Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Tecnológico de Monterrey
Skills you'll gain: Critical Thinking, Organizational Leadership, Industrial and Organizational Psychology, Critical Thinking and Problem Solving, Positivity, Self-Awareness, Leadership, Independent Thinking, Resilience, Leadership Studies, Business Ethics, Strategic Thinking, Leadership and Management, Personal Development, Decision Making, Influencing, Team Leadership, Business Leadership, Emotional Intelligence, Optimism
★ 4.6 (374) · Advanced · Specialization · 1 - 3 Months

STARWEAVER
Skills you'll gain: Business Process Modeling, Process Modeling, Responsible AI, Digital Transformation, Business Process Management, Business Process Improvement, Process Design, Business Process Automation, Stakeholder Engagement, Organizational Change, Google Gemini, Anthropic Claude, Sustainable Development, Social Impact, Leadership, Generative AI, Robotic Process Automation, Corporate Sustainability, Sustainability Reporting, Strategic Planning
★ 4.3 (55) · Intermediate · Specialization · 1 - 4 Weeks

Kennesaw State University
Skills you'll gain: Sales Prospecting, Prospecting and Qualification, Trustworthiness, Sales Process, Sales Development, Overcoming Objections, Closing (Sales), Selling Techniques, Verbal Communication Skills, Sales, Cold Calling, Consultative Selling, General Sales Practices, Customer Relationship Building, Needs Assessment, Oral Expression, Sales Presentations, Rapport Building, Sales Pipelines, Relationship Building
★ 4.8 (94) · Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Entrepreneurship, Market Opportunities, Market Analysis, Innovation, Target Market, Design Thinking, Go To Market Strategy, Product Strategy, Customer Engagement, Entrepreneurial Finance, Business Modeling, Business Strategies
★ 4.6 (330) · Intermediate · Course · 1 - 3 Months

University of Maryland, College Park
Skills you'll gain: Competitive Analysis, Value Propositions, Target Market, Target Audience, Product Improvement, Product Management, User Experience, Product Development, Product Design, Product Strategy, Customer Analysis, Product Planning, Agile Product Development, Market Analysis, Product Requirements, User Feedback, Product Testing, Continuous Improvement Process, Needs Assessment, Ideation
★ 4.6 (91) · Beginner · Course · 1 - 3 Months

University of Minnesota
Skills you'll gain: UI/UX Research, User Research, Design Research, User Experience Design, User Experience, User Centered Design, Persona (User Experience), User Interface and User Experience (UI/UX) Design, Ideation, User Interface (UI), UI/UX Strategy, Qualitative Research, User Interface (UI) Design, Surveys, User Story, Data Collection, Persona Development, Data Analysis, Interviewing Skills, People Analytics
★ 4.6 (472) · Mixed · Course · 1 - 3 Months

University of Illinois Urbana-Champaign
Skills you'll gain: Active Listening, Influencing, Negotiation, Leadership, Professional Development, Personal Development, Conflict Management, Decision Making, Persuasive Communication, Rapport Building, Leadership Development, Relationship Building, Business Ethics, Professionalism, Communication, Relationship Management, Ethical Standards And Conduct, Interpersonal Communications, Communication Strategies, Personal Integrity
★ 4.6 (150) · Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Canva (Software), Multimedia, Interactive Data Visualization, Data Visualization, Marketing Design, Visual Storytelling, Diagram Design, Brainstorming, Data Sharing, Presentations, Creative Design, Visual Design, Color Theory, Knowledge Transfer, Drive Engagement, Design Elements And Principles, Graphic Design, Marketing, Communication
★ 4.7 (438) · Intermediate · Guided Project · Less Than 2 Hours

University of Michigan
Skills you'll gain: Financial Modeling, Community Development, Real Estate, Property and Real Estate, Feasibility Studies, Financial Analysis, Risk Management, Return On Investment, Risk Mitigation, Community Outreach, Project Finance, Due Diligence, Property Management, Project Risk Management, Project Management, Market Research
★ 4.9 (55) · Beginner · Course · 1 - 3 Months

Skills you'll gain: Google Ads, Advertising Campaigns, Search Engine Marketing, Pay Per Click Advertising, Performance Metric, Campaign Management, Performance Analysis, Online Advertising, Keyword Research, Performance marketing, Performance Measurement, Bidding, Conversion Funnel Analysis, Digital Advertising, Digital Marketing Campaigns, Web Analytics, Campaign Planning, Registration, Advertising, Digital Marketing
★ 4.5 (17) · Beginner · Specialization · 1 - 3 Months

Coursera
Skills you'll gain: Customer Retention, Loyalty Programs, Customer Relationship Management, Brand Loyalty, Customer Relationship Management (CRM) Software, Customer experience improvement, Customer Engagement, Customer Relationship Building, Customer Service, Customer Advocacy, Consumer Behaviour, User Feedback, Customer Analysis, Marketing Strategies, Service Improvement
★ 4.6 (91) · Beginner · Course · 1 - 4 Weeks
University of Colorado Boulder
Skills you'll gain: Campaign Management, Campaign Planning, Contextual Advertising, Online Advertising, Advertising Campaigns, Advertising, Digital Advertising, Media Planning, Media Buying, Performance marketing, Paid media, Content Performance Analysis, Digital Media Strategy, Blogs, Target Audience, Data-Driven Marketing, Data Ethics, Earned Media
★ 4.6 (73) · Beginner · Course · 1 - 3 Months