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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • C

    Coursera

    AI-Powered Modern Marketing

    Skills you'll gain: Marketing Automation, Marketing Planning, Marketing Analytics, Competitive Analysis, Prompt Engineering, Email Automation, Search Engine Optimization, Generative AI, Key Performance Indicators (KPIs), AI Personalization, Lead Generation, A/B Testing, Content Creation, Web Analytics, Performance Measurement, Data Visualization, Customer Insights, Data-Driven Decision-Making, Digital Marketing, Content Strategy

    Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • E

    ESSEC Business School

    L'entrepreneuriat social: faire son business plan

    Skills you'll gain: Social Impact, Market Opportunities, Business Modeling, Market Research, User Research, Program Evaluation, Business Planning, Entrepreneurship, Sustainable Business, Sustainable Development, Key Performance Indicators (KPIs), Performance Measurement, Stakeholder Engagement, Target Market, Customer Analysis, Stakeholder Analysis, Needs Assessment, Target Audience, Entrepreneurial Finance, Governance

    4.5 stars, 122 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.5 (122) · Mixed · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Digital Marketing Operations & Analytics

    Skills you'll gain: Content Performance Analysis, Dashboard, Conversion Funnel Analysis, Surveys, Content Scheduling, Newsletters, Search Engine Optimization, Marketing Budgets, Email Automation, Data-Driven Marketing, Marketing Analytics, Marketing Automation, Web Analytics, Email Marketing, Content Marketing, Performance Reporting, Google Analytics, Collaborative Software, Social Media Management, Lead Generation

    3.9 stars, 7 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 3.9 (7) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • A

    American Psychological Association

    Social Psychology of Attraction and Relationships

    Skills you'll gain: Relationship Building, Relationship Management, Psychology, Rapport Building, Social Sciences, Interpersonal Communications, Decision Intelligence, Research

    4.5 stars, 24 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.5 (24) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Cape Town

    Becoming a changemaker: Introduction to Social Innovation

    Skills you'll gain: Human Centered Design, Design Thinking, Complex Problem Solving, Social Impact, Entrepreneurship, Resourcefulness, Innovation, Problem Solving, Intercultural Competence, Systems Thinking, Community Development, Diversity and Inclusion, Organizational Structure, Resource Utilization, Organizational Change, Program Evaluation, Empowerment, Growth Strategies

    4.8 stars, 1.6K reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (1.6K) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • E

    EDUCBA

    Digital Marketing, SEO & Copywriting

    Skills you'll gain: Content Performance Analysis, Copywriting, Content Marketing, Blogs, Presentations, Content Creation, Content Optimization, Target Audience, Driving engagement, Digital Content, Content Development and Management, Content Strategy, Marketing Strategies, Search Engine Optimization, Web Content, Social Media Strategy, Digital Marketing Campaigns, Digital Marketing, Web Analytics and SEO, Digital Marketing Tools

    5 stars, 34 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 5 (34) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Marketing Analysis and KPIs

    Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Market Analysis, Competitive Analysis, Marketing, Key Performance Indicators (KPIs), Market Research, Target Audience, Target Market, Dashboard, Return On Investment, Value Propositions, Smart Goals, Business Strategy, Cross-Channel Marketing, Concision, Variance Analysis, Strategic Partnership, Data Collection, Strategic Decision-Making

    4.6 stars, 86 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.6 (86) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • I

    IE Business School

    Comunicaciones integradas de marketing: Publicidad, Relaciones Públicas, Marketing Digital y más

    Skills you'll gain: Marketing Communications, Integrated Marketing Communications, Advertising Campaigns, Advertising, Brand Loyalty, Campaign Planning, Brand Management, Marketing, Branding, Communication Planning, Online Advertising, Brand Strategy, Public Relations, Marketing Planning, Marketing Budgets, Digital Advertising, Social Media Marketing, Digital Marketing, Marketing Management, Communication

    4.8 stars, 711 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (711) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • I

    IE Business School

    Marketing Strategy Capstone Project

    Skills you'll gain: Strategic Decision-Making, Decision Making, Marketing, Strategic Thinking, Target Market, Hotel And Restaurant Management, Promotional Strategies, Target Audience, Hotels and Accommodations, Product Strategy, Hotel Operations

    4.7 stars, 122 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (122) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • P

    Pontificia Universidad Católica de Chile

    Diseño y Creación de un Emprendimiento Social

    Skills you'll gain: Business Modeling, Social Impact, Sustainable Development, Design Thinking, Ideation, Innovation, Entrepreneurship, Project Design, New Business Development, Case Studies, Social Sciences

    4.9 stars, 1.1K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.9 (1.1K) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • E

    Emory University

    Mastering Business Essentials: Marketing

    Skills you'll gain: Marketing, Marketing Strategy and Techniques, Marketing Effectiveness, Marketing Planning, Marketing Management, Earned Media, Marketing Communications, Promotions and Campaigns, Branding, Market Dynamics, Target Market, Product Promotion, Customer Insights, Owned Media, Conversion Funnel Analysis, Order Delivery

    5 stars, 16 reviews, Beginner, Course, 1 - 3 Months

    ★ 5 (16) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Structure Lifecycle Marketing

    Skills you'll gain: Marketing Automation, Conversion Funnel Analysis, HubSpot CRM, Marketing Operations, Customer Relationship Management (CRM) Software, Marketing Effectiveness, Marketing Analytics, Data-Driven Marketing, Customer Retention, Customer Acquisition Management, Customer Analysis, Cross-Channel Marketing, Marketing, Customer Insights, Customer Communications Management, Target Audience, Communication Planning, Customer Engagement, Workflow Management, B2B Sales

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
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In summary, here are 10 of our most popular social media marketing courses

  • AI-Powered Modern Marketing: Coursera
  • L'entrepreneuriat social: faire son business plan: ESSEC Business School
  • Digital Marketing Operations & Analytics: Coursera
  • Social Psychology of Attraction and Relationships: American Psychological Association
  • Becoming a changemaker: Introduction to Social Innovation: University of Cape Town
  • Digital Marketing, SEO & Copywriting: EDUCBA
  • Marketing Analysis and KPIs: Coursera
  • Comunicaciones integradas de marketing: Publicidad, Relaciones Públicas, Marketing Digital y más: IE Business School
  • Marketing Strategy Capstone Project: IE Business School
  • Diseño y Creación de un Emprendimiento Social: Pontificia Universidad Católica de Chile

Skills you can learn in Marketing

Market (economics) (28)
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Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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