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  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • U

    University of Minnesota

    Human Resource Management: HR for People Managers

    Skills you'll gain: Performance Management, Performance Appraisal, Performance Review, Compensation Management, Compensation Strategy, Compensation and Benefits, Constructive Feedback, Human Resource Strategy, Human Resources, Talent Recruitment, Workforce Planning, Employee Performance Management, Recruitment Strategies, Human Resources Management and Planning, Employee Onboarding, Recruitment, Talent Acquisition, Management Training And Development, Human Resource Policies, Performance Measurement

    4.8 stars, 16K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (16K) · Beginner · Specialization · 3 - 6 Months

    Status: Trending right now
    Trending right now
    Status: Free trial
    Free trial
  • I

    IBM

    AI Foundations for Everyone

    Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, Responsible AI, Generative Model Architectures, Machine Learning Methods, Prompt Engineering Tools, Generative AI Agents, IBM Cloud, ChatGPT, AI literacy, Multimodal Prompts, AI Workflows, Application Deployment, Machine Learning Software, Business Workflow Analysis, Workflow Management, Machine Learning, Deep Learning, Data Science

    4.7 stars, 37K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (37K) · Beginner · Specialization · 3 - 6 Months

    Status: Top AI program
    Top AI program
    Status: Free trial
    Free trial
  • P

    Pearson

    Marketing

    Skills you'll gain: Marketing, Target Market, Target Audience, Marketing Management, Strategic Marketing, Product Planning, Product Strategy, Promotional Strategies, Product Marketing, New Product Development, Market Research, Product Lifecycle Management, Global Marketing, Product Promotion, Marketing Planning, Business Marketing, Brand Marketing, Product Management, Consumer Behaviour, Branding

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    Sage Publications

    Brand Innovation, Global Strategy, and Crisis Management

    Skills you'll gain: Brand Management, Design Thinking, Branding, Brand Strategy, Brand Marketing, Crisis Management, Global Marketing, Performance Measurement, Innovation, Case Studies, Business Ethics, Digital Brand Strategy, Ethical Standards And Conduct, Consumer Behaviour, Storytelling

    Advanced · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    Sage Publications

    Foundations of Brand Meaning and Equity

    Skills you'll gain: Brand Management, Brand Awareness, Branding, Brand Marketing, Brand Strategy, Marketing Psychology, Customer Insights, Data-Driven Marketing, Marketing Management, Digital Brand Strategy, Consumer Behaviour, User Research, Qualitative Research, Customer Engagement, Culture

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Geneva

    Investment Management

    Skills you'll gain: Portfolio Management, Wealth Management, Risk Management, Financial Systems, Investment Management, Financial Market, Portfolio Risk, Capital Markets, Risk Analysis, Risk Modeling, Investments, Asset Management, Performance Measurement, Market Dynamics, Environmental Social And Corporate Governance (ESG), Financial Planning, Securities (Finance), Risk Appetite, Finance, Equities

    4.7 stars, 7.8K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (7.8K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Pennsylvania

    Business Foundations

    Skills you'll gain: Financial Statements, Operations Management, Customer Analysis, Operations, Operational Efficiency, Financial Statement Analysis, Operational Excellence, Return On Investment, Accrual Accounting, Human Capital, Process Improvement and Optimization, Process Analysis, Branding, Marketing, People Management, Capital Budgeting, Finance, Peer Review, Project Design, Corporate Finance

    4.7 stars, 27K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (27K) · Beginner · Specialization · 3 - 6 Months

    Status: Trending right now
    Trending right now
    Status: Free trial
    Free trial
  • G

    Google

    Agile Project Management

    Skills you'll gain: Agile Project Management, Backlogs, Agile Software Development, Agile Methodology, User Story, Sprint Planning, Agile Product Development, Product Roadmaps, Sprint Retrospectives, Product Requirements, Coaching, Team Management, Team Oriented, Team Building, Organizational Change, Waterfall Methodology, Project Management Software, Prioritization, Problem Solving, Influencing

    4.8 stars, 15K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (15K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • G

    Google

    Google Cybersecurity

    Skills you'll gain: Threat Modeling, Network Security, Threat Management, Vulnerability Management, Intrusion Detection and Prevention, Hardening, Computer Security Incident Management, Security Management, Cyber Threat Intelligence, Cyber Attacks, Security Awareness, Incident Response, Cybersecurity, Network Protocols, Bash (Scripting Language), Debugging, Linux, Web Presence, Python Programming, SQL

    4.8 stars, 69K reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 4.8 (69K) · Beginner · Professional Certificate · 3 - 6 Months

    Status: Trending right now
    Trending right now
    Status: Free trial
    Free trial
  • G

    Google

    Foundations of Project Management

    Skills you'll gain: Project Management Life Cycle, Change Management, Project Management, Organizational Change, Organizational Structure, Program Management, Project Planning, AI Enablement, Strategic Thinking

    4.9 stars, 102K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.9 (102K) · Beginner · Course · 1 - 4 Weeks

    Status: Trending right now
    Trending right now
    Status: Free trial
    Free trial
  • C

    Coursera

    AI-Driven Brand Management: Learnings from FANG and FMCG

    Skills you'll gain: Marketing Analytics, Digital Marketing, Google Analytics, Brand Awareness, Social Media Marketing, Content Marketing, Digital Advertising, Marketing Effectiveness, Brand Strategy, Email Marketing, Performance Measurement, Brand Management, Brand Marketing, Marketing Channel, Marketing, Marketing Budgets, Search Engine Optimization, AI Enablement, Communication, Generative AI

    Intermediate · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    Sage Publications

    Building and Sustaining Strong Brands

    Skills you'll gain: Brand Strategy, Brand Marketing, Brand Management, Branding, Integrated Marketing Communications, Brand Awareness, Marketing Management, Strategic Marketing, Digital Brand Strategy, Marketing, Marketing Communications, New Product Development, Product Lining, Growth Strategies, Communication Planning, Strategic Communication, Customer Insights, Internal Communications, Auditing

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
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In summary, here are 10 of our most popular brand management courses

  • Human Resource Management: HR for People Managers: University of Minnesota
  • AI Foundations for Everyone: IBM
  • Marketing: Pearson
  • Brand Innovation, Global Strategy, and Crisis Management: Sage Publications
  • Foundations of Brand Meaning and Equity: Sage Publications
  • Investment Management: University of Geneva
  • Business Foundations: University of Pennsylvania
  • Agile Project Management: Google
  • Google Cybersecurity: Google
  • Foundations of Project Management: Google

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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