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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • A

    AI Business School

    Introduction to AI for marketing professionals

    Skills you'll gain: Prompt Engineering Tools, Generative AI, Responsible AI, Risk Management, AI literacy, AI Enablement, Marketing, Artificial Intelligence, Risk Analysis, Risk Mitigation, MarTech, Digital Transformation

    4.1 stars, 17 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.1 (17) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • A

    Alex Genadinik

    YouTube Ads & Video Marketing - 2026

    Skills you'll gain: Google Ads, Advertising, Online Advertising, Growth Strategies, Advertising Campaigns, Video Production, Copywriting, Performance marketing, Digital Advertising, Campaign Management, Drive Engagement, Target Audience

    Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • E

    EDUCBA

    Rural Marketing: Segmentation & Consumer Insights

    Skills you'll gain: Market Opportunities, Target Market, Business Marketing, Strategic Marketing, Marketing, Target Audience, Persona Development, Customer Analysis, Marketing Strategy and Techniques, Customer Insights, Marketing Strategies, Market Research, Consumer Behaviour, Market Intelligence, Market Analysis, Market Dynamics, Marketing Design, New Business Development, Course Development, Business

    Mixed · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Arizona

    Marketing Communications: The Customer's Journey

    Skills you'll gain: Integrated Marketing Communications, Advertising, Advertising Campaigns, Marketing Communications, Media Strategy, Paid media, Owned Media, Customer Advocacy, Journey Mapping, Branding, Marketing, Digital Media Strategy, Earned Media, Search Engine Optimization, Brand Management, Customer Engagement, Content Development and Management, Digital Advertising, Brand Strategy, Brand Awareness

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • J

    John Wiley & Sons

    Marketing with AI for Dummies

    Skills you'll gain: Responsible AI, AI Personalization, Data Ethics, Data-Driven Marketing, Marketing Automation, MarTech, Marketing Operations, Marketing, Personalized Campaigns, Marketing Strategies, Marketing Analytics, Marketing Effectiveness, Generative AI, Marketing Planning, Machine Learning, Artificial Intelligence, Performance marketing, Customer Engagement, Data Analysis, Web Analytics and SEO

    Beginner · Course · 3 - 6 Months

    Category: New
    New
    Category: Preview
    Preview
  • C

    Coursera

    HR Analytics Communication, Influence & Strategic Alignment

    Skills you'll gain: Data Storytelling, Stakeholder Engagement, Stakeholder Analysis, Stakeholder Management, People Analytics, Consultative Approaches, Constructive Feedback, Stakeholder Communications, Data Presentation, Overcoming Objections, Timelines, Project Planning, Organizational Change, Human Resource Strategy, Consulting, Matrix Management, Human Resources, Strategic Communication, Executive Presence, Change Management

    Intermediate · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Maryland, College Park

    Digital Transformation with Data Analytics Projects

    Skills you'll gain: Digital Transformation, Agile Project Management, Business Transformation, Scaled Agile Framework, Agile Methodology, Data Strategy, Leadership, Culture Transformation, Case Studies, Leadership Development, Analytics, Organizational Change, Process Development, Innovation, Business Architecture, Organizational Development, Business Analytics, Data-Driven Decision-Making, Lean Methodologies, Business Strategy

    5 stars, 7 reviews, Beginner, Course, 1 - 3 Months

    ★ 5 (7) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • M

    Microsoft

    Modern Data Warehouse Analytics in Microsoft Azure

    Skills you'll gain: Azure Synapse Analytics, Power BI, Databricks, Microsoft Azure, Cloud Services, Data Warehousing, Data Architecture, Database Systems, Cloud Storage, Databases, Data Lakes, Dashboard Creation, Analytics, Big Data, Extract, Transform, Load, Data Visualization Software, Data Integration, Data Storage Technologies, Data Processing, Data Visualization

    4.5 stars, 135 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.5 (135) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • E

    EDUCBA

    Viral Marketing: Strategy, Content & Distribution

    Skills you'll gain: Presentations, Driving engagement, Social Media Strategy, Content Marketing, Social Media Marketing, Customer Engagement, Brand Marketing, Marketing Communications, Marketing Effectiveness, Social Media, Marketing Channel, Cross-Channel Marketing, Drive Engagement, Shared Media, Marketing, Media and Communications, Promotional Strategies, Digital Marketing, Integrated Marketing Communications, Digital Marketing Campaigns

    Mixed · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • M

    Macquarie University

    Business intelligence and data analytics: Generate insights

    Skills you'll gain: Data Presentation, Data Visualization, Data Storytelling, Data Ethics, SAS (Software), Interactive Data Visualization, Business Analytics, Data Literacy, Dashboard Creation, Dashboard, Analytics, Demand Planning, Probability & Statistics, Data-Driven Decision-Making, Analytical Skills, Business Intelligence, Data Analysis, Advanced Analytics, Forecasting, Trend Analysis

    4.6 stars, 466 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.6 (466) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • A

    Amazon Web Services

    Getting Started with Data Analytics on AWS

    Skills you'll gain: Descriptive Analytics, Analytics, Dashboard, Dashboard Creation, Data Analysis, Amazon Web Services, Data-Driven Decision-Making, Data Visualization, Cloud Security, Cloud Computing

    4.5 stars, 916 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.5 (916) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    Universidad Nacional Autónoma de México

    Marketing en redes sociales desde cero

    Skills you'll gain: Social Media Marketing, Content Performance Analysis, Social Media, Social Media Strategy, Performance Analysis, Content Creation, Digital Media Strategy, Social Media Campaigns, Social Media Content, Digital Marketing, Social Media Analytics, Driving engagement, Digital Marketing Campaigns, Campaign Management, Brand Strategy, Marketing, Customer Engagement, Marketing Strategies, Performance Metric, Business Metrics

    5 stars, 6 reviews, Beginner, Course, 1 - 3 Months

    ★ 5 (6) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
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Skills you can learn in Marketing

Market (economics) (28)
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