Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Google Cloud
Skills you'll gain: Looker (Software), Google Cloud Platform, Dashboard, Interactive Data Visualization, Data Visualization, Data Analysis
Intermediate · Project · Less Than 2 Hours

Coursera
Skills you'll gain: Facebook, Payment Processing, Payment Systems, Order Fulfillment, Order Processing, Product Knowledge, Direct Selling, E-Commerce, Product Promotion, Selling Techniques, Social Media, Marketing, General Sales Practices, Sales, Shipping and Receiving, Advertising
Intermediate · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Looker (Software), Data Analysis, Exploratory Data Analysis, Data Visualization Software
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Model Deployment, Analytics, R Programming, Scripting, Google Sheets, Email Automation, Tidyverse (R Package), Predictive Modeling, Automation, Data Manipulation, Health Technology, GitHub, Gmail, Git (Version Control System), Command-Line Interface
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Large Language Modeling, Retrieval-Augmented Generation, LangChain, LLM Application, Natural Language Processing, Data Ethics, Responsible AI, Text Mining, Embeddings, Deep Learning, Generative AI, Fine-tuning, Artificial Intelligence, Classification Algorithms, Machine Learning Methods, Data Preprocessing, Applied Machine Learning, Machine Learning, Model Optimization, Model Evaluation
Intermediate · Course · 1 - 3 Months

The Expert Academy
Skills you'll gain: Enterprise Sales, B2B Sales, Selling Techniques, Customer Success Management, Sales, Sales Strategy, Overcoming Objections, General Sales Practices, Contract Negotiation, Customer Retention, Sales Management, Procurement, Customer Relationship Management, Sales Process, Collaboration, Price Negotiation, Negotiation, Stakeholder Engagement, Stakeholder Management, Coaching
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Content Scheduling, Social Media Marketing, Social Media Management, Social Media, Social Media Content, Scheduling, Growth Strategies, Drive Engagement
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Presentations, Sales Presentation, User Accounts, Account Management, Productivity Software, Data Visualization, Business Communication, Data Storytelling, Content Creation, Entrepreneurship, Marketing Communications
Beginner · Guided Project · Less Than 2 Hours
Skills you'll gain: E-Commerce, Retail Store Operations, Software As A Service, Web Analytics, Scalability, Open Source Technology, Computing Platforms, Growth Strategies, Strategic Decision-Making, Business Software, Analysis, Inventory Control, Decision Making, Data-Driven Decision-Making, Competitive Analysis, Payment Systems
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: AI Personalization, Feature Engineering, Personalized Service, Customer Insights, Customer Analysis, Marketing Analytics, Data Transformation, Predictive Analytics, Customer Engagement, Predictive Modeling, Data-Driven Marketing, Machine Learning Methods, Customer experience improvement, Applied Machine Learning, Machine Learning Algorithms, Machine Learning, Text Mining, Marketing Strategies, Business Intelligence, Data Analysis
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Data Visualization, Project Performance, Data Storytelling, Performance Reporting, Ad Hoc Reporting, Performance Analysis, Project Schedules, Scheduling, Project Controls, Analysis, Data Management, Project Management, Planning, Administration, Analytics, Security Controls, Communication, Governance, Decision Making, Environment
Mixed · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: OAuth, API Gateway, Cloud API, Application Programming Interface (API), Authentications, Authorization (Computing), Debugging, Data Access, Back-End Web Development, Data Analysis
Beginner · Project · Less Than 2 Hours