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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • A

    Arizona State University

    Business English: Marketing and Sales

    Skills you'll gain: Sales Presentations, Brainstorming, Ideation, Selling Techniques, Marketing Communications, Business Correspondence, Advertising, Promotional Strategies, Discussion Facilitation, Presentations, Consultative Selling, Persuasive Communication, Business Writing, Product Promotion, Influencing, Concision, Data Visualization, Vocabulary

    4.7 stars, 696 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.7 (696) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • I

    Illinois Tech

    Data Analytics and Big Data

    Skills you'll gain: Database Design, Database Systems, Relational Databases, Database Software, Databases, Database Application, NoSQL, Database Management Systems, Database Management, Database Development, Machine Learning Algorithms, SQL, Big Data, Model Evaluation, Apache Hadoop, MySQL, Statistical Analysis, Database Theory, Data Analysis, Data Preprocessing

    4.5 stars, 124 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.5 (124) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • S

    SkillUp

    Foundations of Healthcare Data Analytics

    Skills you'll gain: Health Care Procedure and Regulation, Health Informatics, Data Wrangling, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Data Preprocessing, Health Information Management and Medical Records, Health Policy, Data Processing, Data Compilation, Data Analysis, Descriptive Analytics, Database Design, Medical Billing and Coding, Relational Databases, Data Integration, Spreadsheet Software

    Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • S

    SkillsBooster Academy

    Email Marketing with AI

    Skills you'll gain: Email Marketing, Email Automation, Prompt Engineering, AI Personalization, Personalized Campaigns, Marketing Automation, Digital Marketing Tools, Prompt Engineering Tools, Driving engagement, Content Performance Analysis, Responsible AI, AI Workflows, ChatGPT, Marketing, Generative AI, Anthropic Claude, Target Audience, Artificial Intelligence, Automation, Deepseek

    5 stars, 7 reviews, Beginner, Course, 1 - 3 Months

    ★ 5 (7) · Beginner · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • M

    Madecraft

    Artificial Intelligence for Marketing

    Skills you'll gain: AI Personalization, MarTech, Applied Machine Learning, Machine Learning Methods, AI Enablement, Data-Driven Marketing, Marketing, Generative AI, Machine Learning, Natural Language Processing, Data Strategy, Data Quality, Data Literacy, Personalized Campaigns, Text Mining, Culture Transformation, Artificial Intelligence, Prompt Engineering, AI Workflows, Computer Vision

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • I

    Illinois Tech

    Data Analytics and Deep Learning

    Skills you'll gain: NoSQL, Machine Learning Algorithms, Big Data, Model Evaluation, Apache Hadoop, Recurrent Neural Networks (RNNs), Deep Learning, Statistical Analysis, Data Visualization, Data Analysis, Exploratory Data Analysis, Apache Spark, Statistical Methods, Data Presentation, Generative AI, Convolutional Neural Networks, Transfer Learning, Analysis, Data Infrastructure, Machine Learning

    4.4 stars, 44 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.4 (44) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • E

    Edureka

    Advanced Analytics with Power BI

    Skills you'll gain: Dashboard Creation, Business Reporting, Business Intelligence Software, Data Import/Export, Data-Driven Decision-Making, Model Optimization

    4.7 stars, 48 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.7 (48) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Connect Google Ads & Analytics Data

    Skills you'll gain: Data-Driven Marketing, Google Ads, Google Analytics, Marketing Analytics, Data Integration, Web Analytics, Data Access

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • E

    EDUCBA

    Excel Dashboards for Business Analytics

    Skills you'll gain: Dashboard, Pivot Tables And Charts, Dashboard Creation, Excel Formulas, Statistical Analysis, Microsoft Excel, Excel Macros, Data Visualization, Performance Analysis, Key Performance Indicators (KPIs), Spreadsheet Software, People Analytics, Data Presentation, Human Resource Strategy, Business Analytics, Performance Measurement, Financial Analysis, Interactive Data Visualization, Trend Analysis, Human Resources

    5 stars, 8 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 5 (8) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • E

    EDUCBA

    HR Management and Workforce Analytics

    Skills you'll gain: HR Tech, Performance Appraisal, Human Resources Software, People Analytics, Performance Management, Recruitment, Training and Development, Human Resources Management and Planning, Human Resource Management, Employee Retention, Human Resources Information System (HRIS), Compensation Management, Human Resources, Workforce Planning, Job Analysis, Recruitment Strategies, Talent Recruitment, Constructive Feedback, Talent Acquisition, Analytics

    4.2 stars, 9 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.2 (9) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    How to Sell: An Overview of Fundamental Selling Techniques

    Skills you'll gain: Cold Calling, Selling Techniques, Closing (Sales), Overcoming Objections, General Sales Practices, Sales, Sales Process, Sales Presentations, Sales Strategy, Solution Selling, Lead Generation, Telephone Skills, Customer Relationship Building, Rapport Building, Active Listening, Communication Strategies, Customer Engagement

    4.7 stars, 277 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (277) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • E

    EDUCBA

    Social Media Marketing Strategy

    Skills you'll gain: Content Performance Analysis, Social Media Marketing, Social Media Strategy, Social Media Campaigns, Digital Media Strategy, Social Media, Social Media Management, Campaign Management, Web Presence, Lead Generation, Social Media Analytics, Content Marketing, Social Media Content, Digital Marketing, Content Strategy, Marketing, Dashboard, Analytics, Media Strategy, Business

    Mixed · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
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