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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • M

    Macquarie University

    Excel Skills for Business: Intermediate I

    Skills you'll gain: Microsoft Excel, Dashboard, Spreadsheet Software, Excel Formulas, Consolidation, Business Reporting, Data Management, Automation

    4.9 stars, 18K reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.9 (18K) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • J

    John Wiley & Sons

    E-Commerce, Social Media, and Digital Marketing

    Skills you'll gain: E-Commerce, Social Media Marketing, Social Media, Social Media Strategy, Customer Relationship Management, Social Media Campaigns, Social Media Management, Digital Marketing, Business-To-Consumer, Marketing Strategies, Consumer Behaviour, Brand Management, Social Media Analytics, Customer Engagement, Market Research, Customer experience strategy (CX), B2B Sales, Content Marketing, Marketing Analytics, Search Engine Optimization

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • D

    Duke University

    Medical Neuroscience

    Skills you'll gain: Sensory Systems Analysis, Neurology, Physiology, Anatomy, Life Sciences, Electrophysiology, Cell Biology, Psychology, Pathology, Molecular Biology, Substance Abuse

    4.9 stars, 3.1K reviews, Advanced, Course, 3 - 6 Months

    ★ 4.9 (3.1K) · Advanced · Course · 3 - 6 Months

    Status: Trending right now
    Trending right now
    Category: Preview
    Preview
  • S

    Sage Publications

    Gather Your Data Online

    Skills you'll gain: Data Collection, Research Methodologies, Research, Data Ethics, Research Design, Data Capture, Surveys, Qualitative Research, Quantitative Research, Interviewing Skills, Informed Consent, Sampling (Statistics), Data Access, Survey Creation

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • P

    Pearson

    Principles of Microeconomics

    Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Socioeconomics, Game Theory, Economics, Policy, and Social Studies, Revenue Management, Tax, Economic Development, Advertising, Production Process, Cost Accounting, Consumer Behaviour, Operating Cost, Demand Planning, Business Economics, Sales Tax, Operational Efficiency, Policy Analysis, Market Analysis

    Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    Sage Publications

    Marketing Strategy & Management

    Skills you'll gain: Strategic Marketing, Marketing Planning, Product Strategy, Campaign Planning, Marketing Management, Customer Relationship Management, Target Market, Marketing, Consumer Behaviour, Business Strategy, Customer Relationship Building, Go To Market Strategy, Marketing Strategy and Techniques, Strategic Leadership, Value Propositions, Environmental Social And Corporate Governance (ESG), Promotional Strategies, Strategic Decision-Making, Market Intelligence, Competitive Intelligence

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • I

    IBM

    People & Soft Skills: Essential for Professional Success

    Skills you'll gain: Problem Solving, Presentations, Collaboration, Critical Thinking and Problem Solving, Root Cause Analysis, Constructive Feedback, Interpersonal Communications, Oral Expression, Communication, Team Collaboration, Persuasive Communication, Verbal Communication Skills, Creative Problem-Solving, Virtual Teams, Social Skills, Public Speaking, Professional Development, Professionalism, Follow Through, Conscientiousness

    4.7 stars, 5.9K reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.7 (5.9K) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • G

    Google

    Build Dynamic User Interfaces (UI) for Websites

    Skills you'll gain: Responsive Web Design, Web Design, User Experience Design, Design Reviews, Wireframing, User Experience, Usability Testing, User Interface and User Experience (UI/UX) Design, User Research, User Centered Design, Design Research, Layout Design, User Interface (UI) Design, Software Design Documents, Prototyping, Mockups, Figma (Design Software), Information Architecture

    4.8 stars, 3.9K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (3.9K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • J

    Johns Hopkins University

    Business Analytics with Excel

    Skills you'll gain: Risk Modeling, Operations Research, Regression Analysis, Network Model, Resource Allocation, Excel Macros, Business Analytics, Decision Making, Risk Analysis, Simulation and Simulation Software, Microsoft Excel, Strategic Decision-Making, Data Modeling, Financial Modeling, Business Modeling, Data-Driven Decision-Making, Excel Formulas, Business, Spreadsheet Software, Data Analysis

    4.8 stars, 4.1K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (4.1K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • D

    DeepLearning.AI

    Sequence Models

    Skills you'll gain: Recurrent Neural Networks (RNNs), Hugging Face, Natural Language Processing, Generative AI, Artificial Neural Networks, Embeddings, Large Language Modeling, Deep Learning, Transfer Learning, Fine-tuning

    4.8 stars, 31K reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.8 (31K) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • I

    IE Business School

    Estrategia de marketing

    Skills you'll gain: Marketing Planning, Surveys, Consumer Behaviour, Survey Creation, Product Management, Market Research, Marketing Strategies, Product Lifecycle Management, Strategic Marketing, Marketing Strategy and Techniques, Marketing Effectiveness, Data Analysis, Marketing Communications, Marketing, Data Collection, Market Analysis, Target Market, Value Propositions, Product Marketing, Market Data

    4.6 stars, 1.3K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.6 (1.3K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Pennsylvania

    Microeconomics: The Power of Markets

    Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Economics, Policy, and Social Studies, Market Analysis, Resource Allocation, Policy Analysis, Tax, Resource Utilization, Consumer Behaviour, Cost Benefit Analysis, Decision Making

    4.7 stars, 1.7K reviews, Mixed, Course, 1 - 3 Months

    ★ 4.7 (1.7K) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
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In summary, here are 10 of our most popular market research courses

  • Excel Skills for Business: Intermediate I: Macquarie University
  • E-Commerce, Social Media, and Digital Marketing: John Wiley & Sons
  • Medical Neuroscience: Duke University
  • Gather Your Data Online: Sage Publications
  • Principles of Microeconomics: Pearson
  • Marketing Strategy & Management: Sage Publications
  • People & Soft Skills: Essential for Professional Success: IBM
  • Build Dynamic User Interfaces (UI) for Websites: Google
  • Business Analytics with Excel: Johns Hopkins University
  • Sequence Models: DeepLearning.AI

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Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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