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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • U

    University of Minnesota

    Analytics for Decision Making

    Skills you'll gain: Time Series Analysis and Forecasting, Model Evaluation, Simulations, Operations Research, Probability Distribution, Mathematical Modeling, Supply Chain Planning, Supply Chain, Probability, Predictive Modeling, Statistical Methods, Data Preprocessing, Transportation, Supply Chain, and Logistics, Business Modeling, Simulation and Simulation Software, Model Training, Business Analytics, Workforce Management, Analytics, Predictive Analytics

    4.7 stars, 309 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (309) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    Universidad de Palermo

    Business Intelligence & Analytics

    Skills you'll gain: Business Intelligence, Data Governance, Data Storytelling, Data Presentation, Data Management, Business Analytics, Looker (Software), Performance Measurement, Data Visualization, Interactive Data Visualization, Key Performance Indicators (KPIs), Business Metrics, Data Modeling, Data Ethics, Data Warehousing, Data Strategy, General Data Protection Regulation (GDPR), Cloud Computing Architecture, Digital Transformation, Performance Metric

    4.2 stars, 11 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.2 (11) · Beginner · Course · 1 - 4 Weeks

  • E

    EDUCBA

    Quantitative Finance & Financial Analytics

    Skills you'll gain: Classification And Regression Tree (CART), Bayesian Statistics, Model Evaluation, Analytical Skills, Financial Data, SAS (Software), Decision Tree Learning, Data Preprocessing, Data Visualization, Predictive Modeling, Predictive Analytics, Financial Modeling, Business Analytics, Financial Market, Statistical Modeling, Analytics, Finance, Forecasting, Statistics, Banking

    4.6 stars, 39 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.6 (39) · Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Minnesota

    Analytics Project Ideation

    Skills you'll gain: Predictive Modeling, Predictive Analytics, Simulations, Exploratory Data Analysis, Experimentation, Research Design, Business Analytics, Operations Research, Project Design, Simulation and Simulation Software, Customer Analysis, Advanced Analytics, A/B Testing, Data Mining, Business Analysis, Ideation, Sprint Planning, Machine Learning Methods, Problem Solving, Critical Thinking

    Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • J

    John Wiley & Sons

    Analytics the Right Way

    Skills you'll gain: Data-Driven Decision-Making, Performance Measurement, Key Performance Indicators (KPIs), Business Analytics, Performance Metric, Performance Analysis, Analytics, Business Intelligence, Decision Intelligence, Data Literacy, Strategic Decision-Making, Analytical Skills, Decision Making, Performance Reporting, Business Intelligence Software, Dashboard, Operational Analysis, Data Strategy, Performance Management, Business

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • W

    Whizlabs

    AWS: Data Analytics

    Skills you'll gain: AWS SageMaker, AWS Kinesis, Data Integration, Data Lakes, Business Intelligence Software, Business Intelligence, Apache Hive, Apache Spark, Amazon Web Services, Extract, Transform, Load, Big Data, Apache Hadoop, Real Time Data, Applied Machine Learning, Data Processing, Data Sharing, Serverless Computing, Data Transformation

    4.4 stars, 10 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.4 (10) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • M

    Microsoft

    Microsoft Fabric Analytics Engineer

    Skills you'll gain: Data Lakes, Data Analysis Expressions (DAX), Data Warehousing, Data Pipelines, Data Architecture, Microsoft Azure, Azure DevOps, Star Schema, Dataflow, Interviewing Skills, Extract, Transform, Load, Azure DevOps Pipelines, Professional Development, Dependency Analysis, Power BI, Transaction Processing, Microsoft Power Platform, Transact-SQL, PySpark, Web Presence

    Advanced · Professional Certificate · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Marketing Strategy & Positioning

    Skills you'll gain: Value Propositions, Strategic Thinking, Target Market, Strategic Decision-Making, Product Marketing, Go To Market Strategy, Strategic Marketing, Data-Driven Marketing, Marketing Planning, Content Performance Analysis, Content Marketing, Competitive Analysis, Marketing Strategy and Techniques, Brand Strategy, Product Strategy, Constructive Feedback, Campaign Planning, Content Strategy, Copywriting, Target Audience

    Intermediate · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • R

    Rutgers the State University of New Jersey

    Supply Chain Analytics Essentials

    Skills you'll gain: Supply Chain Management, Supply Chain Planning, Transportation, Supply Chain, and Logistics, Working Capital, Inventory and Warehousing, Supply Management, Data Analysis, Strategic Sourcing, Demand Planning, Logistics Management, Operational Efficiency, Data-Driven Decision-Making, Business Metrics, Manufacturing and Production, Financial Analysis, Data Visualization, Performance Improvement, Problem Solving, Critical Thinking and Problem Solving, Storytelling

    4.6 stars, 1.1K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (1.1K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • F

    Fundação Instituto de Administração

    Sales & Marketing Alignment

    Skills you'll gain: Sales Management, Sales Strategy, Sales Enablement, Sales, Sales Process, Conflict Management, Marketing, Marketing Planning, Strategic Marketing, Product Planning, Business Marketing, Organizational Strategy, Product Promotion, Cross-Functional Collaboration, Case Studies, Gap Analysis

    4.6 stars, 91 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.6 (91) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • M

    Macquarie University

    Python for Data Analytics

    Skills you'll gain: Data Visualization, Data Analysis, Data Wrangling, Data Manipulation, Exploratory Data Analysis, Jupyter, Data Import/Export, Data Transformation, Statistical Methods, Data Preprocessing, Python Programming, Data Processing, Data Dictionary, Data Mapping, Data Structures, Feature Engineering, Data Management, Data Storage, Scripting Languages, Model Training

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • S

    SkillUp

    Advanced Healthcare Analytics

    Skills you'll gain: Decision Intelligence, Clinical Documentation, Health Informatics, AI Security, Predictive Modeling, LLM Application, Medical Privacy, Large Language Modeling, Logistic Regression, Computer Vision, Embeddings

    Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
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Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
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Modeling (9)
Social Media Marketing (9)
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