• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • K

    Kennesaw State University

    Six Sigma Tools for Improve and Control

    Skills you'll gain: Six Sigma Methodology, Process Improvement, Process Optimization, Correlation Analysis, Statistical Hypothesis Testing, Kaizen Methodology, Quality Improvement, Process Improvement and Optimization, Regression Analysis, Statistical Process Controls, Process Analysis, Continuous Improvement Process, Project Management, Quality Management, Quality Control, Cost Benefit Analysis, Statistical Inference, Document Control, Project Documentation

    4.7 stars, 1.4K reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (1.4K) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    Introduction to Finance: The Basics

    Skills you'll gain: Finance, Financial Management, Leadership and Management, Governance

    4.7 stars, 560 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (560) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
    Category: Build toward a degree
    Build toward a degree
  • U

    Universidad de Palermo

    Administración de Recursos Humanos

    Skills you'll gain: Human Capital, Human Resource Strategy, Human Resources Management and Planning, Human Resources, Talent Management, People Development, Leadership Development, Talent Acquisition, Organizational Strategy, Employee Retention, Recruitment Strategies, Culture Transformation, Organizational Effectiveness

    4.8 stars, 1.9K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (1.9K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Michigan

    Database Design and Basic SQL in PostgreSQL

    Skills you'll gain: Database Design, SQL, Relational Databases, PostgreSQL, Database Systems, Database Theory, Database Management, Data Modeling, Databases, Database Management Systems, Query Languages, Data Integrity

    4.8 stars, 1.1K reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.8 (1.1K) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    Entrepreneurship I: Laying the Foundation

    Skills you'll gain: Entrepreneurship, New Business Development, Business Modeling, Value Propositions, Strategic Thinking, Business Planning, Commercialization, Business Strategies, Ideation, Market Opportunities, Initiative and Leadership, Strategic Planning, Organizational Strategy, Fundraising and Crowdsourcing, Go To Market Strategy, Team Building, Team Management, Market Analysis, Resource Management, Relationship Building

    4.8 stars, 1.3K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (1.3K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Illinois Urbana-Champaign

    Mergers and Acquisitions

    Skills you'll gain: Mergers & Acquisitions, Private Equity, Investment Banking, Financial Statement Analysis, Business Valuation, Intercompany Accounting, Financial Statements, Financial Forecasting, Financial Analysis, Capital Markets, Financial Modeling, Equities, Specialized Accounting, Cash Flow Forecasting, Corporate Accounting, Corporate Tax, Revenue Forecasting, Accounting, Tax Management, Financial Accounting

    4.6 stars, 693 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.6 (693) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Minnesota

    Human Resources Management Capstone: HR for People Managers

    Skills you'll gain: Employee Performance Management, Performance Management, Performance Appraisal, Talent Acquisition, Human Resources Management and Planning, Compensation Analysis, Compensation Strategy, Human Resource Strategy, Performance Review, Compensation Management, Human Resources, Recruitment Strategies, Peer Review, Human Resource Policies, Workforce Management, Talent Management, Employee Retention, Recruitment, Constructive Feedback, Employee Engagement

    4.8 stars, 923 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.8 (923) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • E

    ESSEC Business School

    The fundamentals of hotel distribution

    Skills you'll gain: Hospitality Management, Hotels and Accommodations, Hotel Operations, Marketing Channel, Revenue Management, Direct Selling, Direct Marketing, Travel Arrangements, Booking (Sales), E-Commerce, Online Advertising, Growth Strategies, Strategic Partnership, Branding, Marketing Strategies, Web Design and Development, Content Optimization

    4.7 stars, 1.5K reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.7 (1.5K) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    Universidad Nacional Autónoma de México

    Actualización en el manejo del paciente con diabetes mellitus tipo 2

    Skills you'll gain: Chronic Diseases, Pharmacotherapy, Pharmacology, Nephrology, Medication Therapy Management, Hospital Medicine, Medical Nutrition Therapy, Patient Treatment, Treatment Planning, Medical Management, Internal Medicine, Care Management, Endocrinology, Nutrition Education, Nutrition and Diet, Preventative Care

    4.9 stars, 1.5K reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.9 (1.5K) · Mixed · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • Y

    Yale University

    Introduction to Breast Cancer

    Skills you'll gain: Mammography, Oncology, Clinical Trials, Diagnostic Tests, Radiation Therapy, Treatment Planning, Surgery, Care Management, Preventative Care, Rehabilitation, Clinical Research, Pathology, Precision Medicine, Patient Treatment, Maternal Health, Biology, General Medical Tests and Procedures, Patient Education And Counseling, Molecular Biology

    4.9 stars, 1.4K reviews, Mixed, Course, 1 - 3 Months

    ★ 4.9 (1.4K) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • M

    Michigan State University

    Photography Techniques: Light, Content, and Sharing

    Skills you'll gain: Photography, Photo Editing, Photo/Video Production and Technology, Peer Review, Digital Publishing, Web Presence, Creativity, Information Privacy, Web Design and Development

    4.8 stars, 1.2K reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.8 (1.2K) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • D

    Duke University

    Machine Learning Foundations for Product Managers

    Skills you'll gain: Deep Learning, Model Evaluation, Unsupervised Learning, Machine Learning, Regression Analysis, Artificial Intelligence and Machine Learning (AI/ML), Applied Machine Learning, Artificial Neural Networks, Decision Tree Learning, Model Training, Computer Vision, Logistic Regression, Supervised Learning, Machine Learning Algorithms, Natural Language Processing, Data Science, Predictive Analytics

    4.7 stars, 863 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.7 (863) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
1…182183184…834

In summary, here are 10 of our most popular brand management courses

  • Six Sigma Tools for Improve and Control: Kennesaw State University
  • Introduction to Finance: The Basics: University of Illinois Urbana-Champaign
  • Administración de Recursos Humanos: Universidad de Palermo
  • Database Design and Basic SQL in PostgreSQL: University of Michigan
  • Entrepreneurship I: Laying the Foundation: University of Illinois Urbana-Champaign
  • Mergers and Acquisitions: University of Illinois Urbana-Champaign
  • Human Resources Management Capstone: HR for People Managers: University of Minnesota
  • The fundamentals of hotel distribution: ESSEC Business School
  • Actualización en el manejo del paciente con diabetes mellitus tipo 2: Universidad Nacional Autónoma de México
  • Introduction to Breast Cancer: Yale University

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok