• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • C

    Coursera

    Unique Value Proposition (UVP)

    Skills you'll gain: Competitive Analysis, Value Propositions, Competitive Intelligence, Decision Making, Product Marketing, Communication, Marketing Materials, Marketing Communications, Branding, Marketing, Strategic Communication, Analysis

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • G

    Google Cloud

    Build, Train and Deploy ML Models with Keras on Google Cloud - Italiano

    Skills you'll gain: Tensorflow, Data Preprocessing, Keras (Neural Network Library), Model Deployment, Google Cloud Platform, Model Training, Data Cleansing, Data Pipelines, Data Transformation, Deep Learning, Artificial Neural Networks, Model Optimization, Applied Machine Learning, AI Workflows

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Pivot Campaign Data

    Skills you'll gain: Email Marketing, Data-Driven Marketing, Gap Analysis, Marketing Analytics, Performance Analysis, Microsoft Excel, Campaign Management, Excel Formulas, Data-Driven Decision-Making, Performance Measurement, Variance Analysis, Performance Improvement, Data Analysis, Performance Reporting, Correlation Analysis

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Launch Chroma Fast

    Skills you'll gain: Vector Databases, Database Architecture and Administration, Database Management, Machine Learning Methods, Data Import/Export, Python Programming

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • P

    Packt

    Securing Cloud Services

    Skills you'll gain: Cloud Standards, Cloud Computing, Cloud Computing Architecture, Cloud Services, Cloud Deployment, Security Architecture Review, Threat Modeling, Application Security, Cloud Infrastructure, Network Security, Threat Management, Cloud Platforms, Infrastructure As A Service (IaaS), Security Requirements Analysis, Platform As A Service (PaaS)

    Intermediate · Course · 3 - 6 Months

  • G

    Google Cloud

    Attention Mechanism - 日本語版

    Skills you'll gain: Recurrent Neural Networks (RNNs), Machine Learning Methods, Artificial Neural Networks, Text Mining

    Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    Universidad de los Andes

    Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®

    Skills you'll gain: Social Network Analysis, Network Analysis, Data Storytelling, Predictive Modeling, Data Presentation, Marketing Analytics, Statistical Machine Learning, Predictive Analytics, Financial Data, Interactive Data Visualization, Data Preprocessing, Marketing Management, Marketing Operations, Transfer Learning, Analytics, Financial Statement Analysis, Data Cleansing, Random Forest Algorithm, Operations Research, Model Optimization

    Mastertrack · 6 - 12 Months

    Category: Credit offered
    Credit offered
  • U

    University of Colorado Boulder

    Industrial Internet of Things Graduate Certificate

    Skills you'll gain: Machine Learning Algorithms, Real-Time Operating Systems, Big Data, User Research, User Experience Design, Machine Learning Methods, User Experience, Power Electronics, User Interface and User Experience (UI/UX) Design, Usability, Verification And Validation, UI/UX Research, UI/UX Strategy, Control Systems, Embedded Software, Internet Of Things, Machine Controls, User Interface (UI), Engineering, Scientific, and Technical Instruments, Embedded Systems

    Graduate Certificate · 6 - 12 Months

    Category: Credit offered
    Credit offered
  • U

    University of London

    Master of Science in Cyber Security

    Skills you'll gain: Cyber Governance, Key Management, OSI Models, Information Privacy, Infrastructure Security, Human Factors (Security), Application Security, ISO/IEC 27001, Cyber Attacks, Computer Security, Cryptography, Network Security, Security Management, Digital Forensics, Cyber Security Policies, Malware Protection, Penetration Testing, Security Engineering, Data Collection, Research Methodologies

    Degree · 1 - 4 Years

    Category: Job ready
    Job ready
  • O

    O.P. Jindal Global University

    M.A. Public Policy

    Skills you'll gain: NumPy, Environmental Laws, Public Policies, Pandas (Python Package), Surveys, Econometrics, Political Sciences, Statistical Hypothesis Testing, Mediation, Research Reports, Supply And Demand, Policy Analysis, Health Policy, Economic Development, Financial Policy, Social Sciences, Policy Development, International Relations, Research Methodologies, Economics

    Degree · 1 - 4 Years

    Category: Job ready
    Job ready
  • U

    University of Huddersfield

    MSc Management

    Skills you'll gain: Integrated Marketing Communications, Research Methodologies, Scope Management, Leadership Studies, Strategic Decision-Making, Stakeholder Management, Surveys, Earned Value Management, Intercultural Competence, Organizational Strategy, Team Leadership, Business Strategy, Project Controls, Project Schedules, Strategic Planning, Leadership and Management, Research Design, Research, Project Management, Digital Marketing

    Degree · 1 - 4 Years

    Category: Job ready
    Job ready
  • U

    Universidad de Palermo

    Maestría en Dirección de Empresas (MBA)

    Skills you'll gain: Data Governance, Human Resource Strategy, Business Modeling, Selling Techniques, Performance Measurement, Strategic Marketing, Business Planning, Corporate Sustainability, Portfolio Management, Financial Statements, Responsible AI, Business Analytics, Digital Transformation, Digital Advertising, Experience Design, Marketing Planning, Influencing, Market Dynamics, Information Systems, Equities

    Degree · 1 - 4 Years

    Category: Earn a degree
    Earn a degree
1…466467468469

In summary, here are 10 of our most popular market research courses

  • Unique Value Proposition (UVP): Coursera
  • Build, Train and Deploy ML Models with Keras on Google Cloud - Italiano: Google Cloud
  • Pivot Campaign Data: Coursera
  • Launch Chroma Fast: Coursera
  • Securing Cloud Services: Packt
  • Attention Mechanism - 日本語版: Google Cloud
  • Analítica de datos: visualización, predicción y toma de decisiones Certificado MasterTrack®: Universidad de los Andes
  • Industrial Internet of Things Graduate Certificate: University of Colorado Boulder
  • Master of Science in Cyber Security: University of London
  • M.A. Public Policy: O.P. Jindal Global University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok