Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Looker (Software), Data-Driven Decision-Making, Google Cloud Platform, Analytics, Data Visualization, Data Presentation, Data Analysis, Big Data, Dashboard Creation, Data Transformation, Data Cleansing, Cloud Storage, Data Warehousing, Data Storage, SQL, Data Sharing
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Gemini, Google Gemini, SQL, Generative AI, Applied Machine Learning, Google Cloud Platform, Customer Relationship Management, Query Languages, Python Programming
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Splunk, Dashboard Creation, Data Transformation, Dashboard, Statistical Visualization, Data Visualization Software, Data Analysis, Statistical Analysis, Data Manipulation, Interactive Data Visualization, Scatter Plots, Data Presentation, Time Series Analysis and Forecasting, Event Monitoring, Security Information and Event Management (SIEM), Geospatial Mapping
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Generative AI, Content Management Systems, Web Analytics and SEO, Web Content, Google Cloud Platform, User Experience
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Google Gemini, Gemini, AI Enablement, Data Processing, Data Analysis, Data Preprocessing, Interactive Data Visualization
Beginner · Course · 1 - 4 Weeks

Kennesaw State University
Skills you'll gain: Competitive Analysis, Market Dynamics, Business Strategy, Market Share, Market Analysis, Growth Strategies, Business Transformation, Market Opportunities, Product Lifecycle Management, Innovation, Supply And Demand, Policy Development, Consolidation, Public Policies
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Pipelines, Data Processing, Google Cloud Platform, Data Infrastructure, Data Architecture, Data Storage, Data Management, Cloud Storage, Data Analysis, Analysis, Automation
Advanced · Course · 1 - 3 Months

Skills you'll gain: Responsible AI, AI literacy, Data Ethics, Artificial Intelligence, Model Evaluation, Data Analysis, Machine Learning Methods
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Lakes, Data Governance, Google Cloud Platform, Data Storage Technologies, Data Storage, Data Management, Data Warehousing, Data Architecture, Operational Data Store, Advanced Analytics, Cloud Storage, Big Data, Analytics, Data Security, Applied Machine Learning, Open Source Technology
Intermediate · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Gemini, Google Gemini, Generative AI, Google Cloud Platform, Applied Machine Learning, SQL, AI Workflows, Query Languages, Predictive Modeling, AI Integrations, Customer Relationship Management
Intermediate · Course · 1 - 4 Weeks

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Talent Pipelining, Talent Sourcing, Talent Management, Performance Analysis, People Development, Training and Development, Organizational Development, Business Transformation, Digital Transformation, Driving engagement, New Business Development, Organizational Change, Innovation, Analytics, Business Modeling, Consumer Behaviour, Economics, Storytelling, AI Integrations
Beginner · Course · 1 - 4 Weeks
Universidad de Palermo
Skills you'll gain: Human Resource Strategy, Performance Measurement, Strategic Marketing, Team Performance Management, Human Capital, Human Resources Management and Planning, Human Resources, Marketing, Organizational Strategy, Marketing Operations, Data-Driven Marketing, Talent Management, Marketing Management, Key Performance Indicators (KPIs), Information Systems, IT Management, Management Information Systems, Leadership and Management, Business Management, Business Leadership
Mastertrack · 6 - 12 Months