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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • U

    University of Illinois at Urbana-Champaign

    Master of Business Administration | iMBA

    Skills you'll gain: Business Strategy, Management Accounting, Model Evaluation, Fund Accounting, Operations Management, Agile Methodology, Organizational Change, Audit Planning, Mergers & Acquisitions, Financial Statement Analysis, Data Visualization, Risk Management, Social Determinants Of Health, Revenue Recognition, Entrepreneurship, Financial Auditing, Data Governance, Generative AI, Supply And Demand, Data Storytelling

    Degree · 1 - 4 Years

    Category: Job ready
    Job ready
  • U

    Universidad de los Andes

    Maestría en Ingeniería de Software

    Skills you'll gain: Supervised Learning, Cloud-Native Computing, Software Architecture, LLM Application, Test Automation, Design Thinking, Unsupervised Learning, Process Analysis, User Story, Web Content Accessibility Guidelines, Organizational Strategy, Data Storytelling, Classification Algorithms, Kotlin, Stakeholder Management, Engineering Management, Technology Strategies, Site Reliability Engineering, API Design, Software As A Service

    Degree · 1 - 4 Years

    Category: Earn a degree
    Earn a degree
  • P

    Pontificia Universidad Católica de Chile

    Certificado en Introducción a la Ciencia de Datos

    Skills you'll gain: Predictive Analytics, Unsupervised Learning, Data Cleansing, Plot (Graphics), Data Visualization, Exploratory Data Analysis, Supervised Learning, Data Presentation, Model Evaluation, Graphing, Predictive Modeling, Dimensionality Reduction, Data Analysis, Matplotlib, Data Science, Descriptive Analytics, Machine Learning Methods, Data-Driven Decision-Making, Data Processing, Pandas (Python Package)

    Mastertrack · 6 - 12 Months

    Category: Credit offered
    Credit offered
  • U

    University of North Texas

    Bachelor of Science in General Business

    Skills you'll gain: Model Evaluation, Arbitration, Supply Management, Compensation Strategy, Integrated Marketing Communications, Organizational Change, Event Management, Grammar, Sales Process, Statistical Visualization, Team Leadership, Driving engagement, Design Thinking, Public Policies, Sociology, Probability & Statistics, Global Marketing, Cultural Diversity, Molecular, Cellular, and Microbiology, Music History

    Degree · 1 - 4 Years

    Category: Job ready
    Job ready
  • P

    Pontificia Universidad Católica de Chile

    Diplomado en Analítica de los Negocios

    Skills you'll gain: Descriptive Analytics, Business Analytics, Model Evaluation, Plot (Graphics), Logistic Regression, Data Visualization, Data Mining, Graphing, Dimensionality Reduction, Big Data, Data Analysis, Analytics, R (Software), Predictive Analytics, R Programming, Statistical Modeling, Data Visualization Software, Predictive Modeling, Data Modeling, Data-Driven Decision-Making

    Mastertrack · 6 - 12 Months

    Category: Credit offered
    Credit offered
  • U

    Universidad de los Andes

    Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®

    Skills you'll gain: Social Network Analysis, Network Analysis, Data Storytelling, Predictive Modeling, Data Presentation, Marketing Analytics, Statistical Machine Learning, Predictive Analytics, Financial Data, Interactive Data Visualization, Data Preprocessing, Marketing Management, Marketing Operations, Transfer Learning, Analytics, Financial Statement Analysis, Data Cleansing, Random Forest Algorithm, Operations Research, Model Optimization

    Mastertrack · 6 - 12 Months

    Category: Credit offered
    Credit offered
  • U

    Universidad de los Andes

    Maestría en Inteligencia Analítica de Datos

    Skills you'll gain: Social Network Analysis, Bayesian Network, Computer Vision, Deep Learning, Reinforcement Learning, Natural Language Processing, Unsupervised Learning, Systems Thinking, Data Storytelling, Engineering Management, Time Series Analysis and Forecasting, Environmental Management Systems, Predictive Modeling, Project Management Life Cycle, MLOps (Machine Learning Operations), Capital Budgeting, Marketing Analytics, Logistic Regression, Financial Data, Transfer Learning

    Degree · 1 - 4 Years

    Category: Earn a degree
    Earn a degree
  • G

    Google Cloud

    Principes de base de BigQuery pour les utilisateurs Teradata

    Skills you'll gain: Teradata SQL, Extract, Transform, Load, Identity and Access Management, Query Languages, Google Cloud Platform, SQL, Data Warehousing, Role-Based Access Control (RBAC), Big Data, Data Modeling, Database Administration, Database Design, Data Import/Export, Data Migration, Data Mapping, Data Architecture, Database Architecture and Administration, Database Management Systems

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
  • U

    University of Huddersfield

    MSc Management

    Skills you'll gain: Integrated Marketing Communications, Research Methodologies, Scope Management, Leadership Studies, Strategic Decision-Making, Stakeholder Management, Surveys, Earned Value Management, Intercultural Competence, Organizational Strategy, Team Leadership, Business Strategy, Project Controls, Project Schedules, Strategic Planning, Leadership and Management, Research Design, Research, Project Management, Digital Marketing

    Degree · 1 - 4 Years

    Category: Job ready
    Job ready
  • U

    Universidad de Palermo

    Maestría en Dirección de Empresas (MBA)

    Skills you'll gain: Data Governance, Human Resource Strategy, Business Modeling, Selling Techniques, Performance Measurement, Strategic Marketing, Business Planning, Corporate Sustainability, Portfolio Management, Financial Statements, Responsible AI, Business Analytics, Digital Transformation, Digital Advertising, Experience Design, Marketing Planning, Influencing, Market Dynamics, Information Systems, Equities

    Degree · 1 - 4 Years

    Category: Earn a degree
    Earn a degree
  • N

    Northeastern University

    Engineering Management Graduate Certificate

    Skills you'll gain: Project Closure, Engineering Management, Project Schedules, Engineering Software, Project Risk Management, Innovation, Project Controls, Risk Management, Project Management, Project Design, Work Breakdown Structure, Project Management Life Cycle, Risk Analysis, Scheduling, Project Implementation, Systems Engineering, Risk Management Framework, Project Management Software, Cost Management, Earned Value Management

    Graduate Certificate · 6 - 12 Months

    Category: Credit offered
    Credit offered
  • H

    HEC Paris

    Innovation Management and Entrepreneurship University Certificate

    Skills you'll gain: New Product Development, Product Development, Social Media Strategy, Ideation, Business Strategy, Entrepreneurship, Social Media Marketing, Social Impact, Stakeholder Engagement, Social Media, B2B Sales, Innovation, Content Marketing, Social Media Management, Operations Management, Business Operations, Business Strategies, Forecasting, Process Development, Strategic Thinking

    University Certificate · 6 - 12 Months

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Skills you can learn in Marketing

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