• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    Introduction to Cybersecurity Fundamentals

    Skills you'll gain: Cybersecurity, Cyber Attacks, Data Security, Computer Security, Computer Security Awareness Training, Cyber Security Strategy, Security Awareness, Threat Management, Network Security, Information Privacy, Malware Protection, Email Security, Mitigation

    4.6 stars, 938 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (938) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • K

    Keller Williams

    Sales Fundamentals

    Skills you'll gain: Lead Generation, Value Propositions, Sales Development, Prospecting and Qualification, Sales Process, Real Estate Sales, Sales Prospecting, Sales Management, Booking (Sales), Customer Acquisition Management, Brand Marketing, Sales Pipelines, Branding, Market Opportunities, Social Media Content, Property and Real Estate, Brand Strategy, Property Management, Customer Relationship Management, Communication

    4.8 stars, 32 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (32) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Colorado Boulder

    Leading Sustainable Community Transformation

    Skills you'll gain: Systems Thinking, Stakeholder Management, Sustainable Systems, Cross-Functional Collaboration, Business Transformation, Planning, Project Planning, Cross-Functional Team Leadership, Stakeholder Analysis, Sustainable Development, Strategic Leadership, Corporate Sustainability, Community Outreach, Social Impact, Strategic Thinking, Relationship Building, Business Leadership, Project Management, Communication Strategies, Ethical Standards And Conduct

    4.5 stars, 262 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.5 (262) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    CertNexus

    Turn Ethical Frameworks into Actionable Steps

    Skills you'll gain: Data Ethics, Law, Regulation, and Compliance, Business Ethics, Strategic Thinking, Ethical Standards And Conduct, Regulatory Requirements, Regulatory Compliance, Analytical Skills, Responsible AI, Regulation and Legal Compliance, Technology Strategies, Compliance Management, Decision Making, Business Analysis, Business Strategy, Conflict Management, Information Privacy, Accountability

    4.7 stars, 157 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (157) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • I

    IESE Business School

    Análisis de situaciones de negocio

    Skills you'll gain: Case Studies, Financial Analysis, Strategic Marketing, People Management, Strategic Decision-Making, Marketing Management, Corporate Strategy, Decision Making, Financial Statement Analysis, Business Analysis, Staff Management, Partnership Accounting, Strategic Thinking, Consumer Behaviour, Complex Problem Solving, Brand Management, Branding, Working Capital

    4.7 stars, 161 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (161) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • L

    LearnKartS

    CompTIA Security+ Certification Preparation

    Skills you'll gain: Computer Security Incident Management, Vulnerability Management, Cyber Security Strategy, Cyber Governance, Incident Response, Cyber Operations, Cyber Threat Intelligence, Encryption, Cyber Attacks, Security Management, Governance Risk Management and Compliance, Incident Management, Cryptographic Protocols, Threat Detection, Security Strategy, Mobile Security, Vulnerability, Security Awareness, Vulnerability Assessments, Vulnerability Scanning

    4.6 stars, 58 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.6 (58) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    Università Bocconi

    A Scientific Approach to Innovation Management

    Skills you'll gain: Data Analysis, Innovation, Strategic Decision-Making, Statistical Analysis, General Science and Research, Data-Driven Decision-Making, Complex Problem Solving, Regression Analysis, Correlation Analysis, Decision Making, Big Data, Strategic Thinking, Probability & Statistics, Statistical Hypothesis Testing, Performance Metric, Entrepreneurship, A/B Testing, Machine Learning

    4.7 stars, 112 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.7 (112) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Colorado System

    Business Intelligence Concepts, Tools, and Applications

    Skills you'll gain: Business Intelligence, Business Intelligence Software, Decision Support Systems, Performance Measurement, Data Visualization, Business Analytics, Dashboard, Data Warehousing, MicroStrategy, Dashboard Creation, Performance Analysis, Key Performance Indicators (KPIs), Data-Driven Decision-Making, Performance Reporting, Quality Improvement, Performance Improvement, Interactive Data Visualization, Business Reporting, Lean Six Sigma, Data Analysis

    4.5 stars, 655 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.5 (655) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    Investments II: Lessons and Applications for Investors

    Skills you'll gain: Investments, Investment Management, Portfolio Management, Return On Investment, Performance Analysis, Finance, Equities, Performance Measurement, Behavioral Economics, Tax Returns, Asset Management, Portfolio Risk, Financial Trading, Decision Making, Regression Analysis

    4.8 stars, 896 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.8 (896) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • C

    Coursera

    Create a Storyboard using Canva

    Skills you'll gain: Storyboarding, Storytelling, Canva (Software), Visual Storytelling, Graphical Tools, Animations, Graphic Design, Design and Product, Business, Marketing

    4.6 stars, 208 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 4.6 (208) · Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • U

    University of California, Davis

    AI-Powered Content Creation for Social Media Success

    Skills you'll gain: Campaign Planning, Personalized Campaigns, Social Media Campaigns, Social Media Content, Social Media Analytics, Generative AI, Social Media Strategy, AI Personalization, Campaign Management, Content Creation, Social Media Management, AI literacy, Marketing Strategies, Social Media Marketing, Data-Driven Marketing, Persona Development, Content Performance Analysis, Content Strategy, Content Optimization, Data Analysis

    Intermediate · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • I

    INSEAD

    Blockchain Opportunity Analysis

    Skills you'll gain: Peer Review, Blockchain, Plan Execution, Market Opportunities, Business Analysis, Strategic Thinking, Case Studies, Market Analysis, Solution Design, New Business Development, Business Modeling, Value Propositions, Proposal Development, Decision Making, Market Research, Target Audience

    4.6 stars, 214 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.6 (214) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
1…183184185…550

In summary, here are 10 of our most popular marketing strategy courses

  • Introduction to Cybersecurity Fundamentals: Coursera
  • Sales Fundamentals: Keller Williams
  • Leading Sustainable Community Transformation: University of Colorado Boulder
  • Turn Ethical Frameworks into Actionable Steps: CertNexus
  • Análisis de situaciones de negocio: IESE Business School
  • CompTIA Security+ Certification Preparation: LearnKartS
  • A Scientific Approach to Innovation Management: Università Bocconi
  • Business Intelligence Concepts, Tools, and Applications: University of Colorado System
  • Investments II: Lessons and Applications for Investors: University of Illinois Urbana-Champaign
  • Create a Storyboard using Canva: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok