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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    Build social awareness content for Instagram with Canva

    Skills you'll gain: Canva (Software), Instagram, Content Creation, Graphic and Visual Design Software, Creative Design, Graphic Design, Digital Design, Graphic and Visual Design, Design, Social Media Marketing, Video Production, Social Justice

    4.6 stars, 15 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.6 (15) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • R

    Real Madrid Graduate School Universidad Europea

    Marketing deportivo: La fórmula tecnológica

    Skills you'll gain: Marketing Strategies, Branding, Global Marketing, Marketing, Brand Management, Social Media Marketing, Loyalty Programs, Consumer Behaviour, Business Modeling, Strategic Partnership, Digital Marketing, E-Commerce, Event Planning, Augmented Reality, Business Analysis, Virtual Reality, Price Negotiation, Blockchain, Data Analysis, Artificial Intelligence

    4.9 stars, 10 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.9 (10) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • M

    Madecraft

    Artificial Intelligence for Marketing

    Skills you'll gain: AI Personalization, MarTech, Applied Machine Learning, Machine Learning Methods, AI Enablement, Data-Driven Marketing, Marketing, Generative AI, Machine Learning, Natural Language Processing, Data Strategy, Data Quality, Data Literacy, Personalized Campaigns, Text Mining, Culture Transformation, Artificial Intelligence, Prompt Engineering, AI Workflows, Computer Vision

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • P

    Pontificia Universidad Católica del Perú

    Relación entre Branding y Marketing

    Skills you'll gain: Brand Management, Marketing, Strategic Marketing, Marketing Strategies, Brand Marketing, Marketing Planning, Marketing Strategy and Techniques, Branding, Marketing Management, Business Marketing, Value Propositions, Brand Strategy, Brand Awareness, Go To Market Strategy, Digital Marketing

    4.9 stars, 20 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.9 (20) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Coursera

    Media for Web Development: Optimize a Travel Website

    Skills you'll gain: Responsive Web Design, Web Content, Search Engine Optimization, Web Content Accessibility Guidelines, Web Design, HTML and CSS, Hypertext Markup Language (HTML), Web Design and Development, Web Development, Javascript, Frontend Performance

    Intermediate · Guided Project · Less Than 2 Hours

  • B

    Banco Interamericano de Desarrollo

    Quadro de Política Ambiental e Social do BID

    Skills you'll gain: Sustainable Development, Pollution Prevention, Environmental Policy, Sustainability Standards, Environmental Management Systems, Natural Resource Management, Environment and Resource Management, Environmental Resource Management, Social Impact, Environmental Regulations, Environmental Social And Corporate Governance (ESG), Environment Health And Safety, Community Health, Stakeholder Engagement, Project Risk Management, Risk Management Framework, Risk Analysis, Risk Management, Labor Relations, Labor Compliance

    Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • F

    Fundação Instituto de Administração

    Medindo o Marketing Digital

    Skills you'll gain: Marketing Effectiveness, Key Performance Indicators (KPIs), Marketing Analytics, Digital Marketing, Marketing Strategies, Data-Driven Marketing, Performance Analysis, Digital Marketing Campaigns, Campaign Management, Customer experience strategy (CX), Digital Analysis, Digital Marketing Tools, Performance Measurement, Marketing Automation, Marketing Channel, A/B Testing, Automation

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Pennsylvania

    Viral Marketing and How to Craft Contagious Content

    Skills you'll gain: Social Network Analysis, Social Media Strategy, Content Marketing, Social Media Content, Social Media Marketing, Shared Media, Consumer Behaviour, Driving engagement, Marketing Communications, Content Creation, Influencing, Social Media Campaigns, Persuasive Communication, Advertising, Marketing, Earned Media, Marketing Psychology, Promotional Strategies, Decision Making

    4.8 stars, 5.3K reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.8 (5.3K) · Mixed · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Generative AI for Marketing Execution

    Skills you'll gain: Personalized Campaigns, Data-Driven Marketing, Prompt Engineering, Campaign Management, Marketing Automation, Marketing Strategies, Meta Ads Manager, Customer Analysis, Competitive Analysis, Email Marketing, Digital Advertising, Email Automation, Search Engine Optimization, Generative AI, ChatGPT, Market Research, AI Personalization, Content Optimization, A/B Testing, Content Creation

    Intermediate · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Pennsylvania

    Ethical Decision-Making in a Social World

    Skills you'll gain: Business Ethics, Personal Integrity, Professionalism, Ethical Standards And Conduct, Organizational Leadership, Empathy & Emotional Intelligence, Decision Making, Empathy, Emotional Intelligence, Social Skills, Leadership, Culture Transformation, Influencing, Sociology, Social Sciences, Psychology, Compliance Management

    4.9 stars, 8 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.9 (8) · Mixed · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Advanced Email Marketing Techniques

    Skills you'll gain: Email Marketing, Email Automation, General Data Protection Regulation (GDPR), A/B Testing, Copywriting, Marketing Automation, Campaign Management, Gmail, Compliance Auditing, Data-Driven Marketing, Content Optimization, Regulation and Legal Compliance, Target Audience, Auditing, Compliance Management, Customer Relationship Management (CRM) Software, Marketing Strategy and Techniques, Marketing Planning, Market Analysis, Data Analysis

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    AI-Powered Marketing & CRM

    Skills you'll gain: Prompt Engineering, HubSpot CRM, Customer Analysis, Marketing Automation, Customer Relationship Management (CRM) Software, Prompt Patterns, Email Automation, Marketing Analytics, Prompt Engineering Tools, AI Personalization, Customer Insights, Customer Relationship Management, Generative AI, Data-Driven Marketing, Email Marketing, ChatGPT, Lead Generation, AI Workflows, Customer Data Management, Marketing Strategies

    Beginner · Course · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
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In summary, here are 10 of our most popular social media marketing courses

  • Build social awareness content for Instagram with Canva: Coursera
  • Marketing deportivo: La fórmula tecnológica: Real Madrid Graduate School Universidad Europea
  • Artificial Intelligence for Marketing: Madecraft
  • Relación entre Branding y Marketing: Pontificia Universidad Católica del Perú
  • Media for Web Development: Optimize a Travel Website: Coursera
  • Quadro de Política Ambiental e Social do BID: Banco Interamericano de Desarrollo
  • Medindo o Marketing Digital: Fundação Instituto de Administração
  • Viral Marketing and How to Craft Contagious Content: University of Pennsylvania
  • Generative AI for Marketing Execution: Coursera
  • Ethical Decision-Making in a Social World: University of Pennsylvania

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
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Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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