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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • P

    Packt

    Salesforce Data Cloud Mastery: Certified Consultant Skills Path

    Skills you'll gain: Salesforce, Data Governance, Cloud Management, Customer Data Management, Data Integration, Data Management, Customer Insights, Data Architecture, Dataflow, Data Modeling, Data Access, Data Processing, Cloud Computing, Data Import/Export, Metadata Management, Real Time Data, Customer Analysis, Data Analysis, OpenAI API, Automation

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
  • G

    Google Cloud

    Introduction à l'analyse de données sur Google Cloud

    Skills you'll gain: Looker (Software), Data-Driven Decision-Making, Data Analysis, Analytics, Google Cloud Platform, Dashboard Creation, Interactive Data Visualization, Data Visualization Software, Cloud Storage, Data Storage Technologies, Data Storage, SQL, Data Warehousing, Data Sharing

    Beginner · Course · 1 - 3 Months

  • C

    Coursera

    Unify, Reconcile, and Tune Data Systems

    Skills you'll gain: Performance Tuning, Data Governance, Data Management, Data Pipelines, SQL, Data Integrity, Data Quality, Data Integration, Operational Databases, Database Design, Consolidation, Data Cleansing, Data Validation, Data Manipulation, Systems Integration, Performance Testing, Performance Improvement, Application Performance Management, Performance Metric, Performance Measurement

    Advanced · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Measure Research Impact: Eye-Tracking to ROI

    Skills you'll gain: Return On Investment, Heat Maps, Marketing Analytics, Market Research, Business Metrics, User Research, Data Storytelling, Research, Data Presentation, Cost Benefit Analysis, Performance Analysis, Data-Driven Decision-Making, Consumer Behaviour, Data Analysis, Statistical Visualization, Financial Analysis, Cost Management

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Solve Root Cause Issues

    Skills you'll gain: Root Cause Analysis, Pareto Chart, Operational Analysis, Analytical Skills, Data Analysis, Data Validation, Diagram Design

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Advanced Exploratory Data Analysis

    Skills you'll gain: Exploratory Data Analysis, Correlation Analysis, Business Metrics, Scatter Plots, Key Performance Indicators (KPIs), Data Analysis, Performance Metric, Performance Analysis, Analytical Skills, Trend Analysis, Statistical Analysis, Business Analysis, Plot (Graphics), Regression Analysis, Quantitative Research, Probability & Statistics, Statistical Methods, Data Visualization, Data Presentation, Statistical Inference

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • L

    Logical Operations

    Crystal Reports: Enhancing, Importing, and Exporting Reports

    Skills you'll gain: Microsoft Excel, Business Reporting, Spreadsheet Software, Report Writing, Management Reporting, Microsoft Access, Data Presentation, Data Analysis Software, Data Integration, Business Intelligence, Data Analysis

    Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Chart HR Trends

    Skills you'll gain: Data Visualization, Data Storytelling, Interactive Data Visualization, People Analytics, Microsoft Excel, Prompt Engineering, Oral Expression, Trend Analysis, AI Workflows, Descriptive Analytics, Persuasive Communication, Stakeholder Communications, AI Integrations, Verification And Validation

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    Universitat Politècnica de València

    Introducción a R para ciencia de datos

    Skills you'll gain: Plot (Graphics), R Programming, R (Software), Statistical Analysis, Ggplot2, Data Import/Export, Statistical Methods, Statistical Programming, Model Training, Data Structures, Programming Principles, Data Analysis, Machine Learning Methods, Data Visualization, Data Preprocessing, Data Science, Model Evaluation, Machine Learning, Data Manipulation

    Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Matrix Your Discounts

    Skills you'll gain: B2B Sales, Enterprise Sales, Cost Benefit Analysis, Price Negotiation, Sales Strategy, Decision Making, Microsoft Excel, Sales, Strategic Decision-Making, Business Marketing, Excel Formulas, User Feedback, Data-Driven Decision-Making, Competitive Analysis, Matrix Management, Variance Analysis, Gross Profit, Strategic Thinking, Market Dynamics, Business Strategies

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • M

    Madecraft

    HTML Quick Start

    Skills you'll gain: Hypertext Markup Language (HTML), HTML and CSS, Cascading Style Sheets (CSS), Web Design and Development, Web Development, Javascript, Semantic Web, Web Content Accessibility Guidelines, Browser Compatibility, Development Environment, Web Content, GitHub, Web Analytics and SEO, Software Installation, Application Deployment

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • G

    Google Cloud

    Build a DIY Multimodal Question Answering System with Vertex AI

    Skills you'll gain: Multimodal Prompts, Embeddings, Metadata Management, Image Analysis, LLM Application, Text Mining, Retrieval-Augmented Generation, Generative AI, Vector Databases

    Intermediate · Project · Less Than 2 Hours

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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