• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • P

    Pearson

    Consumer Choice

    Skills you'll gain: Revenue Management, Cost Accounting, Consumer Behaviour, Economics, Operating Cost, Business Economics, Supply And Demand, Profit and Loss (P&L) Management, Production Process, Operational Efficiency, Resource Allocation

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    Sage Publications

    Getting Ethical Approval for Your Project

    Skills you'll gain: Institutional Review Board (IRB), Research Design, Informed Consent, Research, Ethical Standards And Conduct, Law, Regulation, and Compliance

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • U

    University of Illinois Urbana-Champaign

    e-Learning Ecologies: Innovative Approaches to Teaching and Learning for the Digital Age

    Skills you'll gain: Differentiated Instruction, Digital pedagogy, Collaborative Software, Education Software and Technology, digital literacy, Emerging Technologies, Innovation, Digital Communications

    4.8 stars, 1.6K reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.8 (1.6K) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • P

    Pearson

    The Money Economy

    Skills you'll gain: Banking Services, Financial Systems, Supply And Demand, Banking, Financial Policy, Loans, Market Liquidity, Deposit Accounts, Finance, Economics, Market Dynamics, General Lending, Economics, Policy, and Social Studies, Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    Sage Publications

    Ethnography for Beginners

    Skills you'll gain: Qualitative Research, Research Design, Research Methodologies, Institutional Review Board (IRB), Research, Data Collection, Ethical Standards And Conduct, Informed Consent, Culture

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • U

    Universidad de Palermo

    Psicología de la personalidad

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • D

    Duke University

    Sports and Society

    Skills you'll gain: Social Studies, Social Sciences, Socioeconomics, Diversity Awareness, Anthropology, Economics, Policy, and Social Studies, International Relations, World History, Sociology, Liberal Arts, Social Justice, Cultural Diversity, Intercultural Competence, Business Economics, Economics, Political Sciences

    4.8 stars, 1.4K reviews, Mixed, Course, 1 - 3 Months

    ★ 4.8 (1.4K) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of California, Irvine

    Emerging Trends & Technologies in the Virtual K-12 Classroom

    Skills you'll gain: Education Software and Technology, Learning Management Systems, Collaborative Software, Digital pedagogy, Teaching, Augmented Reality, Game Design, Virtual Environment, Emerging Technologies, Technology Strategies, Information Privacy, Personally Identifiable Information, Content Management, Social Media

    4.6 stars, 671 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.6 (671) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • P

    Pearson

    International Trade, Public Goods, and Externalities

    Skills you'll gain: Economics, Market Dynamics, Economics, Policy, and Social Studies, Supply And Demand, Environmental Resource Management, Natural Resource Management, International Relations, Environment and Resource Management, Tax, Public Policies, Environmental Issue, Socioeconomics, Environmental Policy, Policy Analysis, Market Analysis, Resource Allocation, Resource Management, Cost Benefit Analysis, Social Impact

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Geneva

    Introduction aux Droits de l’Homme

    Skills you'll gain: Social Justice, Immigration Law, Human Services, Sustainable Development, Environmental Laws, Court Systems, International Relations, Law, Regulation, and Compliance, Cultural Diversity, Case Law, Political Sciences, Diplomacy, Ethical Standards And Conduct

    4.9 stars, 1.7K reviews, Mixed, Course, 1 - 3 Months

    ★ 4.9 (1.7K) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • P

    Pearson

    The Labor Market & Inequality

    Skills you'll gain: Socioeconomics, Economics, Policy, and Social Studies, Economic Development, Policy Analysis, Public Policies, Economics, Supply And Demand, Labor Relations, Market Dynamics, Compensation Management, Training Programs, Workforce Development, Financial Policy, Land Management, Natural Resource Management

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    Sage Publications

    Introduction to Journal Publishing: Why Publish?

    Skills you'll gain: Journals, Digital Publishing, Coordination, Writing, Team Collaboration, Writing and Editing, Research

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
1…868788…614

In summary, here are 10 of our most popular social media marketing courses

  • Consumer Choice: Pearson
  • Getting Ethical Approval for Your Project: Sage Publications
  • e-Learning Ecologies: Innovative Approaches to Teaching and Learning for the Digital Age: University of Illinois Urbana-Champaign
  • The Money Economy: Pearson
  • Ethnography for Beginners: Sage Publications
  • Psicología de la personalidad: Universidad de Palermo
  • Sports and Society: Duke University
  • Emerging Trends & Technologies in the Virtual K-12 Classroom: University of California, Irvine
  • International Trade, Public Goods, and Externalities: Pearson
  • Introduction aux Droits de l’Homme: University of Geneva

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok