• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    Clinic Communication: Emails and Memos

    Skills you'll gain: Patient Communication, Medical Office Procedures, Business Correspondence, Internal Communications, Business Writing, Issue Tracking, Patient Safety, Business Communication, Technical Writing, Communication, Professionalism

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • A

    AI CERTs

    Modern Game Design Mastery with AI

    Skills you'll gain: Data Ethics, AI powered creativity, AI Product Strategy, AI Workflows, AI literacy, Storytelling

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Coursera

    Ищем популярные ключевые слова и хэштеги в Twitter

    Skills you'll gain: Keyword Research, Social Media Marketing, Social Media Content, Social Media, Social Media Management, Social Media Analytics, Digital Marketing Tools, Market Trend, Trend Analysis

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Cible démographie spécifique de l’utilisateur dans campagne de suivi

    Skills you'll gain: Social Media Management, Social Media Campaigns, Social Media Marketing, Social Media, Target Audience, Social Media Strategy, Target Market, Driving engagement, Campaign Management, Drive Engagement, Advertising Campaigns, Customer Engagement, Marketing Design

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Pennsylvania

    Proyecto de Fundamentos Empresariales de Wharton

    Skills you'll gain: Analysis, Case Studies, Business Analysis, Business, Strategic Thinking, Business Research, Business Strategies, Business Planning, Business Solutions, Program Evaluation, Project Design

    4.7 stars, 7 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.7 (7) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • E

    EDUCBA

    Apply Generative AI for Leadership & Human-Centered Branding

    Skills you'll gain: Prompt Engineering Tools, Generative AI, AI Enablement, Performance Analysis, Strategic Leadership, AI literacy, Performance Measurement, Brand Awareness, Initiative and Leadership, LLM Application, Branding, Generative Model Architectures, AI powered creativity, Prompt Patterns, Leadership, Cybersecurity, Strategic Thinking, Computer Security Awareness Training, AI Personalization, Business

    Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    GenAI for Sales Reps: Streamlining Lead Qualification

    Skills you'll gain: Sales Strategy, Lead Generation, Prospecting and Qualification, Sales Process, Sales, Sales Management, Sales Prospecting, General Sales Practices, Data-Driven Decision-Making, Inside Sales, AI Integrations, Email Automation, Workflow Management, Customer Relationship Management (CRM) Software, Case Studies, HubSpot CRM, Predictive Modeling, Automation

    Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Sync CRM & ESP

    Skills you'll gain: Email Marketing, Customer Relationship Management (CRM) Software, Customer Engagement, Customer Data Management, Customer Relationship Management, Marketing Automation, Customer Analysis, Driving engagement, Marketing Strategies, Data-Driven Marketing, Consolidation, Marketing Analytics, Email Automation, Data Integration, Workflow Management

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • E

    EDUCBA

    Equity Valuation for Analysts

    Skills you'll gain: Equities, Private Equity, Business Valuation, Cash Flows, Investment Banking, Risk Analysis, Financial Modeling, Capital Budgeting, Competitive Analysis, Risk Modeling, Financial Analysis, Finance, Investment Management, Portfolio Risk, Analysis, Market Analysis, Working Capital, Risk Management Framework, Estimation, Multi-Factor Authentication

    Mixed · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • C

    Creo Incubator

    Venture Validation and Scaling

    Skills you'll gain: Performance Measurement, Business Development, Growth Strategies, Key Performance Indicators (KPIs), Entrepreneurship, Business Metrics, Performance Metric, New Business Development, Customer experience improvement, Customer Acquisition Management, Go To Market Strategy, Conversion Funnel Analysis, Earned Media, Customer Insights, Journey Mapping, Scalability, Product Management, Marketing Planning, Strategic Planning, Goal Setting

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • L

    LearnQuest

    Core Sales Techniques and Customer Engagement

    Skills you'll gain: Closing (Sales), Overcoming Objections, Consultative Selling, Consultative Approaches, Sales, Solution Selling, Selling Techniques, Sales Presentations, General Sales Practices, Sales Strategy, Sales Process, Communication, Presentations, Regional Sales, Sales Prospecting, Negotiation, Prospecting and Qualification, Driving engagement, Customer Engagement, Customer Relationship Management (CRM) Software

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    كيفية استعمال التطبيق زينديسك

    Skills you'll gain: User Accounts, Law, Regulation, and Compliance, Team Management, Regulation and Legal Compliance, Account Management, User Provisioning, Software As A Service, Software Installation, Package and Software Management, Product Knowledge, Product Support, Social Media Management

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
1…481482483…550

In summary, here are 10 of our most popular marketing strategy courses

  • Clinic Communication: Emails and Memos: Coursera
  • Modern Game Design Mastery with AI: AI CERTs
  • Ищем популярные ключевые слова и хэштеги в Twitter: Coursera
  • Cible démographie spécifique de l’utilisateur dans campagne de suivi: Coursera
  • Proyecto de Fundamentos Empresariales de Wharton: University of Pennsylvania
  • Apply Generative AI for Leadership & Human-Centered Branding: EDUCBA
  • GenAI for Sales Reps: Streamlining Lead Qualification: Coursera
  • Sync CRM & ESP: Coursera
  • Equity Valuation for Analysts: EDUCBA
  • Venture Validation and Scaling: Creo Incubator

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok