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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • U

    University of Maryland, College Park

    Marketing in the Age of AI

    Skills you'll gain: Data-Driven Marketing, Online Advertising, LLM Application, Advertising, Branding, Natural Language Processing, Machine Learning Algorithms

    Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • B

    Birla Institute of Technology & Science, Pilani

    Introduction to Social Media Analytics

    Skills you'll gain: Social Media Analytics, Social Network Analysis, Network Analysis, Graph Theory, Network Model, Responsible AI, Analytics, Data Ethics, Large Language Modeling, Fraud detection, AI Personalization, Big Data, AI Security, Threat Detection, Data Mining, Applied Machine Learning, Predictive Analytics, Social Sciences, Unsupervised Learning, Natural Language Processing

    Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • E

    EDUCBA

    HR Dashboards and Analytics in Excel

    Skills you'll gain: People Analytics, Microsoft Excel, Human Resource Strategy, Excel Formulas, Dashboard, Human Resources, Payroll Systems, Payroll, Workforce Planning, Performance Reporting, Payroll Processing, Spreadsheet Software, Employee Engagement, Workforce Management, Compensation Analysis, Performance Analysis, Employee Retention, Data Visualization, Data-Driven Decision-Making

    Mixed · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • E

    EDUCBA

    Digital Marketing Dynamics: Strategy & Case Studies

    Skills you'll gain: Campaign Management, Digital Marketing Campaigns, Social Media, Content Performance Analysis, Digital Marketing, Digital Media Strategy, Campaign Planning, Social Media Marketing, Digital Marketing Tools, Case Studies, Target Market, Marketing Strategies, Social Media Campaigns, Marketing, Strategic Marketing, Consumer Behaviour, Marketing Planning, Digital Analysis, Competitive Analysis, Business

    4.8 stars, 78 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.8 (78) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • M

    Microsoft

    Microsoft Advanced Analytics Techniques with Generative AI

    Skills you'll gain: Logistic Regression, Web Scraping, Prompt Engineering, Rmarkdown, Regression Analysis, Responsible AI, Leaflet (Software), Generative AI, Statistical Modeling, Statistics, Statistical Analysis, Data Ethics, Applied Machine Learning, Root Cause Analysis, AI Product Strategy, AI Enablement, AI Integrations, AI Personalization, AI Orchestration, AI Workflows

    4.6 stars, 90 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.6 (90) · Intermediate · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of California, Davis

    Advanced Content Marketing Strategies and Tactics

    Skills you'll gain: Content Marketing, Persona Development, Target Audience, Content Strategy, Goal Setting, Smart Goals, Content Development and Management, Social Media Content, Digital Content, Brand Marketing, Digital Media Strategy, Content Scheduling, Strategic Marketing, Content Optimization, Driving engagement, Marketing Channel, Customer Insights, Social Media Strategy, Social Media Campaigns, Marketing

    Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Organic Marketing: Facebook Groups For Small Businesses

    Skills you'll gain: Persona Development, Prospecting and Qualification, Target Audience, Facebook, Target Market, Earned Media, Social Media Marketing, Social Media Content, Web Presence, Social Media, Business Marketing, Drive Engagement, Marketing, Online Advertising, Content Creation

    4.6 stars, 760 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 4.6 (760) · Intermediate · Guided Project · Less Than 2 Hours

    Status: Free trial
    Free trial
    Category: Free
    Free
  • E

    EDUCBA

    HR Systems, Analytics and Performance Tools

    Skills you'll gain: HR Tech, Human Resources Software, People Analytics, Human Resources Information System (HRIS), Human Resource Strategy, Human Resource Management, Employee Performance Management, Human Resources, Human Resources Management and Planning, Workflow Management, Workforce Management, Performance Appraisal, Performance Management, Performance Measurement, Data-Driven Decision-Making, Employee Training, Payroll Systems, Training and Development, Automation, Payroll Processing

    Mixed · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • P

    Pearson

    Marketing Channels, Supply Chains, Retailing and Wholesaling

    Skills you'll gain: Logistics Management, Supply Chain, Supply Chain Systems, Wholesaling, Transportation, Supply Chain, and Logistics, Logistics, Supply Chain Management, Marketing Channel, Order Delivery, Order Fulfillment, General Shipping and Receiving, Retail Store Operations, Strategic Marketing, Consumer Behaviour, Merchandising, Brand Loyalty, Customer Retention, Merchandise Displays, Customer Relationship Building, Business Relationship Management

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • E

    EDUCBA

    Advanced HR Dashboards & Analytics in Excel

    Skills you'll gain: Dashboard, Compensation Analysis, Dashboard Creation, Microsoft Excel, Employee Retention, People Analytics, Training and Development, Compensation Management, Recruitment, Excel Macros, Spreadsheet Software, Talent Recruitment, Payroll, Employee Training, Data Visualization, Compensation Strategy, Training Programs, Human Resource Strategy, Workforce Planning, Human Resource Management

    5 stars, 11 reviews, Mixed, Course, 1 - 3 Months

    ★ 5 (11) · Mixed · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Brand Marketing and SEO Tools using Wix

    Skills you'll gain: Email Marketing, Social Media Content, Search Engine Optimization, Web Analytics and SEO, Social Media Marketing, Brand Marketing, Brand Awareness, Digital Brand Strategy, Digital Marketing Tools, Branding, Digital Marketing, Marketing Design, Web Presence, Content Management Systems, Brand Management, Newsletters, Marketing Materials, Web Design and Development, Video Production

    4.6 stars, 377 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.6 (377) · Beginner · Guided Project · Less Than 2 Hours

    Status: Free trial
    Free trial
    Category: Free
    Free
  • E

    EDUCBA

    Digital Marketing: SEO, PPC & Social Media

    Skills you'll gain: Digital Marketing, Pay Per Click Advertising, Digital Marketing Campaigns, Online Advertising, Search Engine Optimization, Digital Advertising, Social Media Marketing, Social Media Campaigns, Marketing Effectiveness, Digital Analysis, Data-Driven Marketing, Social Media, Search Engine Marketing, Performance marketing, Marketing Strategies, Social Media Strategy, Return On Investment, Web Analytics and SEO, Paid media, Cross-Channel Marketing

    5 stars, 16 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 5 (16) · Mixed · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
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Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
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Social Media Marketing (9)
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