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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • F

    Fundação Instituto de Administração

    Sales & Marketing Alignment

    Skills you'll gain: Sales Management, Sales Strategy, Sales Enablement, Sales, Sales Process, Conflict Management, Marketing, Marketing Planning, Strategic Marketing, Product Planning, Business Marketing, Organizational Strategy, Product Promotion, Cross-Functional Collaboration, Case Studies, Gap Analysis

    4.6 stars, 91 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.6 (91) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    GenAI for Dynamic Advertising and Media Buying

    Skills you'll gain: Performance marketing, Google Ads, Personalized Campaigns, Advertising Campaigns, Media Buying, Meta Ads Manager, Content Performance Analysis, Online Advertising, Advertising, Generative AI, Data Ethics, Campaign Management, Paid media, Marketing Automation, AI Personalization, Media Planning, Digital Media Strategy, Responsible AI, Automation, Analytics

    Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • T

    The University of Chicago

    Internet Giants: The Law and Economics of Media Platforms

    Skills you'll gain: Intellectual Property, Electronic Media, Law, Regulation, and Compliance, Information Privacy, Media and Communications, Personally Identifiable Information, Digital Assets, Digital Content, Digital Publishing, Network Infrastructure, Telecommunications, Legal Strategy, Legal Risk, Market Dynamics, Case Law, Lawsuits, Open Source Technology, Market Share, Economics, Legal Proceedings

    4.8 stars, 1.1K reviews, Mixed, Course, 1 - 3 Months

    ★ 4.8 (1.1K) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • E

    Emory University

    Foundations of Marketing Analytics

    Skills you'll gain: Social Media Analytics, Pivot Tables And Charts, Customer Analysis, Probability Distribution, Customer Demand Planning, Marketing Analytics, Demand Planning, Forecasting, Consumer Behaviour, Descriptive Statistics, Data-Driven Marketing, Social Media Marketing, Exploratory Data Analysis, Probability, Statistical Analysis, Target Market, Social Media, Model Evaluation, Microsoft Excel, Marketing

    4.3 stars, 538 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.3 (538) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • M

    Meta

    Marketing Analytics with Meta

    Skills you'll gain: Meta Ads Manager, A/B Testing, Data-Driven Marketing, Marketing Analytics, Advertising Campaigns, Campaign Management, Data Presentation, Presentations, Online Advertising, Marketing Effectiveness, Content Performance Analysis, Paid media, Social Media Campaigns, Advertising, Marketing Strategies, Conversion Funnel Analysis, Social Media Marketing, Facebook, Data-Driven Decision-Making, Data Analysis

    4.8 stars, 278 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (278) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Michigan

    Applied Social Network Analysis in Python

    Skills you'll gain: Network Analysis, Social Network Analysis, Network Model, Graph Theory, Data Analysis, Analysis, Predictive Analytics, Predictive Modeling, Python Programming, Algorithms

    4.6 stars, 2.7K reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.6 (2.7K) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • A

    Alex Genadinik

    Viral Marketing And Growth Hacking With Content Marketing

    Skills you'll gain: Social Media Content, Social Media Campaigns, Content Marketing, Copywriting, Social Media Marketing, Content Creation, Social Media, Content Performance Analysis, Driving engagement, Content Strategy, Promotional Strategies

    Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • S

    Sage Publications

    From Social Science to Data Science

    Skills you'll gain: Pandas (Python Package), Statistical Methods, Data Import/Export, Statistical Analysis, Research Design, Data Literacy, Statistical Inference, Text Mining, Science and Research, Data Integration, Data Manipulation, Data Analysis, Research Methodologies, Applied Machine Learning, Predictive Analytics, Data Science, Social Sciences, Network Analysis, Data Visualization, Python Programming

    Intermediate · Course · 3 - 6 Months

    Category: New
    New
    Category: Preview
    Preview
  • C

    Coursera

    GenAI for Marketing Analysts: Innovate Marketing Strategies

    Skills you'll gain: Marketing Analytics, Data-Driven Marketing, Google Analytics, Campaign Management, Generative AI, Responsible AI, Customer Analysis, Marketing Automation, Performance Analysis, Customer Insights, Data Ethics, AI Personalization, Business Ethics

    4.7 stars, 10 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.7 (10) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • L

    LearnQuest

    Foundations of Digital Social Selling

    Skills you'll gain: Lead Generation, Persona Development, Target Audience, Prospecting and Qualification, Sales Prospecting, Rapport Building, Relationship Building, Driving engagement, Global Marketing, Sales Development, Target Market, Storytelling, Demand Generation, Sales, Customer Analysis, Regional Sales, Social Media Marketing, Selling Techniques, Sales Strategy, Social Media

    Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    Universitat Autònoma de Barcelona

    Acción Comunitaria. Enfoques para la transformación social

    Skills you'll gain: Community Organizing, Community Development, Social Justice, Community and Social Work, Media and Communications, Public Policies, Social Work, Health Policy, Economics, Policy, and Social Studies, Policy Analysis, Social and Human Services, Discussion Facilitation, Social Sciences, Community Health, Advocacy, Public Health, Policy Development, Persuasive Communication, Ethical Standards And Conduct

    4.6 stars, 77 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (77) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • M

    Madecraft

    Digital Marketing Fundamentals

    Skills you'll gain: Lead Generation, Digital Marketing, Digital Brand Strategy, Marketing Strategies, Target Audience, Marketing Automation, Pay Per Click Advertising, Social Media Marketing, Content Marketing, Demand Generation, Brand Marketing, Persona Development, Digital Advertising, A/B Testing, Search Engine Optimization, Marketing Analytics, Content Strategy, Advertising, Journey Mapping, Automation

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
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In summary, here are 10 of our most popular social media marketing courses

  • Sales & Marketing Alignment: Fundação Instituto de Administração
  • GenAI for Dynamic Advertising and Media Buying: Coursera
  • Internet Giants: The Law and Economics of Media Platforms: The University of Chicago
  • Foundations of Marketing Analytics: Emory University
  • Marketing Analytics with Meta: Meta
  • Applied Social Network Analysis in Python: University of Michigan
  • Viral Marketing And Growth Hacking With Content Marketing: Alex Genadinik
  • From Social Science to Data Science: Sage Publications
  • GenAI for Marketing Analysts: Innovate Marketing Strategies: Coursera
  • Foundations of Digital Social Selling: LearnQuest

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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