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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • I

    IBM

    Generative AI: Elevate Your Data Science Career

    Skills you'll gain: Generative AI, Exploratory Data Analysis, Generative Model Architectures, Generative Adversarial Networks (GANs), Data Ethics, Feature Engineering, Predictive Modeling, Responsible AI, Data Science, Data Synthesis, Data Analysis, Data Visualization Software, Autoencoders

    4.6 stars, 284 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.6 (284) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • I

    IESE Business School

    Communicating with Presence

    Skills you'll gain: Persuasive Communication, Corporate Communications, Crisis Management, Media Relations, Public Speaking, Strategic Communication, Media and Communications, Communication Strategies, Storytelling, Verbal Communication Skills, Influencing, Communication, Media Strategy, Communication Planning, Oral Expression, Public Relations, Digital Media Strategy, Digital Marketing, Leadership, Stakeholder Communications

    4.8 stars, 204 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.8 (204) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • T

    Tecnológico de Monterrey

    Comunicación efectiva para el líder actual

    Skills you'll gain: Assertiveness, Interpersonal Communications, Active Listening, Empathy, Drive Engagement, Constructive Feedback, Organizational Leadership, Social Skills, Emotional Intelligence, Leadership, Strategic Communication, Communication, Empathy & Emotional Intelligence, Team Motivation, Business Communication, Internal Communications

    4.8 stars, 1K reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.8 (1K) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of California, Irvine

    Data Science Fundamentals

    Skills you'll gain: Social Media Analytics, Analytical Skills, Data Ethics, Predictive Modeling, Model Evaluation, Unsupervised Learning, Natural Language Processing, Predictive Analytics, Regression Analysis, Data Mining, Data Science, Social Media, Text Mining, Anomaly Detection, Business Analytics, Decision Tree Learning, Big Data, Analytics, Supervised Learning, Cloud Computing

    4.3 stars, 266 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.3 (266) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U
    S

    Multiple educators

    Transformative Leadership in the Circular Economy

    Skills you'll gain: Leadership Studies, Sustainable Systems, Sustainable Business, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Systems Thinking, Brand Marketing, Change Management, Strategic Leadership, Professional Development, Waste Minimization, Packaging and Labeling, Environment and Resource Management, Business Leadership, Regulatory Compliance, Engineering Management, Market Opportunities, Key Performance Indicators (KPIs), Emerging Technologies, Digital Marketing

    4.7 stars, 24 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.7 (24) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • S

    Simplilearn

    AI, Automation, and Emerging Technology

    Skills you'll gain: MarTech, Data-Driven Marketing, Marketing Automation, AI Personalization, Marketing Analytics, Personalized Campaigns, Digital Marketing, Marketing Strategies, Digital Marketing Campaigns, Digital Marketing Tools, Customer Analysis, Digital Advertising, Predictive Analytics, Image Analysis, Artificial Intelligence, Customer Engagement, Content Optimization, Search Engine Optimization, HubSpot CRM, Advertising

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • D

    Duke University

    Programming for Python Data Science: Principles to Practice

    Skills you'll gain: Matplotlib, Pandas (Python Package), Plot (Graphics), NumPy, Data Cleansing, Data Structures, Scientific Visualization, Data Visualization Software, Predictive Analytics, Data Visualization, Statistical Visualization, Debugging, Data Presentation, Data Manipulation, Code Reusability, Object Oriented Programming (OOP), Python Programming, Simulations, Predictive Modeling, Data Analysis

    4 stars, 111 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4 (111) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • M

    Microsoft

    Microsoft Data Visualization

    Skills you'll gain: Data Storytelling, Data Analysis Expressions (DAX), Data Presentation, Power BI, Data Ethics, Dashboard Creation, Dashboard, Data Modeling, Data Governance, Extract, Transform, Load, Data Visualization, Business Intelligence, Interactive Data Visualization, Data Visualization Software, Data Analysis, Statistical Analysis, Correlation Analysis, Data Architecture, Data Cleansing, Data Transformation

    4.6 stars, 201 reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 4.6 (201) · Beginner · Professional Certificate · 3 - 6 Months

    Category: Bestseller
    Bestseller
    Status: Free trial
    Free trial
  • C

    Coursera

    Introduction to Market Research

    Skills you'll gain: Market Research, Analytical Skills, Data Collection, Data-Driven Decision-Making, Customer Analysis, Market Analysis, Market Dynamics, Marketing, Business Research, Analysis, Data Analysis, Customer Insights, Marketing Strategies, Market Trend, Consumer Behaviour, Trend Analysis, Strategic Decision-Making

    4.6 stars, 47 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.6 (47) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Business Execution: Ops, Team Management & Communication

    Skills you'll gain: Purchasing, Workflow Management, Business Workflow Analysis, Supplier Relationship Management, Internal Communications, Systems Thinking, Process Mapping, Operational Efficiency, Contract Management, Supplier Management, Proposal Writing, Negotiation, Leadership Studies, Team Leadership, AI Enablement, Leadership, Operations Management, Communication, Business, Team Management

    4.5 stars, 312 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.5 (312) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • S

    STARWEAVER

    Executive Communication Excellence

    Skills you'll gain: Active Listening, Business Writing, Concision, Non-Verbal Communication, Writing, Persuasive Communication, Team Collaboration, Virtual Teams, Interpersonal Communications, Empathy, Responsible AI, Cultural Sensitivity, Google Gemini, Anthropic Claude, Communication, Technical Documentation, Communication Strategies, Stakeholder Engagement, Marketing Communications, Media and Communications

    4.6 stars, 42 reviews, Intermediate, Specialization, 1 - 4 Weeks

    ★ 4.6 (42) · Intermediate · Specialization · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • I

    IESE Business School

    The Role of the Media

    Skills you'll gain: Media Relations, Public Speaking, Media and Communications, Communication Strategies, Strategic Communication, Media Strategy, Public Relations, Digital Media Strategy, Digital Marketing, Communication, Marketing Communications, Marketing and Public Relations, Non-Verbal Communication, Journalism, Concision, Interviewing Skills

    4.9 stars, 37 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.9 (37) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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