• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • S

    Skillshare

    AI-Powered SEO Content Marketing

    Skills you'll gain: Keyword Research, Prompt Engineering, Copywriting, Search Engine Optimization, Storytelling, Web Content, ChatGPT, Target Audience, Blogs, Content Development and Management, Content Strategy, AI powered creativity, Web Analytics and SEO, Content Management, Content Creation, AI Personalization, Writing and Editing, Maintainability, Marketing, Content Optimization

    4.4 stars, 34 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.4 (34) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Chegg Skills

    AI-Enabled Data Analytics

    Skills you'll gain: Prompt Engineering, Business Analytics, Analytics, Responsible AI, Decision Support Systems, Data Literacy, Business Intelligence, Data Storytelling, Data Ethics, Data Analysis, Data Visualization, Predictive Analytics, Decision Making, Business Reporting, Trend Analysis, Artificial Intelligence, Generative AI, Problem Solving, Statistical Analysis, Microsoft Excel

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Michigan

    Building Interactive Web Applications with JavaScript

    Skills you'll gain: Event-Driven Programming, Front-End Web Development, Javascript, Frontend Performance, Cascading Style Sheets (CSS), Web Development Tools, Debugging, Web Applications, Responsive Web Design, Animations, Web Development, Visualization (Computer Graphics), JSON, Hypertext Markup Language (HTML), Application Programming Interface (API), Animation and Game Design, User Interface (UI), Event Monitoring, Computer Programming

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • P

    Packt

    Claude API for Developers - Build Intelligent Applications

    Skills you'll gain: Claude Code, Anthropic Claude, Retrieval-Augmented Generation, LangChain, LLM Application, Prompt Engineering, Tool Calling, AI Orchestration, Embeddings, AI Workflows, Large Language Modeling, AI Integrations, Vector Databases, Agentic Workflows, Application Programming Interface (API), Generative AI Agents, Python Programming, Real Time Data, Context Management, Document Management

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
  • T

    Tally Education and Distribution Services Private Limited

    GCC VAT Fundamentals

    Skills you'll gain: Billing & Invoicing, Tax Preparation, Invoicing, Corporate Tax, Sales Tax, Tax Management, Tax Compliance, Tax, General Accounting, Tax Laws, Registration, Regulatory Requirements, Regulatory Compliance

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • M

    Macquarie University

    Strategising: Management for Global Competitive Advantage

    Skills you'll gain: Business Strategy, Design Thinking, Supply Chain, Strategic Thinking, Supply Chain Planning, Business Ethics, Supply Chain Management, Corporate Sustainability, Sustainable Business, Customer Analysis, Emerging Technologies, Organizational Strategy, Strategic Marketing, Growth Strategies, Supply Chain Systems, Strategic Sourcing, Corporate Strategy, Environmental Social And Corporate Governance (ESG), Digital Transformation, Innovation

    4.8 stars, 1.5K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (1.5K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • R

    Rice University

    Mindfulness and Well-being: Foundations

    Skills you'll gain: Mindfulness, Self-Awareness, Mental Health, Mental Concentration, Meditation & Breathwork, Stress Management, Personal Development, Cognitive flexibility, Overcoming Obstacles, Habit Formation, Goal Setting, Open Mindset, Prioritization

    4.8 stars, 884 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (884) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • K

    Knowledge Accelerators

    Customer Service Fundamentals

    Skills you'll gain: Customer Service, Problem Solving, Customer Support, Telephone Skills, Greeting Customers, Service Level, Help Desk Support, Customer and Client Support, Personal Attributes, Technical Support and Services, Customer Relationship Management, Communication, Customer Complaint Resolution, Empathy, Customer Engagement, Customer experience improvement, Process Management

    4.8 stars, 1.9K reviews, Beginner, Course, Less Than 2 Hours

    ★ 4.8 (1.9K) · Beginner · Course · Less Than 2 Hours

    Category: Preview
    Preview
  • U

    University of Illinois Urbana-Champaign

    Managing the Organization

    Skills you'll gain: Organizational Change, Organizational Leadership, Business Ethics, Change Management, Leadership and Management, Business Management, Business Leadership, Organizational Development, Decision Making, Strategic Leadership, People Management, Ethical Standards And Conduct, Leadership, Culture Transformation, Strategic Decision-Making, Influencing, Strategic Thinking, Culture, People Analytics

    4.8 stars, 1.6K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (1.6K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • U

    University of Virginia

    Managing an Agile Team

    Skills you'll gain: Agile Software Development, Agile Methodology, Agile Project Management, Team Performance Management, Team Management, Team Building, Team Leadership, Kanban Principles, Innovation, Process Improvement, Selling Techniques, Customer experience improvement, Discussion Facilitation

    4.7 stars, 1.4K reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.7 (1.4K) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • B

    Berklee

    Introduction to Ableton Live

    Skills you'll gain: File Management, Music Performance, Performing Arts, Musical Composition, Music, Automation, Media Production, Editing, Creativity

    4.8 stars, 1.1K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (1.1K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • T

    The George Washington University

    Leading Healthcare Quality and Safety

    Skills you'll gain: Patient Safety, Clinical Leadership, Health Technology, Nursing Management, Continuous Quality Improvement (CQI), Healthcare Project Management, Safety Assurance, Health Policy, Healthcare Industry Knowledge, Health And Safety Standards, Health Care, Healthcare Ethics, Job Safety Analysis, Organizational Change, Change Management, Systems Of Measurement

    4.8 stars, 1.5K reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (1.5K) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
1…170171172…834

In summary, here are 10 of our most popular brand management courses

  • AI-Powered SEO Content Marketing: Skillshare
  • AI-Enabled Data Analytics: Chegg Skills
  • Building Interactive Web Applications with JavaScript: University of Michigan
  • Claude API for Developers - Build Intelligent Applications: Packt
  • GCC VAT Fundamentals: Tally Education and Distribution Services Private Limited
  • Strategising: Management for Global Competitive Advantage: Macquarie University
  • Mindfulness and Well-being: Foundations: Rice University
  • Customer Service Fundamentals: Knowledge Accelerators
  • Managing the Organization: University of Illinois Urbana-Champaign
  • Managing an Agile Team: University of Virginia

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok