• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    إنشاء لوحة تحكم للبورصة باستخدام أوراق جوجل

    Skills you'll gain: Google Sheets, Data Visualization, Dashboard Creation, Excel Formulas, Spreadsheet Software, Data Presentation, Dashboard, Real Time Data, Market Data, Data Visualization Software, Data Analysis, General Finance, Performance Reporting

    4.5 stars, 11 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 4.5 (11) · Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Cómo Guardar Diseños de Canva en Mailchimp

    Skills you'll gain: Email Marketing, Campaign Management, Personalized Campaigns, Editing, Content Creation, Writing

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Programmer des posts pour les réseaux sociaux avec Hootsuite

    Skills you'll gain: Content Scheduling, Hootsuite, Pinterest, Social Media Management, Instagram, Facebook, Scheduling, Social Media, Social Media Content, Digital Marketing Tools, Social Media Marketing, Planning, Digital Marketing

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Enhance User Interface Design with Mood Boards in Miro

    Skills you'll gain: User Interface (UI), User Story, Design Thinking, User Interface (UI) Design, Persona (User Experience), User Acceptance Testing (UAT), Visual Storytelling, User Experience

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    ML Parameters Optimization: GridSearch, Bayesian, Random

    Skills you'll gain: Model Optimization, Model Evaluation, Scikit Learn (Machine Learning Library), Regression Analysis, Fine-tuning, Applied Machine Learning, Machine Learning, Data Analysis

    4.9 stars, 8 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.9 (8) · Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Suivre les actions des visiteurs du site Web à l'aide de Facebook Pixel

    Skills you'll gain: Marketing, Marketing Strategies, Facebook, Web Analytics, Social Media Analytics, Marketing Analytics, Social Media Marketing, Data-Driven Marketing, Customer Insights, Digital Marketing, Business Communication

    Beginner · Guided Project · Less Than 2 Hours

  • P

    Packt

    AI for Business: ChatGPT for Brand Storytelling

    Skills you'll gain: Brand Strategy, Storytelling, Branding, Brand Marketing, Prompt Engineering, ChatGPT, Brand Management, Digital Brand Strategy, Cross-Channel Marketing, Content Creation, Blogs, Consumer Behaviour, Brainstorming, Email Marketing

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Richte dein Budget und deine Werbung auf Facebook ein

    Skills you'll gain: Meta Ads Manager, Facebook, Marketing Budgets, Budget Management, Online Advertising, Advertising Campaigns, Advertising, Paid media, Social Media Management, Social Media Campaigns, Social Media, Social Media Analytics, Content Performance Analysis, Customer Insights, Business Strategy, User Research, Business Analysis

    Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Comment augmenter vos abonnés twitter

    Skills you'll gain: Drive Engagement, Driving engagement, Social Media Marketing, Social Media, Social Media Management, Customer Engagement, Social Media Content, Social Media Strategy, Growth Strategies, Marketing Design

    Beginner · Guided Project · Less Than 2 Hours

  • E

    EDUCBA

    Analyze Investment Banking & Financial Market Systems

    Skills you'll gain: Banking Services, Investments, Financial Regulations, Investment Management, Financial Sales, Financial Trading, Financial Analysis, Bank Regulations, Economic Development, Law, Regulation, and Compliance, Behavioral Economics, Brokerage, Market Analysis, Securities Trading, Asset Management, Mergers & Acquisitions, Underwriting

    5 stars, 10 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 5 (10) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Comment intégrer des applications sur Canva

    Skills you'll gain: Canva (Software), Design, Graphic Design, Graphic and Visual Design Software, Photo Editing, Content Creation, Multimedia, Data Import/Export, Content Marketing, Continuous Integration

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Créer un calendrier de contenu pour tweeter en continuité

    Skills you'll gain: Content Scheduling, Social Media Management, Content Development and Management, Social Media Content, Social Media Marketing, Social Media, Content Strategy, Scheduling, Calendar Management, Drive Engagement, User Accounts, Marketing, Business

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
1…461462463…560

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok