Advertising courses can help you learn campaign strategy, audience targeting, creative development, and media planning. You can build skills in copywriting, brand management, and analytics to measure campaign effectiveness. Many courses introduce tools like Google Ads, social media platforms, and analytics software, showing how these resources can enhance your advertising efforts and optimize outreach.

Skills you'll gain: Presentations, Customer Analysis, Target Market, Marketing Materials, Target Audience, Market Analysis, Marketing, Productivity Software, Design
Beginner · Guided Project · Less Than 2 Hours

Fundação Instituto de Administração
Skills you'll gain: Consumer Behaviour, Target Market, Strategic Marketing, Marketing Psychology, Marketing Strategies, Habit Formation, Customer Retention, Customer Analysis, Marketing, Customer Insights, Target Audience, Decision Making, Market Analysis, Culture, Social Sciences
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Key Performance Indicators (KPIs), Dashboard, Stakeholder Communications, Data Storytelling, Microsoft Outlook, Dashboard Creation, Performance Measurement, Email Marketing, Google Analytics, Business Intelligence, Data-Driven Marketing, Stakeholder Management, Stakeholder Engagement, Content Performance Analysis, Performance Metric, Performance Reporting, A/B Testing, Campaign Management, Strategic Planning, Data Visualization
Intermediate · Specialization · 3 - 6 Months

HubSpot Academy
Skills you'll gain: Sales Presentation, Sales Presentations, Persona Development, General Sales Practices, Lead Generation, Customer Acquisition Management, Prospecting and Qualification, Sales Prospecting, Sales Strategy, Cold Calling, Sales Process, Target Audience, Phone Sales, Sales Enablement, Prioritization, Customer Engagement, Social Media Campaigns, Social Media Marketing, Communication Strategies, Personalized Service
Beginner · Course · 1 - 3 Months

Microsoft
Skills you'll gain: Customer Insights, Customer Analysis, AI Personalization, Data Storytelling, Conversion Funnel Analysis, Campaign Management, Customer Data Management, Data-Driven Marketing, Marketing Analytics, Data Presentation, Power BI, Customer Relationship Management (CRM) Software, Upselling, Customer Relationship Management, Personalized Campaigns, Cross-Channel Marketing, Performance Reporting, Key Performance Indicators (KPIs), Campaign Planning, Email Marketing
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Email Marketing, Prospecting and Qualification, Email Automation, Marketing Automation, A/B Testing, Copywriting, Prompt Engineering, Customer Retention, Cross-Channel Marketing, Email Security, Data-Driven Marketing, HubSpot CRM, Marketing Analytics, Content Performance Analysis, Customer Analysis, Customer Relationship Management (CRM) Software, Campaign Management, Marketing Effectiveness, Target Audience, E-Commerce
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Instagram, Visual Storytelling, Storytelling, Content Creation, Marketing Design, Facebook, Graphic and Visual Design Software, Social Media, Social Media Content, Graphic Design, Social Media Marketing, Shared Media, Marketing Collateral, Promotional Strategies
Beginner · Guided Project · Less Than 2 Hours
Skills you'll gain: Social Media Content, Content Performance Analysis, Social Media Marketing, Social Media, Social Media Management, Content Marketing, Instagram, Social Media Campaigns, TikTok, Social Media Analytics, Content Scheduling, Driving engagement, Content Strategy, Paid media, Marketing Analytics, Content Creation, Drive Engagement, Promotional Strategies, Brand Strategy, Target Audience
Beginner · Course · 1 - 3 Months

Skills you'll gain: Prompt Engineering, Responsible AI, ChatGPT, AI Personalization, Prompt Engineering Tools, Creativity, Ideation, Prompt Patterns, Generative AI, Data Ethics, Generative AI Agents, Brainstorming, AI literacy, Blogs, Artificial Intelligence, AI Workflows, Usability, Content Creation, Copywriting, Keyword Research
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Canva (Software), Social Media Marketing, Video Editing, Graphic and Visual Design Software, Web Content, Content Creation, Photo/Video Production and Technology, Video Production, Graphical Tools, Marketing, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Consumer Behaviour, Marketing Psychology, Customer Analysis, Customer Insights, Market Research, Target Market, Marketing, Data-Driven Marketing, Marketing Strategies, Target Audience, Market Analysis, Marketing Strategy and Techniques, Branding, Culture, Psychology
Mixed · Course · 1 - 4 Weeks

Northwestern University
Skills you'll gain: Social Media Strategy, Social Media Marketing, Social Media, Customer Engagement, Social Media Analytics, Drive Engagement, Customer Relationship Building, Marketing, Driving engagement, Professional Networking, Data-Driven Marketing, Digital Brand Strategy, Digital Transformation, Marketing Analytics, Target Audience, Community Development, Peer Review
Mixed · Course · 1 - 4 Weeks