• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • S

    SkillUp

    Product Management: Foundations & Stakeholder Collaboration

    Skills you'll gain: Innovation, Product Management, Drive Engagement, Product Marketing, Product Development, Stakeholder Engagement, Competitive Analysis, Product Planning, Communication Planning, Product Strategy, Business Strategy, Business Development, Product Lifecycle Management, Ideation, Market Analysis, Product Knowledge, Communication, Stakeholder Management, Media and Communications, Leadership

    4.6 stars, 387 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.6 (387) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • T

    The State University of New York

    International Cyber Conflicts

    Skills you'll gain: Cyber Threat Intelligence, Cyber Security Policies, Cybersecurity, International Relations, Cyber Operations, Cyber Attacks, Cyber Governance, Network Infrastructure, Diplomacy, General Networking, Conflict Management, Law, Regulation, and Compliance, Security Management, Human Factors (Security), Political Sciences, Media and Communications, Social Studies, Psychology

    4.5 stars, 1.6K reviews, Mixed, Course, 1 - 3 Months

    ★ 4.5 (1.6K) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Toronto

    Mind Control: Managing Your Mental Health During COVID-19

    Skills you'll gain: Stress Management, Mental Health, Mental Concentration, Resilience, Meditation & Breathwork, Mindfulness, Behavior Management, Preventative Care, Sensory Systems Analysis, Relationship Building, Social Skills

    4.8 stars, 8.6K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (8.6K) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • B

    Berklee

    Pro Tools Basics

    Skills you'll gain: Music, Musical Composition, Media Production, Instrumental Music, Automation, Post-Production, File Management, Data Import/Export, Editing, Electronic Media

    4.7 stars, 617 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (617) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • I

    IBM

    IBM UI/UX Designer

    Skills you'll gain: User Story, Information Architecture, UI/UX Research, User Research, Persona (User Experience), User Interface and User Experience (UI/UX) Design, Design Thinking, Agile Software Development, UI/UX Strategy, Scrum (Software Development), User Centered Design, Design Research, Responsive Web Design, User Interface (UI), Figma (Design Software), Wireframing, User Experience, Adobe XD, Responsible AI, Prototyping

    4.8 stars, 3K reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 4.8 (3K) · Beginner · Professional Certificate · 3 - 6 Months

    Category: Job skills
    Job skills
    Status: Free trial
    Free trial
  • C

    Coursera

    Adobe Captivate for Beginners: Make a Scored Assessment

    Skills you'll gain: Learning Management Systems, Web Content Accessibility Guidelines, Educational Materials, Instructional Design, Education Software and Technology, Test Tools

    Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Introduction to CRM with HubSpot

    Skills you'll gain: HubSpot CRM, Customer Relationship Management (CRM) Software, Customer Relationship Management, Customer Data Management, Email Marketing, Business Software, Customer Communications Management, Sales Pipelines, Dashboard, Account Management, Data Management, Customer Service, Marketing, Sales Operations, Team Building

    4.6 stars, 1.1K reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.6 (1.1K) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • I

    IE Business School

    From Brand to Image: Creating High Impact Campaigns That Tell Brand Stories

    Skills you'll gain: Brand Management, Campaign Management, Target Audience, Marketing Operations

    4.7 stars, 285 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (285) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Facilitate Organized Online Dialogue with Considerit

    Skills you'll gain: Discussion Facilitation, Collaborative Software, Community Organizing, Control Panels, Driving engagement, System Configuration

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • S

    Sage Publications

    Sales and Distribution Management

    Skills you'll gain: Sales Management, Supply Chain Planning, Sales Operations, Supply Chain, Supply Chain Systems, B2B Sales, Sales Strategy, Operations Management, Supply Management, Logistics Management, Consumer Behaviour, Supply Chain Management, Sales, Retail Sales, Conflict Management, Salesforce, Retail Store Operations, Cross-Channel Marketing, Team Leadership, Design

    Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    University of Michigan

    Applied Plotting, Charting & Data Representation in Python

    Skills you'll gain: Matplotlib, Data Visualization, Plot (Graphics), Data Visualization Software, Interactive Data Visualization, Statistical Visualization, Data Presentation, Data Literacy, Graphing, Graphic and Visual Design, Data Manipulation, Python Programming

    4.5 stars, 6.3K reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.5 (6.3K) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of California San Diego

    Computational Thinking for K-12 Educators: Conditional Loops and If Statements

    Skills you'll gain: Debugging, Program Development, Programming Principles, Computational Thinking, Computational Logic, Diversity Equity and Inclusion Initiatives, Digital pedagogy, Computer Programming, Event-Driven Programming, Computer Science

    Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
1…164165166…615

In summary, here are 10 of our most popular social media marketing courses

  • Product Management: Foundations & Stakeholder Collaboration: SkillUp
  • International Cyber Conflicts: The State University of New York
  • Mind Control: Managing Your Mental Health During COVID-19: University of Toronto
  • Pro Tools Basics: Berklee
  • IBM UI/UX Designer: IBM
  • Adobe Captivate for Beginners: Make a Scored Assessment: Coursera
  • Introduction to CRM with HubSpot: Coursera
  • From Brand to Image: Creating High Impact Campaigns That Tell Brand Stories: IE Business School
  • Facilitate Organized Online Dialogue with Considerit: Coursera
  • Sales and Distribution Management: Sage Publications

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok