Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: Descriptive Statistics, Descriptive Analytics, Jupyter, Microsoft Azure, Statistical Visualization, Plot (Graphics), Model Training, Data Analysis, Statistics, Exploratory Data Analysis, Data Visualization Software, Correlation Analysis, Applied Machine Learning, Machine Learning Methods
Beginner · Guided Project · Less Than 2 Hours

University of Maryland, College Park
Skills you'll gain: Product Roadmaps, Agile Product Development, Backlogs, DevOps, Lean Methodologies, Analytics, Agile Methodology, Agile Project Management, Data-Driven Decision-Making, Data Analysis, Product Management, Operational Efficiency, Risk Management, Risk Analysis, Data Science, Product Development, Innovation, Product Strategy
Intermediate · Course · 1 - 3 Months

Microsoft
Skills you'll gain: Security Controls, Scalability, Data Governance, Cloud Management, Data Management, Performance Tuning, Microsoft Azure, Metadata Management, IT Security Architecture, Azure Active Directory, Disaster Recovery, Data Security, Big Data, Cloud Computing Architecture, Identity and Access Management, Encryption
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Prompt Engineering, Token Optimization, ChatGPT, No-Code Development, OpenAI, LLM Application, Generative AI, Microsoft Power Platform, Application Programming Interface (API), Email Automation, Application Development, Microsoft Power Automate/Flow, Serverless Computing, Microsoft Azure, Microsoft Outlook, Email Marketing
Intermediate · Course · 3 - 6 Months

John Wiley & Sons
Skills you'll gain: Supervised Learning, Statistical Methods, Exploratory Data Analysis, Data Preprocessing, Model Evaluation, Data Processing, Data Quality, Model Deployment, Data Transformation, Machine Learning Methods, Image Analysis, Statistics, Statistical Machine Learning, Data Analysis, Data Science, MLOps (Machine Learning Operations), Applied Machine Learning, Unsupervised Learning, Computer Vision, Machine Learning Algorithms
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Data Analysis, Machine Learning Algorithms, Statistical Analysis, Probability & Statistics, Probability Distribution, R Programming, Machine Learning Methods, Statistical Methods, R (Software), Applied Machine Learning, Statistical Machine Learning, Statistics, Statistical Modeling, Machine Learning, Statistical Inference, Classification Algorithms, Statistical Programming, Correlation Analysis, Data Manipulation, Supervised Learning
★ 4.6 (16) · Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, Content Scheduling, Drive Engagement, Driving engagement, Social Media Management, Social Media Content, Social Media, Social Media Marketing, Social Media Strategy, Customer Engagement, Content Creation, Content Strategy, Content Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Microsoft Excel, Excel Formulas, Spreadsheet Software, Data Analysis, Analysis, Analytical Skills
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Sales Operations, Generative AI Agents, HubSpot CRM, Customer Relationship Management (CRM) Software, Salesforce, Sales Process, Business Workflow Analysis, Business Process Automation, Customer Relationship Management, Lead Generation, General Sales Practices, Workflow Management, Agentic Workflows, Process Analysis, Sales, Automation, Data Entry, Agentic systems, Systems Integration, Data Management
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Generative AI, Financial Data, Financial Analysis, Financial Statement Analysis, Workflow Management, Competitive Intelligence, Data-Driven Decision-Making, Financial Statements, Text Mining, Market Intelligence, AI Integrations, Trend Analysis, Unstructured Data, Investment Management, Financial Market, Data Capture, Analysis, Natural Language Processing
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Technical Analysis, Financial Trading, Financial Market, Market Trend, Market Data, Risk Management, Market Dynamics, Risk Analysis, Financial Analysis, Market Analysis, Risk Control, Trend Analysis, Order Entry, Order Management
Mixed · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Root Cause Analysis, Process Optimization, Process Improvement and Optimization, Process Improvement, Human Resource Policies, Workflow Management, Microsoft 365, Process Analysis, HR Tech, Human Resources, System Monitoring, Microsoft Teams, Microsoft Outlook, Internal Communications, Business Process Automation, Automation, Communication Planning, Employee Surveys, Strategic Prioritization, Compliance Management
Intermediate · Course · 1 - 3 Months