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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    SEO and Content Optimization for Digital Marketing

    Skills you'll gain: Content Optimization, Social Media Content, Search Engine Optimization, Digital Content, Marketing Design, Web Analytics and SEO, Graphic Design, Content Strategy, Social Media, Style Guides, Content Marketing, Marketing Materials, Journey Mapping, Branding, Brand Management, Brand Strategy, Auditing, Sales Process

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    Skillshare

    AI for Business: Branding, Creative Content, and Marketing

    Skills you'll gain: Visual Storytelling, AI powered creativity, Prompt Patterns, AI Workflows, Multimodal Prompts, Photo/Video Production and Technology, Prompt Engineering Tools, Education Software and Technology, Cinematography, AI literacy, AI Integrations, Ideation, Blogs, LLM Application, Graphic and Visual Design, Scripting, Graphic Design, Color Theory, Color Matching, Marketing

    3.8 stars, 68 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 3.8 (68) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Forecast and Validate Your Marketing Traffic

    Skills you'll gain: Statistical Modeling, Data Validation, Media Planning, Variance Analysis, Regression Analysis, Predictive Analytics, Predictive Modeling, Web Analytics, Forecasting, Trend Analysis, Marketing Analytics, Marketing Budgets, Analytics, Data-Driven Decision-Making, Data Quality, Campaign Planning, Data Integrity

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    B2B and Territory Sales Strategies and Techniques

    Skills you'll gain: Sales Territory Management, B2B Sales, Regional Sales, Selling Techniques, Sales Management, Consultative Selling, Sales, Sales Strategy, Market Analysis, Sales Process, Market Intelligence, Closing (Sales), Customer Relationship Management (CRM) Software, Competitive Intelligence, Customer Relationship Management, Negotiation

    4.5 stars, 130 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.5 (130) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • B

    Board Infinity

    Build Your Marketing Insights Google Analytics Foundations

    Skills you'll gain: Google Analytics, Data Storytelling, Data Presentation, Data Literacy, Marketing Analytics, Web Analytics, Data Validation, Dashboard Creation, Data-Driven Marketing, Conversion Funnel Analysis, Data-Driven Decision-Making, Predictive Analytics, Verification And Validation, Information Privacy, Data Collection

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    GenAI for Social Media and Influencer Marketing

    Skills you'll gain: Social Media Campaigns, AI Personalization, Social Media Marketing, Generative AI, AI powered creativity, Personalized Campaigns, Trend Analysis, Social Media Analytics, Social Media, Social Media Management, Content Performance Analysis, Instagram, Social Media Content, Content Creation, Driving engagement, ChatGPT, Marketing Automation, Automation, Creativity, Analytics

    4.9 stars, 9 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.9 (9) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • F

    Fundação Instituto de Administração

    Marketing e o Consumidor no Ambiente Digital

    Skills you'll gain: Marketing Strategies, Customer experience strategy (CX), Strategic Marketing, Data-Driven Marketing, Marketing, Digital Brand Strategy, Digital Marketing, Customer Analysis, Digital Marketing Campaigns, Communication Planning, Integrated Marketing Communications, Marketing Planning, Digital Analysis, Consumer Behaviour, Content Marketing, Customer Insights, Marketing Communications, Target Market, Marketing Analytics, Digital Transformation

    4.9 stars, 12 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.9 (12) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Analyze Web Metrics for Marketing Mastery

    Skills you'll gain: Google Analytics, Web Analytics, Data-Driven Marketing, Marketing Analytics, Content Performance Analysis, Digital Analysis, Data-Driven Decision-Making, Analytics, Performance Reporting, Driving engagement, Performance Metric, Performance Analysis

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Optimize Persona-Based Content for Marketing Success

    Skills you'll gain: Content Performance Analysis, Persona Development, Content Marketing, Driving engagement, Content Scheduling, Customer Insights, Target Audience, Content Strategy, Content Optimization, Data-Driven Marketing, Customer Analysis, Persona (User Experience), Social Media Content, Data Storytelling, Performance Analysis, Marketing Analytics, Social Media Analytics, Marketing, Scheduling, Continuous Improvement Process

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Introducción al Marketing de Redes Sociales con Visme

    Skills you'll gain: Advertising, Social Media Marketing, Social Media Content, Social Media Strategy, Social Media, Instagram, Marketing, Content Creation, Graphic Design, Graphic and Visual Design Software, Graphic and Visual Design

    4.1 stars, 10 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.1 (10) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    A Start Guide: Product Marketing Using G Suite

    Skills you'll gain: Product Lining, Product Planning, Product Knowledge, Product Marketing, Product Management, Product Assortment, Product Strategy, Product Development, Product Flow Diagram, Performance Analysis

    4.3 stars, 41 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 4.3 (41) · Intermediate · Guided Project · Less Than 2 Hours

  • F

    Fundação Instituto de Administração

    Marketing e o Consumidor no Ambiente Digital

    Skills you'll gain: Marketing Strategies, Digital Marketing, Data-Driven Marketing, Performance marketing, Marketing Planning, Marketing Analytics, Data Visualization Software, Key Performance Indicators (KPIs), Consumer Behaviour, Performance Measurement, Target Market, Customer Insights, Data Analysis, Journey Mapping, Unsupervised Learning, Decision Making

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
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In summary, here are 10 of our most popular marketing strategy courses

  • SEO and Content Optimization for Digital Marketing: Coursera
  • AI for Business: Branding, Creative Content, and Marketing: Skillshare
  • Forecast and Validate Your Marketing Traffic: Coursera
  • B2B and Territory Sales Strategies and Techniques: Coursera
  • Build Your Marketing Insights Google Analytics Foundations: Board Infinity
  • GenAI for Social Media and Influencer Marketing: Coursera
  • Marketing e o Consumidor no Ambiente Digital: Fundação Instituto de Administração
  • Analyze Web Metrics for Marketing Mastery: Coursera
  • Optimize Persona-Based Content for Marketing Success: Coursera
  • Introducción al Marketing de Redes Sociales con Visme: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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