• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • N

    Nanyang Technological University, Singapore

    Introduction to Forensic Science

    Skills you'll gain: Criminal Investigation and Forensics, Chemistry, Investigation, Biochemistry, Laboratory Testing, Laboratory Research, Pharmacology, Science and Research, Laboratory Procedures, Molecular Biology

    4.9 stars, 2.9K reviews, Mixed, Course, 1 - 3 Months

    ★ 4.9 (2.9K) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • G

    Goldman Sachs

    Fundamentals of Sales and Marketing, with Goldman Sachs 10,000 Women

    Skills you'll gain: Marketing Strategies, Strategic Marketing, Digital Marketing Tools, Target Market, Sales Strategy, Marketing Planning, Marketing, Marketing Effectiveness, Target Audience, Business Marketing, Sales Process, Sales, Marketing Strategy and Techniques, Marketing Analytics, Sales Development, Brand Strategy, Brand Marketing, Digital Marketing, Branding, Market Research

    4.6 stars, 1.4K reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.6 (1.4K) · Mixed · Course · 1 - 4 Weeks

    Category: Free
    Free
  • D

    DeepLearning.AI

    Natural Language Processing

    Skills you'll gain: Natural Language Processing, Supervised Learning, Transfer Learning, Recurrent Neural Networks (RNNs), Markov Model, Embeddings, Dimensionality Reduction, Large Language Modeling, Machine Learning Methods, Text Mining, Statistical Machine Learning, Artificial Neural Networks, Classification Algorithms, Data Preprocessing, Deep Learning, Tensorflow, Logistic Regression, Feature Engineering, Applied Machine Learning, Keras (Neural Network Library)

    4.6 stars, 6.2K reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.6 (6.2K) · Intermediate · Specialization · 3 - 6 Months

    Status: Top AI program
    Top AI program
    Status: Free trial
    Free trial
  • U

    University of Virginia

    Foundations of Business Strategy

    Skills you'll gain: Business Strategy, Strategic Thinking, Competitive Analysis, Organizational Strategy, Business Planning, Strategic Decision-Making, Corporate Strategy, Market Analysis, Business Analysis Tools, Business Economics, Value Propositions, Market Dynamics

    4.8 stars, 3.4K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (3.4K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Amsterdam

    Basic Statistics

    Skills you'll gain: Statistical Hypothesis Testing, Probability & Statistics, Statistical Methods, Statistics, Statistical Analysis, Quantitative Research, Data Analysis Software

    4.6 stars, 4.7K reviews, Beginner, Course, 1 - 3 Months

    ★ 4.6 (4.7K) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • E

    Emory University

    The Addicted Brain

    Skills you'll gain: Pharmacology, Substance Abuse, Substance Abuse Counseling, Pharmacotherapy, Mental and Behavioral Health, Pharmaceuticals, Drug Interaction, Psychiatry, Social Sciences, Neurology, Vulnerability, Pre-Clinical Development, Health Policy, Laboratory Research, Mental Health Diseases and Disorders, Public Health, Treatment Planning

    4.7 stars, 2.2K reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (2.2K) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Columbia University

    Financial Engineering and Risk Management

    Skills you'll gain: Portfolio Management, Derivatives, Financial Market, Securities (Finance), Investment Management, Portfolio Risk, Asset Management, Credit Risk, Mortgage Loans, Mathematical Modeling, Investments, Applied Mathematics, Risk Modeling, Estimation, Capital Markets, Futures Exchange, Financial Modeling, Regression Analysis, Market Liquidity, Statistical Methods

    4.6 stars, 434 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.6 (434) · Intermediate · Specialization · 3 - 6 Months

    Category: Job skills
    Job skills
    Status: Free trial
    Free trial
  • T

    The Hong Kong University of Science and Technology

    Python and Statistics for Financial Analysis

    Skills you'll gain: Statistical Inference, Portfolio Risk, Statistical Methods, Pandas (Python Package), Statistical Hypothesis Testing, Probability & Statistics, Risk Analysis, Statistics, Financial Trading, Financial Data, Data Manipulation, Statistical Analysis, Risk Management, Feature Engineering, Regression Analysis, Financial Analysis, Jupyter, Financial Market, Python Programming, Data Visualization

    4.4 stars, 4.6K reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.4 (4.6K) · Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • P

    Packt

    Build Autonomous AI Trading Agents with n8n, MT5 & Free APIs

    Skills you'll gain: Model Context Protocol, Agentic Workflows, AI Workflows, LLM Application, Large Language Modeling, AI Orchestration, Generative AI Agents, Tool Calling, Agentic systems, Financial Trading, AI Integrations, Prompt Engineering, Market Data, Market Intelligence, Application Programming Interface (API), Machine Learning, Ubuntu, Algorithms, Language Learning, Business Strategies

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
  • U

    University of Illinois Urbana-Champaign

    Sustainable Innovation for Subsistence Marketplaces

    Skills you'll gain: Environmental Issue, Solution Design, Sustainable Development, Design Thinking, Business Planning, Human Centered Design, Sustainable Business, Innovation, Entrepreneurship, Economic Development, Needs Assessment, Business Development, Consumer Behaviour, Market Analysis, Market Research, Market Dynamics, Cultural Sensitivity

    4.1 stars, 125 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.1 (125) · Beginner · Course · 1 - 4 Weeks

    Category: Build toward a degree
    Build toward a degree
  • P

    Pearson

    Managing Cash and Credit

    Skills you'll gain: Cash Management, Consumer Lending, Credit Risk, Cash Flows, General Finance, Cost Benefit Analysis, Financial Planning, Market Liquidity, Financial Analysis, Deposit Accounts, Investments, Payment Processing

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Pennsylvania

    Positive Psychology: Martin E. P. Seligman’s Visionary Science

    Skills you'll gain: Positivity, Optimism, Resilience, Psychology, Persistence, Personal Development, Mental Health, School Psychology, Gerontology, Growth Mindedness, Creativity, Education and Training, Social Sciences, Relationship Building

    4.9 stars, 6.4K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.9 (6.4K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
1…495051…469

In summary, here are 10 of our most popular market research courses

  • Introduction to Forensic Science: Nanyang Technological University, Singapore
  • Fundamentals of Sales and Marketing, with Goldman Sachs 10,000 Women: Goldman Sachs
  • Natural Language Processing: DeepLearning.AI
  • Foundations of Business Strategy: University of Virginia
  • Basic Statistics: University of Amsterdam
  • The Addicted Brain: Emory University
  • Financial Engineering and Risk Management: Columbia University
  • Python and Statistics for Financial Analysis: The Hong Kong University of Science and Technology
  • Build Autonomous AI Trading Agents with n8n, MT5 & Free APIs: Packt
  • Sustainable Innovation for Subsistence Marketplaces: University of Illinois Urbana-Champaign

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok