• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • O

    O.P. Jindal Global University

    Brain and Behaviour

    Skills you'll gain: Sensory Systems Analysis, Behavioral Health, Psychology, Mental and Behavioral Health, Life Sciences, Psychiatry, Human Learning, Anatomy, Physiology, Learning Theory, Neurology, Mental Health, Clinical Psychology, Human Development, Human Musculoskeletal System, Research Methodologies, Research, Scientific Methods, Critical Thinking, Problem Solving

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
    Category: Build toward a degree
    Build toward a degree
  • S

    STARWEAVER

    Google Ads Mastery: Search to Performance Max

    Skills you'll gain: Google Ads, Pay Per Click Advertising, Performance marketing, Keyword Research, Search Engine Marketing, Advertising Campaigns, Paid media, Digital Marketing, Digital Marketing Campaigns, Campaign Management, Digital Advertising, Online Advertising, Contextual Advertising, Campaign Planning, Google Analytics, Web Analytics, Bidding, Budget Management, Marketing Budgets, Google Docs

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • S

    SkillUp

    Product Management Certification

    Skills you'll gain: Product Planning, New Product Development, Product Management, Product Development, Innovation, Product Lifecycle Management, Product Strategy, Product Roadmaps, Agile Product Development, Project Management Life Cycle, Product Design, Drive Engagement, Product Marketing, Stakeholder Engagement, Stakeholder Management, Competitive Analysis, Product Testing, Communication Planning, Registration, Leadership

    4.6 stars, 631 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.6 (631) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • S

    Skillshare

    Creative Operations with Notion, AI, and Personal Branding

    Skills you'll gain: Prompt Engineering, Database Management, ChatGPT, Content Creation, Target Audience, Prompt Patterns, Web Presence, Storytelling, Brand Strategy, Branding, Generative AI, Database Application, Social Media Content, Database Design, AI Personalization, Information Architecture, Planning, Content Management Systems, No-Code Development, Organizational Skills

    4.2 stars, 40 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.2 (40) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • P

    Packt

    Interviewing Skills for Jobs Ace the Job Interview

    Skills you'll gain: Oral Expression, Interviewing Skills, Goal Setting, Rapport Building, Verbal Communication Skills, Composure, Public Speaking, Business Research, Company, Product, and Service Knowledge, Communication Strategies, Communication, Interpersonal Communications, Professionalism, Presentations, Planning

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
  • J

    Johns Hopkins University

    Public Health in Humanitarian Crisis: Disaster Epidemiology

    Skills you'll gain: Epidemiology, Surveys, Public Health, Public Health and Disease Prevention, Infection Control, Community Health, Community Outreach, Survey Creation, Emergency Response, Health Equity, Health Disparities, Research, Qualitative Research, Research Design, Research Methodologies, Data Collection

    Mixed · Course · 1 - 3 Months

    Category: New
    New
    Category: Free
    Free
  • N

    Novartis

    Drug Hunting: The Science of Making New Medicines

    Skills you'll gain: Pre-Clinical Development, Drug Interaction, Clinical Trials, Pharmacology, Drug Development, Pharmaceuticals, Patient Safety, Clinical Research, Competitive Intelligence, Pharmacotherapy, Biochemical Assays, Pharmaceutical Terminology, Laboratory Research, Laboratory Testing, Medication Administration, Biochemistry, Medical Science and Research, Safety Assurance, Biotechnology, Chemistry

    4.8 stars, 310 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.8 (310) · Intermediate · Specialization · 3 - 6 Months

    Status: Trending right now
    Trending right now
    Status: Free trial
    Free trial
  • S

    Sage Publications

    Article Acceptance to Promotion

    Skills you'll gain: Data Sharing, Blogs, Digital Publishing, Keyword Research, Promotional Strategies, Content Optimization, Web Analytics and SEO, Content Creation, Journals, Technical Communication, Media and Communications, Writing, Intellectual Property

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
  • M

    Meta

    Principles of UX/UI Design

    Skills you'll gain: User Research, UI/UX Research, Usability Testing, Persona (User Experience), Interaction Design, User Experience Design, User Interface and User Experience (UI/UX) Design, Design Research, Usability, User Centered Design, Experience Design, User Interface (UI) Design, Figma (Design Software), Design Elements And Principles, Layout Design, Wireframing, Web Design, UI Components, Design Reviews, Front-End Web Development

    4.6 stars, 1.1K reviews, Beginner, Course, 1 - 3 Months

    ★ 4.6 (1.1K) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • G

    Google

    Google Marketing Digital e E-Commerce

    Skills you'll gain: Email Marketing, Paid media, Target Audience, Data Storytelling, Social Media Marketing, Social Media Strategy, Content Creation, Target Market, Search Engine Optimization, Social Media, Marketing Budgets, Order Fulfillment, Media Planning, Search Engine Marketing, Customer Retention, Customer Relationship Management, Online Advertising, Digital Media Strategy, Email Automation, Marketing

    4.8 stars, 4.7K reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 4.8 (4.7K) · Beginner · Professional Certificate · 3 - 6 Months

    Status: Trending right now
    Trending right now
    Status: Free trial
    Free trial
  • I

    IE Business School

    The Marketing Plan

    Skills you'll gain: Market Analysis, Integrated Marketing Communications, Market Research, Customer Acquisition Management, Marketing Analytics, Marketing Communications, Marketing Management, Customer Analysis, Performance Measurement, Customer Retention, Performance Metric, Growth Strategies, Marketing Channel, Planning, Financial Management

    4.6 stars, 495 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.6 (495) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • M

    Microsoft

    Microsoft UX Design

    Skills you'll gain: Storyboarding, User Research, Information Architecture, User Experience Design, Design Thinking, Mockups, User Interface (UI), User Experience, Prototyping, UI/UX Research, Usability Testing, User Interface and User Experience (UI/UX) Design, Wireframing, Interactive Design, Design Research, Ideation, User Centered Design, Interaction Design, Figma (Design Software), Artificial Intelligence

    4.7 stars, 690 reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 4.7 (690) · Beginner · Professional Certificate · 3 - 6 Months

    Category: Job skills
    Job skills
    Status: Free trial
    Free trial
1…596061…469

In summary, here are 10 of our most popular market research courses

  • Brain and Behaviour: O.P. Jindal Global University
  • Google Ads Mastery: Search to Performance Max: STARWEAVER
  • Product Management Certification: SkillUp
  • Creative Operations with Notion, AI, and Personal Branding: Skillshare
  • Interviewing Skills for Jobs Ace the Job Interview: Packt
  • Public Health in Humanitarian Crisis: Disaster Epidemiology: Johns Hopkins University
  • Drug Hunting: The Science of Making New Medicines: Novartis
  • Article Acceptance to Promotion: Sage Publications
  • Principles of UX/UI Design: Meta
  • Google Marketing Digital e E-Commerce: Google

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok