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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • U

    University of California San Diego

    Capstone: Analyzing (Social) Network Data

    Skills you'll gain: Social Network Analysis, Network Analysis, Peer Review, Graph Theory, Technical Communication, Data Structures, Data Presentation, Algorithms, Analysis

    4.7 stars, 101 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.7 (101) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • A

    Alex Genadinik

    Viral Marketing And Growth Hacking With Content Marketing

    Skills you'll gain: Social Media Content, Social Media Campaigns, Content Marketing, Copywriting, Social Media Marketing, Content Creation, Social Media, Content Performance Analysis, Driving engagement, Content Strategy, Promotional Strategies

    Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • S

    Sage Publications

    Programming with Python for Social Scientists

    Skills you'll gain: Data Visualization, Matplotlib, Plot (Graphics), Web Scraping, Scientific Visualization, Data Processing, Data Collection, Social Sciences, Social Impact, Data Analysis, Data Ethics, File I/O, Research, Programming Principles, Program Development, Social Justice, Python Programming, Computer Programming, Data Manipulation, Research Reports

    Beginner · Course · 3 - 6 Months

    Category: New
    New
    Category: Preview
    Preview
  • M

    Madecraft

    Digital Marketing Essentials

    Skills you'll gain: Google Analytics, Lead Generation, Digital Marketing, Value Propositions, Digital Brand Strategy, Marketing Strategies, Target Audience, Digital Marketing Campaigns, Marketing Automation, Pay Per Click Advertising, Marketing Effectiveness, Social Media Marketing, Strategic Marketing, Marketing Analytics, Web Analytics, Data-Driven Marketing, Search Engine Optimization, Analytics, Search Engine Marketing, Customer Retention

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    The Digital Marketing Revolution

    Skills you'll gain: Marketing Management, Marketing, Strategic Marketing, Marketing Strategies, Consumer Behaviour, Marketing Channel, Cross-Channel Marketing, Global Marketing, Digital Transformation, Case Studies, digital literacy, Digital Marketing, Business Strategy, Innovation

    4.7 stars, 1.8K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (1.8K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • C

    Coursera

    Hands-On Python Challenge: TrendWave Media

    Skills you'll gain: Data Visualization, Data Presentation, Data Storytelling, Technical Communication, Technical Documentation, Data Science, Version Control, Data Analysis, Analytical Skills, Analytics, Project Planning, Social Media Analytics, Project Documentation, Software Versioning, Content Performance Analysis

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Maryland, College Park

    Digital Marketing Analytics

    Skills you'll gain: Pay Per Click Advertising, Data-Driven Marketing, Marketing Analytics, Web Analytics, Search Engine Optimization, Analytics, Paid media, Search Engine Marketing, Web Analytics and SEO, Digital Marketing, Data-Driven Decision-Making, Digital Marketing Tools, A/B Testing, Data Analysis, AI Personalization, Contextual Advertising, Big Data, Customer Analysis, Customer Data Management, Machine Learning

    4.5 stars, 11 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.5 (11) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • M

    Meta

    Marketing Analytics with Meta

    Skills you'll gain: Meta Ads Manager, A/B Testing, Data-Driven Marketing, Marketing Analytics, Advertising Campaigns, Campaign Management, Data Presentation, Presentations, Online Advertising, Marketing Effectiveness, Content Performance Analysis, Paid media, Social Media Campaigns, Advertising, Marketing Strategies, Conversion Funnel Analysis, Social Media Marketing, Facebook, Data-Driven Decision-Making, Data Analysis

    4.8 stars, 278 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (278) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • S

    Simplilearn

    Search Engine Marketing

    Skills you'll gain: Search Engine Marketing, Google Ads, Pay Per Click Advertising, Online Advertising, Search Engine Optimization, Digital Marketing Campaigns, Marketing, Digital Marketing, Digital Advertising, Paid media, Campaign Management, Marketing Automation, Advertising Campaigns, Google Analytics, Advertising, Media Buying, Target Audience, Bidding

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    GenAI for Dynamic Advertising and Media Buying

    Skills you'll gain: Performance marketing, Google Ads, Personalized Campaigns, Advertising Campaigns, Media Buying, Meta Ads Manager, Content Performance Analysis, Online Advertising, Advertising, Generative AI, Data Ethics, Campaign Management, Paid media, Marketing Automation, AI Personalization, Media Planning, Digital Media Strategy, Responsible AI, Automation, Analytics

    Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • F

    Fundação Instituto de Administração

    Sales & Marketing Alignment

    Skills you'll gain: Sales Management, Sales Strategy, Sales Enablement, Sales, Sales Process, Conflict Management, Marketing, Marketing Planning, Strategic Marketing, Product Planning, Business Marketing, Organizational Strategy, Product Promotion, Cross-Functional Collaboration, Case Studies, Gap Analysis

    4.6 stars, 91 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.6 (91) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • T

    The University of Chicago

    Internet Giants: The Law and Economics of Media Platforms

    Skills you'll gain: Intellectual Property, Electronic Media, Law, Regulation, and Compliance, Information Privacy, Media and Communications, Personally Identifiable Information, Digital Assets, Digital Content, Digital Publishing, Network Infrastructure, Telecommunications, Legal Strategy, Legal Risk, Market Dynamics, Case Law, Lawsuits, Open Source Technology, Market Share, Economics, Legal Proceedings

    4.8 stars, 1.1K reviews, Mixed, Course, 1 - 3 Months

    ★ 4.8 (1.1K) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
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In summary, here are 10 of our most popular social media marketing courses

  • Capstone: Analyzing (Social) Network Data: University of California San Diego
  • Viral Marketing And Growth Hacking With Content Marketing: Alex Genadinik
  • Programming with Python for Social Scientists: Sage Publications
  • Digital Marketing Essentials: Madecraft
  • The Digital Marketing Revolution: University of Illinois Urbana-Champaign
  • Hands-On Python Challenge: TrendWave Media: Coursera
  • Digital Marketing Analytics: University of Maryland, College Park
  • Marketing Analytics with Meta: Meta
  • Search Engine Marketing: Simplilearn
  • GenAI for Dynamic Advertising and Media Buying: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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