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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • H

    Hult International Business School

    Mastering Sales: From Fundamentals to Career Success

    Skills you'll gain: Active Listening, Sales Development, Rapport Building, Sales Strategy, Sales Process, Selling Techniques, Sales Presentation, Communication, Sales Presentations, Prospecting and Qualification, Influencing, Relationship Building, Professional Development, Relationship Management, Negotiation, Interviewing Skills, Branding, Time Management

    5 stars, 14 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 5 (14) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Email Marketing & Lifecycle Automation

    Skills you'll gain: Email Marketing, Marketing Automation, Copywriting, Campaign Management, Performance Analysis, HubSpot CRM, Campaign Planning, Conversion Funnel Analysis, Target Audience, Customer Engagement, Key Performance Indicators (KPIs), Workflow Management, Brand Marketing, Visual Design

    Beginner · Course · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • I

    IBM

    GenAI for Execs & Business Leaders: Integration Strategy

    Skills you'll gain: Responsible AI, AI Product Strategy, Data Ethics, Competitive Intelligence, AI Enablement, Hybrid Cloud Computing, Business Leadership, Compliance Training, Data Management, Strategic Leadership, Generative AI, Law, Regulation, and Compliance, Data Strategy, Cloud Infrastructure, Return On Investment, AI Integrations, Artificial Intelligence, Data Governance

    4.8 stars, 142 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (142) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Generative AI for Marketing Execution

    Skills you'll gain: Personalized Campaigns, Data-Driven Marketing, Prompt Engineering, Campaign Management, Marketing Automation, Marketing Strategies, Meta Ads Manager, Customer Analysis, Competitive Analysis, Email Marketing, Digital Advertising, Email Automation, Search Engine Optimization, Generative AI, ChatGPT, Market Research, AI Personalization, Content Optimization, A/B Testing, Content Creation

    Intermediate · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Optimize CRM for Marketing

    Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Data Cleansing, Customer Relationship Management, Data Quality, Data Maintenance, Customer Data Management, Data-Driven Marketing, Marketing Automation, Data Integrity, Workflow Management, Data Validation, Auditing, Records Management, Record Keeping

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • E

    Emory University

    Forecasting Models for Marketing Decisions

    Skills you'll gain: Customer Analysis, Customer Demand Planning, Marketing Analytics, Demand Planning, Forecasting, Consumer Behaviour, Marketing Effectiveness, Model Evaluation, Microsoft Excel, Marketing, Regression Analysis, Customer Acquisition Management, Marketing Management, Excel Formulas, Marketing Budgets, Customer Retention, Logistic Regression

    4.4 stars, 82 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.4 (82) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Introduction to Generative AI Marketing

    Skills you'll gain: AI Personalization, Personalized Campaigns, Generative AI, Data Ethics, Market Opportunities, Responsible AI, Marketing Effectiveness, Campaign Management, Content Creation, AI Integrations, Marketing Strategies, Innovation, Artificial Intelligence, Ethical Standards And Conduct

    4.3 stars, 22 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.3 (22) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • E

    Edureka

    Generative AI for Business: No-Code Automation & Strategy

    Skills you'll gain: Prompt Engineering, Responsible AI, Prompt Engineering Tools, Business Workflow Analysis, Business Process Automation, AI Enablement, Generative AI, AI Workflows, Business Leadership, ChatGPT, Business Strategies, Business Transformation, Workflow Management, Business Operations, Artificial Intelligence, Business Analysis, Change Management, Content Creation, Canva (Software), Productivity

    Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • F

    Fundação Instituto de Administração

    Planejamento Estratégico de Marketing Digital

    Skills you'll gain: Campaign Management, Digital Marketing Tools, Campaign Planning, Digital Marketing Campaigns, Marketing Effectiveness, Consumer Behaviour, Marketing Strategies, Key Performance Indicators (KPIs), Digital Marketing, Digital Brand Strategy, Customer Analysis, Marketing Analytics, Customer experience strategy (CX), Marketing Planning, Data-Driven Marketing, Performance Analysis, Strategic Marketing, Target Market, Digital Analysis, Marketing

    Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • K

    Kennesaw State University

    Social Media & Marketing - Jagdish Sheth

    Skills you'll gain: Marketing, MarTech, Marketing Management, Marketing Channel, Shared Media, Social Media Marketing, Marketing Strategies, Digital Transformation, Content Marketing, Brand Marketing, Consumer Behaviour, Brand Management, Digital Marketing, Social Media, Social Media Strategy, Cross-Channel Marketing, Branding, Digital Media Strategy, Brand Awareness, Market Dynamics

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • G

    Goldman Sachs

    Innovation Strategy with Goldman Sachs 10,000 Women

    Skills you'll gain: Market Research, New Product Development, Product Development, Entrepreneurship, Product Planning, User Research, Product Design, Innovation, Focus Group, Ideation, Business Development, Product Testing, Logistics

    4.7 stars, 88 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.7 (88) · Mixed · Course · 1 - 4 Weeks

    Category: Free
    Free
  • C

    Coursera

    Digitales Business Marketing mit Easil

    Skills you'll gain: Facebook, Social Media, Social Media Content, Social Media Marketing, Social Media Strategy, Graphic Design, Content Creation, Marketing, Branding

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
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In summary, here are 10 of our most popular marketing strategy courses

  • Mastering Sales: From Fundamentals to Career Success: Hult International Business School
  • Email Marketing & Lifecycle Automation: Coursera
  • GenAI for Execs & Business Leaders: Integration Strategy: IBM
  • Generative AI for Marketing Execution: Coursera
  • Optimize CRM for Marketing: Coursera
  • Forecasting Models for Marketing Decisions: Emory University
  • Introduction to Generative AI Marketing: Coursera
  • Generative AI for Business: No-Code Automation & Strategy: Edureka
  • Planejamento Estratégico de Marketing Digital: Fundação Instituto de Administração
  • Social Media & Marketing - Jagdish Sheth: Kennesaw State University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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