• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • U

    University of Colorado Boulder

    Algorithms for Battery Management Systems

    Skills you'll gain: Electrical Safety, Electrical Systems, High Voltage, Simulation and Simulation Software, Simulations, Safety Standards, Electronic Components, Estimation, Control Systems, Thermal Management, Electronics, Mathematical Modeling, Power Electronics, Electrical Power, Failure Analysis, Electrical Engineering, Energy and Utilities, Model Evaluation, Mathematical Software, Applied Mathematics

    4.7 stars, 2.6K reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.7 (2.6K) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • U

    University of Minnesota

    Information​ ​Systems

    Skills you'll gain: Enterprise Resource Planning, Business Systems Analysis, Systems Analysis, Requirements Analysis, Cybersecurity, Business Requirements, Business Analysis, Business Systems, Cyber Attacks, Cloud Computing, Cyber Security Strategy, Cloud Services, IT Management, Change Management, Business Software, Organizational Change, Technology Strategies, Information Technology, Project Management, Critical Thinking

    4.8 stars, 2.2K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (2.2K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • P

    Pearson

    Product Development and Services Marketing

    Skills you'll gain: New Product Development, Product Lifecycle Management, Product Development, Product Planning, Product Management, Product Marketing, Packaging and Labeling, Product Strategy, Product Lining, Branding, Brand Management, Marketing, Brand Strategy, Product Quality (QA/QC), Marketing Strategies, Consumer Behaviour, Value Propositions, Quality Management, Market Dynamics

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • E

    Emory University

    Weight Management: Beyond Balancing Calories

    Skills you'll gain: Habit Formation, Nutrition and Diet, Physiology, Stress Management, Behavior Management, Biology, Goal Setting, Endocrinology, Mindfulness, Exercise Science

    4.7 stars, 1.3K reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (1.3K) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • I

    Indian School of Business

    Trading Basics

    Skills you'll gain: Financial Statements, Financial Statement Analysis, Financial Trading, Balance Sheet, Securities Trading, Income Statement, Market Liquidity, Financial Market, Market Dynamics, Market Analysis, Investments, Cash Flows, Equities, Order Management, Portfolio Management, Return On Investment, Risk Analysis

    4 stars, 1.8K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4 (1.8K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • M

    MedCerts

    Medical Billing and Coding Fundamentals

    Skills you'll gain: Medical Terminology, Revenue Cycle Management, Medical Billing, Medical Billing and Coding, Resilience, Electronic Medical Record System, Emotional Intelligence, Anatomy, Pathology, Medical Coding, Professionalism, Diversity Awareness, Patient-centered Care, Medical History Documentation, Composure, Empathy & Emotional Intelligence, ICD Coding (ICD-9/ICD-10), Medical Records, Physiology, Payment Processing

    4.7 stars, 1.8K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (1.8K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • T

    The University of Sydney

    Information & Digital Literacy for University Success

    Skills you'll gain: Critical Thinking, digital literacy, Information Management, Digital Communications, Personal Integrity, Data Sharing, Professionalism, Data Ethics, Organizational Skills, Ethical Standards And Conduct, Identity and Access Management

    4.9 stars, 4.8K reviews, Beginner, Course, 1 - 3 Months

    ★ 4.9 (4.8K) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    Universidad de los Andes

    Liderazgo efectivo para el siglo XXI

    Skills you'll gain: Community Organizing, Emotional Intelligence, Self-Awareness, Resilience, Empathy & Emotional Intelligence, Personal Development, Teamwork, Storytelling, Experimentation, Team Building, Social Skills, Initiative and Leadership, Leadership, Leadership Development, Persistence, Team Leadership, Management Training And Development, Community Development, Leadership Studies, Ethical Standards And Conduct

    4.9 stars, 3.7K reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.9 (3.7K) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • Y

    Yale University

    The Global Financial Crisis

    Skills you'll gain: Crisis Management, Financial Policy, Mortgage Loans, Financial Regulation, Financial Systems, Policy Analysis, Research, and Development, Economics, Policy, and Social Studies, Financial Regulations, Public Policies, Crisis Intervention, Financial Services, General Finance, Credit Risk, Lending and Underwriting, Risk Management Framework, Financial Market, Consumer Lending, International Finance, Contingency Planning, Loans

    4.8 stars, 2.3K reviews, Mixed, Course, 3 - 6 Months

    ★ 4.8 (2.3K) · Mixed · Course · 3 - 6 Months

    Category: Preview
    Preview
  • M

    Meta

    Marketing Analytics Foundation

    Skills you'll gain: Data Collection, Marketing, Data-Driven Marketing, Marketing Analytics, Digital Marketing Tools, Google Analytics, Online Advertising, Meta Ads Manager, Digital Marketing, Data Capture, Application Programming Interface (API), Law, Regulation, and Compliance, Web Analytics, Information Privacy, Data Integration, Analytics, Data Analysis, Advertising

    4.8 stars, 2.4K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (2.4K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • G

    Google

    AI for Content Creation

    Skills you'll gain: AI powered creativity, Visual Storytelling, Multimodal Prompts, Generative AI, AI literacy, AI Personalization, Creative Design, Ideation, Artificial Intelligence, Google Workspace

    4.6 stars, 607 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (607) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • T

    The Expert Academy

    Brand Storytelling For Sales: Influence Buyer Decisions

    Skills you'll gain: Rapport Building, Consultative Selling, Persuasive Communication, Storytelling, Selling Techniques, Consumer Behaviour, Emotional Intelligence, Non-Verbal Communication, Empathy & Emotional Intelligence, Customer Relationship Building, Marketing Psychology, Verbal Communication Skills, Trustworthiness, Sales Strategy, Sales, Brand Strategy, Influencing, Sales Process, Decision Making, Leadership

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
1…545556…834

In summary, here are 10 of our most popular brand management courses

  • Algorithms for Battery Management Systems: University of Colorado Boulder
  • Information​ ​Systems: University of Minnesota
  • Product Development and Services Marketing: Pearson
  • Weight Management: Beyond Balancing Calories: Emory University
  • Trading Basics: Indian School of Business
  • Medical Billing and Coding Fundamentals: MedCerts
  • Information & Digital Literacy for University Success: The University of Sydney
  • Liderazgo efectivo para el siglo XXI: Universidad de los Andes
  • The Global Financial Crisis: Yale University
  • Marketing Analytics Foundation: Meta

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok