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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    COVID19 Data Analysis Using Python

    Skills you'll gain: Data Preprocessing, Correlation Analysis, Seaborn, Data Cleansing, Data Wrangling, Data Processing, Data Visualization, Plot (Graphics), Statistical Analysis, Data Manipulation, Data Analysis, Exploratory Data Analysis, Data Integration, Statistics, Infectious Diseases, Python Programming

    4.5 stars, 2K reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 4.5 (2K) · Intermediate · Guided Project · Less Than 2 Hours

  • T

    The Hong Kong University of Science and Technology

    FinTech Foundations and Overview

    Skills you'll gain: FinTech, Financial Services, Financial Systems, Banking, Emerging Technologies, Finance, Technology Strategies, Blockchain, Business Technologies, Consumer Lending, Entrepreneurship, Big Data, Market Trend, Digital Assets, Innovation, Market Opportunities

    4.7 stars, 607 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (607) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • T

    The University of Notre Dame

    Ethical Leadership

    Skills you'll gain: Active Listening, Workplace inclusivity, Data Ethics, Negotiation, Leadership Studies, Leadership Development, Business Ethics, Conflict Management, Change Management, Organizational Change, Diversity and Inclusion, Social Justice, Diversity Training, Communication Strategies, Personal Integrity, Organizational Leadership, Analytics, Analytical Skills, Market Dynamics, Ethical Standards And Conduct

    4.7 stars, 209 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (209) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • D

    Digital Marketing Institute

    Digital Channel Planning Strategy

    Skills you'll gain: Digital Marketing, Social Media Marketing, Marketing Channel, Social Media Campaigns, Digital Media Strategy, Digital Marketing Campaigns, Marketing Automation, Social Media Management, Social Media Content, Digital Marketing Tools, Marketing Strategy and Techniques, Digital Content, Social Media Strategy, Marketing Strategies, Digital Advertising, Social Media Analytics, Cross-Channel Marketing, Content Marketing, Marketing Communications, Demand Generation

    Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Maryland, College Park

    Framework for Data Collection and Analysis

    Skills you'll gain: Surveys, Research Methodologies, Data Collection, Survey Creation, Research Design, Data Quality, Data Processing, Data Analysis, Analysis, Data Validation, Data Management

    4.2 stars, 777 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.2 (777) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • J

    Johns Hopkins University

    Executive Data Science Capstone

    Skills you'll gain: Project Management, Data Management, Data Science, Data-Driven Decision-Making, Data Presentation, Data Literacy, Technical Communication, Data Strategy, Project Implementation, Data Analysis, Team Building, Technical Management, Team Management, Solution Delivery, Cross-Functional Team Leadership, Case Studies, Decision Making, Leadership, Real Estate

    4.7 stars, 1.6K reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.7 (1.6K) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Michigan

    Extraordinary Human Capital Management

    Skills you'll gain: Human Capital, Human Resources Management and Planning, Human Resource Strategy, Human Resources, Organizational Change, Change Management, Talent Management, Human Relations Movement, Employee Relations, Human Resource Management, Labor Relations, Diversity Equity and Inclusion Initiatives, HR Tech, Staff Management, Intercultural Competence, Cultural Diversity, Industrial and Organizational Psychology, People Analytics, Leadership, Communication

    4.7 stars, 77 reviews, Intermediate, Specialization, 1 - 3 Months

    ★ 4.7 (77) · Intermediate · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • J

    Johns Hopkins University

    Data Science in Real Life

    Skills you'll gain: Data Quality, Data Presentation, Data Management, Technical Communication, Data Analysis, Statistical Methods, Analytical Skills, Data-Driven Decision-Making, Data Science, Statistical Machine Learning, Statistical Inference, Statistics, A/B Testing, Statistical Modeling

    4.5 stars, 2.4K reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.5 (2.4K) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    Pattern Discovery in Data Mining

    Skills you'll gain: Data Mining, Big Data, Text Mining, Unstructured Data, Spatial Data Analysis, Spatial Analysis, Advanced Analytics, Image Analysis, Analysis, Algorithms, Model Evaluation, Correlation Analysis, Information Privacy

    4.3 stars, 326 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.3 (326) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • W

    Whizlabs

    Exam Prep PL-300: Microsoft Power BI Data Analyst Associate

    Skills you'll gain: Data Visualization, Dashboard Creation, Power BI, Data-Driven Decision-Making, Business Intelligence, Data Presentation, Data Storytelling, Data Visualization Software, Data Transformation, Data Analysis Expressions (DAX), Data Modeling, Star Schema, Key Performance Indicators (KPIs), Data Processing, Interactive Data Visualization, Microsoft Power Platform, Microsoft Excel, Data Management, Data Analysis, Advanced Analytics

    4.4 stars, 34 reviews, Intermediate, Specialization, 1 - 3 Months

    ★ 4.4 (34) · Intermediate · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • M

    Microsoft

    Microsoft 365 with Generative AI

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Responsible AI, Presentations, Microsoft Excel, Microsoft Outlook, Data Presentation, Data Ethics, Interactive Data Visualization, Microsoft PowerPoint, Microsoft Teams, Data Storytelling, Predictive Modeling, Microsoft Office, Email Automation, Microsoft 365, Data Visualization Software, Dashboard Creation, Microsoft Word, Data Analysis

    4.6 stars, 111 reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 4.6 (111) · Beginner · Professional Certificate · 3 - 6 Months

    Status: Top AI program
    Top AI program
    Status: Free trial
    Free trial
  • V

    Vanderbilt University

    Understanding the Music Business: What is Music Worth?

    Skills you'll gain: Music, Market Opportunities, Music Performance, Entrepreneurship, New Business Development, Performing Arts, Intellectual Property, Marketing and Public Relations, Digital Transformation, Marketing, Music History, Innovation, Business Modeling, Revenue Management, Media and Communications, Business Ethics, Event Management, Media Production, Ethical Standards And Conduct, Compensation Management

    4.5 stars, 147 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.5 (147) · Mixed · Course · 1 - 3 Months

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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