• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • U

    Universidade Estadual de Campinas

    Escola 4.0 Educação e Cultura Maker no Contexto da Nova BNCC

    Skills you'll gain: Education Software and Technology, Computational Thinking, Programming Principles, Computer Programming, Computational Logic, Digital pedagogy, Robotics, Computer Programming Tools, Prototyping, Technical Design, Artificial Intelligence, Innovation, 3D Assets

    4.9 stars, 108 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.9 (108) · Beginner · Course · 1 - 3 Months

    Category: Free
    Free
  • U

    Universidad Austral

    Gestión innovadora: transformando instituciones educativas

    Skills you'll gain: Curriculum Planning, Student-Centred Learning, Education Software and Technology, Innovation, Curriculum Development, Pedagogy, Organizational Leadership, Culture Transformation, Digital pedagogy, Organizational Development, Management Training And Development, Strategic Leadership, Organizational Change, Leadership, Learning Styles, Team Building, Team Collaboration

    4.8 stars, 31 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.8 (31) · Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    University of Colorado Boulder

    The Challenges of Modern Caregiving

    Skills you'll gain: Caregiving, Dignity in Care, Care Management, Health Care, Supply And Demand, Social Work, Healthcare Ethics, Human Services, Empathy & Emotional Intelligence, Stress Management, Ethical Standards And Conduct, Sociology

    5 stars, 9 reviews, Beginner, Course, 1 - 3 Months

    ★ 5 (9) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • J

    Johns Hopkins University

    Foundations for Active Learning in STEM Courses

    Skills you'll gain: Cooperation, Interactive Learning, Education Software and Technology, Student Engagement, Pedagogy, Education and Training, Instructional Strategies, Learning Theory, Student-Centred Learning, Collaboration, Teamwork, Drive Engagement, Digital pedagogy, Professional Development, Problem Solving, Project Design, Overcoming Obstacles, Analysis

    4.8 stars, 13 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (13) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Illinois Urbana-Champaign

    Global Challenges in Business

    Skills you'll gain: Sustainable Business, Global Marketing, Virtual Teams, Business Ethics, Diversity Marketing, Corporate Sustainability, Intercultural Competence, Sustainable Development, Cultural Sensitivity, Cultural Diversity, Environmental Social And Corporate Governance (ESG), Workplace inclusivity, Consumer Behaviour, Ethical Standards And Conduct, Environmental Issue, Market Analysis, Branding, Solution Design, Culture, Business Strategies

    4.8 stars, 572 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (572) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • U

    University of Michigan

    Emotional Intelligence: Cultivating Immensely Human Interactions

    Skills you'll gain: Non-Verbal Communication, Empathy & Emotional Intelligence, Mentorship, Emotional Intelligence, Personal Development, Self-Awareness, Interpersonal Communications, Social Skills, Team Collaboration, Coaching, Empathy, Resilience, Leadership, Teamwork, Professionalism, Initiative and Leadership

    4.7 stars, 534 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.7 (534) · Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • M

    Meta

    Introduction to Data Analytics

    Skills you'll gain: Data Storytelling, Data Presentation, Business Metrics, Key Performance Indicators (KPIs), Performance Metric, Data Cleansing, Data Modeling, Analytics, Data Analysis, Data Visualization, Business Analytics, Analytical Skills, Exploratory Data Analysis, Data Quality, Data Manipulation, Generative AI, Data Collection, Data Management, Marketing

    4.8 stars, 1.1K reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (1.1K) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Arizona

    Introduction to the Orbital Perspective

    Skills you'll gain: Intercultural Competence, Teamwork, Empathy, Visionary, Cooperation, Cultural Diversity, Collaboration, Critical Thinking and Problem Solving, Problem Solving, Environmental Issue, Strategic Planning, Sustainable Development, International Relations, Environment, Planning, Innovation, Social Impact

    4.4 stars, 25 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.4 (25) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of New Mexico

    International Business I

    Skills you'll gain: International Finance, Social Sciences, Economics, Policy, and Social Studies, International Relations, Social Studies, Political Sciences, Economic Development, Culture, Global Marketing, Socioeconomics, Cultural Diversity, World History, Intercultural Competence, Business Economics, Cultural Sensitivity, Economics, Business, Financial Market

    4.7 stars, 2.3K reviews, Mixed, Course, 1 - 3 Months

    ★ 4.7 (2.3K) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • S

    Sage Publications

    Timeless Management

    Skills you'll gain: Product Marketing, Sales Strategy, Organizational Leadership, Leadership Studies, Business Transformation, Brainstorming, Change Management, Leadership, Leadership Development, Problem Solving, Organizational Change, Business Leadership, Organizational Development, Sales Management, Ideation, Innovation, Marketing Strategies, Business Management, Creative Thinking, Salesforce

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Category: Preview
    Preview
  • E

    Erasmus University Rotterdam

    Reputation Crisis? Facebook meets Cambridge Analytica

    Skills you'll gain: Corporate Communications, Crisis Management, Business Ethics, Case Studies, Public Relations, Social Media Management, Public Affairs, Facebook, Political Sciences, Business Leadership, Organizational Leadership, Governance, Data Ethics, Social Impact, Ethical Standards And Conduct, Leadership, Information Privacy, Stakeholder Analysis

    4.5 stars, 14 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.5 (14) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    Coursera

    Growing Great Writers with Writable

    Skills you'll gain: Education Software and Technology, Literacy

    4.5 stars, 35 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.5 (35) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
1…161162163…615

In summary, here are 10 of our most popular social media marketing courses

  • Escola 4.0 Educação e Cultura Maker no Contexto da Nova BNCC: Universidade Estadual de Campinas
  • Gestión innovadora: transformando instituciones educativas: Universidad Austral
  • The Challenges of Modern Caregiving: University of Colorado Boulder
  • Foundations for Active Learning in STEM Courses: Johns Hopkins University
  • Global Challenges in Business: University of Illinois Urbana-Champaign
  • Emotional Intelligence: Cultivating Immensely Human Interactions: University of Michigan
  • Introduction to Data Analytics: Meta
  • Introduction to the Orbital Perspective: University of Arizona
  • International Business I: University of New Mexico
  • Timeless Management: Sage Publications

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok