• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Pricing Strategy

Pricing Strategy Courses

Pricing strategy courses can help you learn market analysis, competitive pricing, value-based pricing, and dynamic pricing techniques. You can build skills in customer segmentation, pricing psychology, and revenue optimization. Many courses also introduce tools like Excel for data analysis, pricing software for simulations, and analytics platforms to track pricing performance, allowing you to apply these skills in real-world business scenarios.

Popular Pricing Strategy Courses and Certifications


  • U

    University of Glasgow

    Defining Strategic Business Leadership

    Skills you'll gain: Strategic Leadership, Business Leadership, Leadership Studies, Strategic Thinking, Plan Execution, Business Strategy, Strategic Decision-Making, Organizational Strategy, Business Strategies, Leadership, Strategic Planning, Organizational Leadership, Leadership and Management, Business Management, Goal Setting

    4.8 stars, 13 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.8 (13) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • M

    Meta

    GenAI in Social Media Marketing

    Skills you'll gain: Target Audience, Meta Ads Manager, Generative AI, Social Media Marketing, Social Media, Social Media Content, Social Media Strategy, Digital Marketing Tools, AI powered creativity, Content Creation, Digital Marketing

    4.7 stars, 59 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (59) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • D

    Digital Marketing Institute

    Facebook, Instagram, and Snapchat Marketing

    Skills you'll gain: Meta Ads Manager, Social Media Marketing, Social Media Management, Facebook, Instagram, Content Performance Analysis, Target Audience, Online Advertising, Advertising Campaigns, Social Media Campaigns, Social Media Strategy, Social Media Analytics, Digital Advertising, Brand Awareness, Target Market, Advertising, Performance Measurement, Performance Metric, Performance Analysis

    4.2 stars, 88 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.2 (88) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • S

    SkillUp

    Generative AI: Revolutionizing the Product Owner Role

    Skills you'll gain: AI Product Strategy, Responsible AI, Risking, Google Gemini, Product Management, Artificial Intelligence, Product Development

    4.8 stars, 38 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.8 (38) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • U

    University of Maryland, College Park

    Entrepreneurship Capstone

    Skills you'll gain: Customer Analysis, Business Planning, Sales Strategy, Sales Pipelines, Customer Insights, Entrepreneurship, Proposal Development, Market Analysis, Innovation, Marketing Planning, Marketing, Market Research, Product Development, User Research, New Business Development, Process Validation, Business Strategies, Value Propositions, Business Modeling, Finance

    4.7 stars, 282 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (282) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • I

    IE Business School

    Comunicaciones integradas de marketing: Publicidad, Relaciones Públicas, Marketing Digital y más

    Skills you'll gain: Marketing Communications, Integrated Marketing Communications, Advertising Campaigns, Advertising, Brand Loyalty, Campaign Planning, Brand Management, Marketing, Branding, Communication Planning, Online Advertising, Media and Communications, Marketing and Public Relations, Brand Strategy, Public Relations, Cross-Channel Marketing, Marketing Planning, Marketing Budgets, Marketing Management, Communication

    4.8 stars, 711 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (711) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • I

    IBM

    Introduction to Systems Analysis

    Skills you'll gain: Feasibility Studies, Systems Development, Process Modeling, Software Design Documents, Software Development Methodologies, Business Analysis, Functional Requirement, Software Design, Analysis, Business Process Modeling, Business Analysis Tools, Verbal Communication Skills, Communication, Software Development, Data Flow Diagrams (DFDs), Stakeholder Communications, Business Communication, Product Lifecycle Management, Stakeholder Engagement

    4.6 stars, 54 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (54) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • V

    Vanderbilt University

    AI Agents with Model Context Protocol

    Skills you'll gain: Model Context Protocol, Token Optimization, AI Workflows, Generative AI Agents, Agentic Workflows, AI Orchestration, Agentic systems, Tool Calling, Context Engineering, Artificial Intelligence and Machine Learning (AI/ML), AI Security, AI Enablement, Prompt Patterns, Prompt Engineering, ChatGPT, AI Personalization, AI Product Strategy, Anthropic Claude, Multimodal Prompts, Generative AI

    4.6 stars, 18 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.6 (18) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • H

    Hult International Business School

    Mastering Sales: From Fundamentals to Career Success

    Skills you'll gain: Active Listening, Rapport Building, Sales Strategy, Sales Process, Selling Techniques, Communication, Prospecting and Qualification, Influencing, Relationship Building, Professional Development, Relationship Management, Negotiation, Interviewing Skills, Branding, Time Management

    4.9 stars, 15 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.9 (15) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • I

    Instituto Tecnológico de Aeronáutica

    Desenvolvimento Ágil com Padrões de Projeto

    Skills you'll gain: Object Oriented Programming (OOP), Software Design Patterns, Object Oriented Design, Java, Code Reusability, Java Programming, Software Design, Test Driven Development (TDD)

    4.6 stars, 81 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.6 (81) · Intermediate · Course · 1 - 4 Weeks

  • S

    SkillUp

    Online Marketing: Social Media, Ads & E-commerce Certificate

    Skills you'll gain: Social Media Management, Social Media, Social Media Content, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Content Scheduling, Social Media Campaigns, Content Creation, Data-Driven Marketing, Customer Retention, Meta Ads Manager, Paid media, Customer Relationship Building, E-Commerce, Digital Marketing, Driving engagement, Keyword Research, Brand Marketing

    4.7 stars, 42 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.7 (42) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • M

    Microsoft

    Generative AI for Sales Professionals

    Skills you'll gain: Microsoft Copilot, Forecasting, Sales Enablement, Revenue Forecasting, Prompt Engineering, Sales Strategy, Customer Analysis, Data Cleansing, Sales Development, Sales, Sales Operations, Sales Management, Responsible AI, General Sales Practices, Sales Process, Sales Support, Sales Presentations, Customer Relationship Management (CRM) Software, Sales Pipelines, Data Ethics

    4.4 stars, 30 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.4 (30) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
1…157158159…441

In summary, here are 10 of our most popular pricing strategy courses

  • Defining Strategic Business Leadership: University of Glasgow
  • GenAI in Social Media Marketing: Meta
  • Facebook, Instagram, and Snapchat Marketing: Digital Marketing Institute
  • Generative AI: Revolutionizing the Product Owner Role: SkillUp
  • Entrepreneurship Capstone: University of Maryland, College Park
  • Comunicaciones integradas de marketing: Publicidad, Relaciones Públicas, Marketing Digital y más: IE Business School
  • Introduction to Systems Analysis: IBM
  • AI Agents with Model Context Protocol: Vanderbilt University
  • Mastering Sales: From Fundamentals to Career Success: Hult International Business School
  • Desenvolvimento Ágil com Padrões de Projeto: Instituto Tecnológico de Aeronáutica

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok