• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • U

    Universidad de los Andes

    Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®

    Skills you'll gain: Social Network Analysis, Network Analysis, Data Storytelling, Predictive Modeling, Data Presentation, Marketing Analytics, Statistical Machine Learning, Predictive Analytics, Financial Data, Interactive Data Visualization, Data Preprocessing, Marketing Management, Marketing Operations, Transfer Learning, Analytics, Financial Statement Analysis, Data Cleansing, Random Forest Algorithm, Operations Research, Model Optimization

    Mastertrack · 6 - 12 Months

    Category: Credit offered
    Credit offered
  • U

    University of London

    International Foundation Programme for Computer Science (IFP)

    Skills you'll gain: Database Management, Relational Databases, Database Design, Science and Research, Statistical Hypothesis Testing, Descriptive Statistics, Database Systems, Databases, Data Storytelling, Research Design, Research Methodologies, Data Presentation, Exploratory Data Analysis, Probability & Statistics, Computational Logic, Statistics, Logical Reasoning, Calculus, General Mathematics, Trigonometry

    Degree · 1 - 4 Years

    Category: Job ready
    Job ready
  • U

    Universidad de Palermo

    Maestría en Dirección de Empresas (MBA)

    Skills you'll gain: Data Governance, Human Resource Strategy, Business Modeling, Selling Techniques, Performance Measurement, Strategic Marketing, Business Planning, Corporate Sustainability, Portfolio Management, Financial Statements, Responsible AI, Business Analytics, Digital Transformation, Digital Advertising, Experience Design, Marketing Planning, Influencing, Market Dynamics, Information Systems, Equities

    Degree · 1 - 4 Years

    Category: Earn a degree
    Earn a degree
  • I

    IIT Roorkee

    Executive MBA

    Skills you'll gain: New Product Development, Business Marketing, Mergers & Acquisitions, FinTech, Capital Budgeting, Brand Management, Supply Chain, Integrated Marketing Communications, Sales Process, Business Valuation, Innovation, Succession Planning, Material Requirements Planning, Business Process Management, Management Accounting, Statistical Process Controls, Customer Retention, Product Management, Human Resource Management, Marketing Management

    Degree · 1 - 4 Years

    Category: Job ready
    Job ready
  • O

    O.P. Jindal Global University

    M.A. in International Relations, Security, and Strategy

    Skills you'll gain: Surveys, Diplomacy, Environmental Laws, Political Sciences, Intelligence Collection and Analysis, Statistical Hypothesis Testing, Mediation, Qualitative Research, Environmental Policy, Environment, Mitigation, Economic Development, International Relations, Cybersecurity, Case Studies, Sustainable Development, Governance, Social Studies, Climate Change Programs, Public Safety and National Security

    Degree · 1 - 4 Years

    Category: Job ready
    Job ready
  • H

    HEC Paris

    Leading Innovation With Creativity University Certificate

    Skills you'll gain: Design Thinking, Active Listening, User Research, Organizational Structure, Innovation, Creativity, Strategic Thinking, Design Research, Business Strategy, Ideation, Business Strategies, Creative Thinking, Organizational Strategy, Talent Management, Self-Awareness, Entrepreneurship, Consumer Behaviour, Organizational Effectiveness, Leadership Development, Leadership

    University Certificate · 6 - 12 Months

  • U

    University of London

    Bachelor of Science in Business Administration

    Skills you'll gain: Process Design, Global Marketing, Consumer Behaviour, Statistical Analysis, Organizational Change, Supply Management, Process Mapping, Statistical Methods, Integrated Marketing Communications, Innovation, Mergers & Acquisitions, Performance Measurement, Training and Development, Virtual Teams, Databases, International Finance, Research, Branding, Economic Development, Cultural Diversity

    Degree · 1 - 4 Years

    Category: Job ready
    Job ready
  • U

    University of London

    Bachelor of Science in Marketing

    Skills you'll gain: Process Design, Global Marketing, Consumer Behaviour, Statistical Analysis, Organizational Change, Supply Management, Process Mapping, Statistical Methods, Integrated Marketing Communications, Innovation, Mergers & Acquisitions, Performance Measurement, Training and Development, Virtual Teams, Databases, International Finance, Research, Branding, Economic Development, Cultural Diversity

    Degree · 1 - 4 Years

    Category: Job ready
    Job ready
  • O

    O.P. Jindal Global University

    Bachelor of Science in Psychology

    Skills you'll gain: Sensory Systems Analysis, Scientific Methods, Social Sciences, Psychology, Human Development, Environmental Policy, Human Learning, Environmental Issue, Interpersonal Communications, Habit Formation, Social Skills, Research Design, Childhood Education and Development, Research, Behavioral Economics, Sustainable Development, Empathy, Overcoming Obstacles, Emotional Intelligence, Sampling (Statistics)

    Degree · 1 - 4 Years

    Category: Job ready
    Job ready
  • G

    Georgetown University

    Bachelor of Arts in Liberal Studies

    Skills you'll gain: Data Storytelling, Vulnerability Assessments, Operations Management, Surveys, Business Strategy, Competitive Intelligence, Design Thinking, Cyber Threat Intelligence, Machine Learning Methods, Social Justice, Descriptive Statistics, Environment, Business Ethics, Capital Budgeting, Market Opportunities, Storytelling, Marketing Planning, Leadership Studies, International Relations, Supplier Risk Management

    Degree · 1 - 4 Years

    Category: Job ready
    Job ready
  • O

    O.P. Jindal Global University

    MBA Business Analytics

    Skills you'll gain: Design Thinking, Operations Management, Active Listening, Working Capital, Database Management, Environmental Social And Corporate Governance (ESG), Sampling (Statistics), Project Estimation, Dashboard, Business Strategy, Business Analytics, Data Visualization, Capital Budgeting, Time Series Analysis and Forecasting, Marketing Management, Human Resources Management and Planning, Financial Accounting, Predictive Analytics, Financial Statements, Internet Of Things

    Degree · 1 - 4 Years

    Category: Job ready
    Job ready
  • I

    Illinois Institute of Technology

    Master of Business Administration (MBA)

    Skills you'll gain: Process Improvement, Pay Per Click Advertising, Digital Marketing, Responsible AI, Process Management, Global Marketing, Web Analytics, Culture Transformation, Financial Statement Analysis, Predictive Modeling, Organizational Leadership, Digital Transformation, Market Dynamics, Capital Budgeting, Design Thinking, Descriptive Statistics, Game Theory, Business Strategy, Product Lifecycle Management, Microsoft Excel

    Degree · 1 - 4 Years

    Category: Job ready
    Job ready
1…466467468469

In summary, here are 10 of our most popular market research courses

  • Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®: Universidad de los Andes
  • International Foundation Programme for Computer Science (IFP): University of London
  • Maestría en Dirección de Empresas (MBA): Universidad de Palermo
  • Executive MBA: IIT Roorkee
  • M.A. in International Relations, Security, and Strategy: O.P. Jindal Global University
  • Leading Innovation With Creativity University Certificate: HEC Paris
  • Bachelor of Science in Business Administration: University of London
  • Bachelor of Science in Marketing: University of London
  • Bachelor of Science in Psychology: O.P. Jindal Global University
  • Bachelor of Arts in Liberal Studies: Georgetown University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok