Learning, Artificial Intelligence and Machine Learning (AI/ML), Cloud Platforms, Jupyter, Machine Learning, Predictive Modeling, Natural Language Processing

    Intermediate · Course · 1 - 3 Months

  • A

    Alex Genadinik

    App Development With AI. Plus, App Marketing And Monetization - 2026

    Skills you'll gain: Instagram, TikTok, Debugging, Keyword Research, Podcasting, Video Production, Vibe coding, Prototyping, Social Media Content, Social Media Management, Social Media Marketing, Search Engine Optimization, Copywriting, Mobile Development, Paid media, Social Media Campaigns, Business Planning, Mobile Development Tools, Earned Media, Other Mobile Programming Languages

    Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
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Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
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