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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • J

    Johns Hopkins University

    The Social and Technical Context of Health Informatics

    Skills you'll gain: Health Informatics, Health Technology, Health Systems, Health Policy, Health Care, Informatics, Health Information Management, Information Technology, Health Care Procedure and Regulation, Systems Analysis, Health Insurance Portability And Accountability Act (HIPAA) Compliance, System Requirements, Requirements Analysis, Interoperability, Data Literacy, Data Sharing, Medical Imaging, Emerging Technologies

    4.3 stars, 610 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.3 (610) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • J

    John Wiley & Sons

    Shopify Growth: Marketing, Promotion, and Store Optimization

    Skills you'll gain: Digital Advertising, Online Advertising, Google Ads, Pay Per Click Advertising, Social Media Marketing, Search Engine Optimization, Customer Acquisition Management, Growth Strategies, Digital Marketing, Marketing Strategies, Email Marketing, Social Media Strategy, Marketing Effectiveness, Marketing, Social Media Campaigns, Marketing Automation, Web Analytics, E-Commerce, Web Design, Inventory Management

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    Digital Marketing: Platforms, Data, and Technologies

    Skills you'll gain: MarTech, Data Architecture, Data-Driven Marketing, Digital Marketing, Marketing Strategies, Marketing Effectiveness, AI Personalization, Customer Analysis, Marketing Analytics, Digital Analysis, Data-Driven Decision-Making, Blockchain, Consumer Behaviour, Data Integrity, Image Analysis, Data Ethics, Analytics, Generative AI, Performance Measurement, Model Evaluation

    4.5 stars, 3.4K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.5 (3.4K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • U

    University of Michigan

    Leveraging Generative AI for Social Impact Organizations

    Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Responsible AI, AI Workflows, Generative AI, AI Integrations, Data Ethics, AI literacy, Social Impact, Artificial Intelligence, Ethical Standards And Conduct

    4.5 stars, 13 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.5 (13) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Illinois Urbana-Champaign

    People, Policy & Wetlands: Social Dimensions of Conservation

    Skills you'll gain: Stakeholder Engagement, Cultural Responsiveness, Community Outreach, Water Resource Management, Water Resources, Environmental Engineering and Restoration, Cultural Diversity, Diversity Awareness, Policy Analysis, Research, and Development, Land Management, Policy Analysis, Hydrology, Social Sciences, Cultural Sensitivity, Environmental Laws, Natural Resource Management, Water Quality, Environmental Policy, Climate Change Adaptation, Regulatory Compliance

    Intermediate · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Optimize CRM for Marketing

    Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Data Cleansing, Customer Relationship Management, Data Quality, Data Maintenance, Customer Data Management, Data-Driven Marketing, Marketing Automation, Data Integrity, Workflow Management, Data Validation, Auditing, Records Management, Record Keeping

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    Sage Publications

    Foundations of Strategic Marketing and Leadership

    Skills you'll gain: Marketing Planning, Strategic Marketing, Campaign Planning, Marketing Management, Target Market, Consumer Behaviour, Strategic Leadership, Marketing Strategies, Customer experience improvement, Marketing Strategy and Techniques, Value Propositions, Business Leadership, Marketing Effectiveness, Customer experience strategy (CX), Organizational Leadership, Marketing Psychology, Leadership and Management, Strategic Planning, Decision Making, Consumer Lending

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Virginia

    Design Thinking for the Greater Good: Innovation in the Social Sector

    Skills you'll gain: Design Thinking, Journey Mapping, Stakeholder Engagement, Innovation, Prototyping, Stakeholder Analysis, Brainstorming, Storytelling, Human Centered Design, Social Impact, Ideation, Creativity, Problem Solving, Complex Problem Solving, Patient-centered Care, Data Visualization

    4.7 stars, 425 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (425) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Introduction to Generative AI Marketing

    Skills you'll gain: AI Personalization, Personalized Campaigns, Generative AI, Data Ethics, Market Opportunities, Responsible AI, Marketing Effectiveness, Campaign Management, Content Creation, AI Integrations, Marketing Strategies, Innovation, Artificial Intelligence, Ethical Standards And Conduct

    4.3 stars, 22 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.3 (22) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • G

    Goldman Sachs

    Social Impact Strategy with Goldman Sachs 10,000 Women

    Skills you'll gain: Social Impact, Corporate Sustainability, Sustainable Business, Entrepreneurship, Strategic Thinking, Business Ethics, Program Evaluation, Key Performance Indicators (KPIs), Performance Measurement, Stakeholder Engagement

    4.8 stars, 85 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.8 (85) · Mixed · Course · 1 - 4 Weeks

    Category: Free
    Free
  • F

    Fundação Instituto de Administração

    Planejamento Estratégico de Marketing Digital

    Skills you'll gain: Campaign Management, Digital Marketing Tools, Campaign Planning, Digital Marketing Campaigns, Marketing Effectiveness, Consumer Behaviour, Marketing Strategies, Key Performance Indicators (KPIs), Digital Marketing, Digital Brand Strategy, Customer Analysis, Marketing Analytics, Customer experience strategy (CX), Marketing Planning, Data-Driven Marketing, Performance Analysis, Strategic Marketing, Target Market, Digital Analysis, Marketing

    Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • E

    EDUCBA

    Digital Marketing Strategies: Analyze & Apply

    Skills you'll gain: Digital Marketing Campaigns, Marketing Strategies, Digital Marketing, Digital Analysis, Competitive Analysis, Digital Media Strategy, Campaign Management, Marketing Effectiveness, Marketing Planning, Campaign Planning, Performance Analysis, Case Studies, Business Strategies, Digital Advertising, Market Analysis, Advertising Campaigns, Consumer Behaviour, Advertising, Promotional Strategies, Market Opportunities

    4.6 stars, 36 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.6 (36) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
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In summary, here are 10 of our most popular social media marketing courses

  • The Social and Technical Context of Health Informatics: Johns Hopkins University
  • Shopify Growth: Marketing, Promotion, and Store Optimization: John Wiley & Sons
  • Digital Marketing: Platforms, Data, and Technologies: University of Illinois Urbana-Champaign
  • Leveraging Generative AI for Social Impact Organizations: University of Michigan
  • People, Policy & Wetlands: Social Dimensions of Conservation: University of Illinois Urbana-Champaign
  • Optimize CRM for Marketing: Coursera
  • Foundations of Strategic Marketing and Leadership: Sage Publications
  • Design Thinking for the Greater Good: Innovation in the Social Sector: University of Virginia
  • Introduction to Generative AI Marketing: Coursera
  • Social Impact Strategy with Goldman Sachs 10,000 Women: Goldman Sachs

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Market (economics) (28)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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