• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • J

    Johns Hopkins University

    Strategic Communications in Technical Organizations

    Skills you'll gain: Request for Proposal, Conflict Management, Presentations, Teamwork, Technical Communication, Storytelling, Persuasive Communication, Communication Strategies, Organizational Strategy, Non-Verbal Communication, Proposal Writing, Business Communication, Intercultural Competence, Interpersonal Communications, Communication, Target Audience, Oral Expression, Leadership Studies, Team Collaboration, Strategic Thinking

    4.8 stars, 86 reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.8 (86) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Zurich

    Teaching Science at University

    Skills you'll gain: Laboratory Experience, Teaching, Instructional Strategies, Experimentation, Education and Training, Pedagogy, Lecturing, Student Engagement, Instructing, Interactive Learning, Drive Engagement, Course Development, Scientific Methods, Learning Theory

    4.6 stars, 198 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.6 (198) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • T

    Tecnológico de Monterrey

    Mentalidad Emprendedora

    Skills you'll gain: Innovation, Entrepreneurship, Business Solutions, Business Strategies, Business Architecture, Corporate Strategy, Business Modeling, Value Propositions, Lean Methodologies, Growth Strategies, Market Opportunities, Trend Analysis, Customer Insights, Customer Analysis

    4.8 stars, 259 reviews, Advanced, Course, 1 - 4 Weeks

    ★ 4.8 (259) · Advanced · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of California, Irvine

    Extracellular Vesicles in Health and Disease

    Skills you'll gain: Physiology, Immunology, Infectious Diseases, Life Sciences, Cell Biology, Respiration, Pathology, Hematology, Diagnostic Tests, Cardiology, Precision Medicine, Molecular, Cellular, and Microbiology, Microbiology, Pharmacology, Biochemistry, Molecular Biology, Biology, Oncology

    4.8 stars, 106 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.8 (106) · Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • L

    Logical Operations

    ITIL 4 Foundation

    Skills you'll gain: Information Technology Infrastructure Library, Problem Management, IT Service Management, Service Management, IT Management, Change Control, Information Technology Operations, Incident Response, Information Technology, Change Requests, Service Level, Operations Management, Incident Management, Governance, Technical Management, Help Desk Support, Asset Management, Operations, Automation

    4.6 stars, 111 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.6 (111) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    Universidad Nacional Autónoma de México

    Introducción a la calidad

    Skills you'll gain: ISO 9000 Series, Quality Management Systems, Operations Management, Production Management, Continuous Improvement Process, Product Quality (QA/QC), Kaizen Methodology, Quality Management, Environmental Management Systems, Service Improvement, Manufacturing Operations, Quality Improvement, Operational Efficiency, Process Improvement, Sustainable Business, Supply Management, Lean Manufacturing, Lean Methodologies, Corporate Sustainability, Production Process

    4.7 stars, 795 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.7 (795) · Mixed · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • E

    EDHEC Business School

    Global Financing Solutions (by EDHEC and Société Générale)

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Mergers & Acquisitions, Capital Markets, Project Finance, Financial Systems, Financial Market, Hedge Accounting, General Finance, Equities, Investment Banking, Securities (Finance), International Finance, Finance, Financial Services, Commercial Lending, Private Equity, Corporate Finance, Investment Management, Risk Mitigation, Loans

    4.7 stars, 204 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.7 (204) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Michigan

    Using Public Policy for Social Change

    Skills you'll gain: Policy Analysis, Research, and Development, Policy Analysis, Policy Development, Social Justice, Advocacy, Public Policies, Political Sciences, Health Policy, Social and Human Services, Social Impact, Economics, Policy, and Social Studies, Program Evaluation, Public Administration, Diversity Equity and Inclusion Initiatives, Problem Solving

    4.9 stars, 191 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.9 (191) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    Universidad de Palermo

    Economía y Finanzas de Empresas

    Skills you'll gain: Business Economics, Market Dynamics, Economics, Economic Development, Financial Policy, Economics, Policy, and Social Studies, Market Analysis, Public Policies, Business Acumen, International Finance, Consumer Behaviour, Policy Analysis, Supply And Demand, Fiscal Management, Decision Making

    4.8 stars, 733 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (733) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • I

    Indian Institute for Human Settlements

    The Art and Science of Economic Policy

    Skills you'll gain: Economics, Policy, and Social Studies, Policy Development, Public Policies, Economic Development, Policy Analysis, Research, and Development, Policy Analysis, Financial Policy, Behavioral Economics, Political Sciences, Economics, Supply And Demand, Market Dynamics, Public Affairs, Competitive Analysis, Governance, Program Implementation, Decision Making

    4.7 stars, 121 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (121) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    UNSW Sydney (The University of New South Wales)

    How to Validate your Startup Idea

    Skills you'll gain: Financial Modeling, Growth Strategies, Entrepreneurship, Value Propositions, Customer Acquisition Management, Financial Forecasting, Lean Methodologies, Business Modeling, Business Planning, Entrepreneurial Finance, Presentations, New Product Development, Product Development, Customer Insights, Verbal Communication Skills, Income Statement, Strategic Partnership, Persona Development, Investments

    4.1 stars, 150 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.1 (150) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Amsterdam

    Media ethics & governance

    Skills you'll gain: Ethical Standards And Conduct, Media and Communications, Research, Decision Making, Governance, Journalism, Data Ethics, Advertising

    4.8 stars, 600 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.8 (600) · Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
1…166167168…469

In summary, here are 10 of our most popular market research courses

  • Strategic Communications in Technical Organizations: Johns Hopkins University
  • Teaching Science at University: University of Zurich
  • Mentalidad Emprendedora: Tecnológico de Monterrey
  • Extracellular Vesicles in Health and Disease: University of California, Irvine
  • ITIL 4 Foundation: Logical Operations
  • Introducción a la calidad: Universidad Nacional Autónoma de México
  • Global Financing Solutions (by EDHEC and Société Générale): EDHEC Business School
  • Using Public Policy for Social Change: University of Michigan
  • Economía y Finanzas de Empresas: Universidad de Palermo
  • The Art and Science of Economic Policy: Indian Institute for Human Settlements

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok