• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • P

    Pearson

    Ethics in the Workplace

    Skills you'll gain: Employee Relations, Employee Engagement, Disciplinary Procedures, Human Resources Management and Planning, Trustworthiness, Business Ethics, Decision Making, Professionalism, Ethical Standards And Conduct, Drive Engagement, Human Resource Strategy, Human Resources, Staff Management, Behavior Management, Personal Integrity, Strategic Leadership

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • G

    Google

    Accelerate Your Job Search with AI

    Skills you'll gain: Interviewing Skills, Applicant Tracking Systems, Communication, Professional Development, Writing, Generative AI, Timelines, Personal Attributes, Professionalism

    4.7 stars, 156 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (156) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • C

    California Institute of the Arts

    Brand New Brand

    Skills you'll gain: Ideation, Logo Design, Brand Strategy, Style Guides, Graphic Design, Branding, Visual Storytelling, Typography, Graphic and Visual Design, Brainstorming, Layout Design, Adobe InDesign, Creativity, Adobe Photoshop, Color Theory, Design Elements And Principles

    4.9 stars, 1.3K reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.9 (1.3K) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • C

    Coursera

    Boost LSAT RC Reading

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • S

    Salesforce

    Salesforce Sales Development Representative

    Skills you'll gain: Overcoming Objections, Prospecting and Qualification, Customer Relationship Management, Customer Relationship Management (CRM) Software, Lead Generation, Sales Development, Intercultural Competence, Time Management, Business Writing, Business Correspondence, Salesforce, Writing, Productivity, Sales Prospecting, Cold Calling, Growth Mindedness, Verbal Communication Skills, Interviewing Skills, Professional Development, Sales

    4.4 stars, 620 reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 4.4 (620) · Beginner · Professional Certificate · 3 - 6 Months

    Category: Bestseller
    Bestseller
    Status: Free trial
    Free trial
  • N

    National Business Institute

    Business Contract Litigation Boot Camp

    Skills you'll gain: Legal Risk, Commercial Laws, Contract Review, Legal Strategy, Lawsuits, Litigation and Civil Justice, Legal Pleadings, Litigation Support, Civil Law, Trial Preparation, Intellectual Property, Court Systems, Legal Proceedings, Payment Processing and Collection, Due Diligence, Fraud detection, Claims Processing, Analysis

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • L

    Ludwig-Maximilians-Universität München (LMU)

    高阶竞争策略(中文版)

    Skills you'll gain: Mergers & Acquisitions, Customer Retention, Business Strategy, Strategic Marketing, Growth Strategies, Product Strategy, Corporate Strategy, Market Dynamics, Competitive Analysis, Marketing Strategies, Customer Analysis, Revenue Management, New Business Development, Consumer Behaviour, Market Analysis, Regulatory Compliance

    4.8 stars, 102 reviews, Mixed, Course, 1 - 3 Months

    ★ 4.8 (102) · Mixed · Course · 1 - 3 Months

    Category: Free
    Free
  • P

    Pearson

    Organizational Behavior and HR Management

    Skills you'll gain: Human Resource Management, Human Resources, Human Resource Strategy, Workforce Development, Human Resources Management and Planning, Employee Relations, Labor Relations, Staff Management, Human Resource Policies, Training and Development, Employee Retention, Employee Engagement, Employee Training, Compensation Strategy, Compensation and Benefits, Compensation Management, Labor Law, Training Programs, People Development, Recruitment

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • D

    Dr. Ryan Ahmed

    Capstone Course: Build Your Personal Agent

    Skills you'll gain: Prompt Engineering, Agentic Workflows, Anthropic Claude, AI Workflows, AI Orchestration, Email Automation, Generative AI Agents, Prompt Patterns, LLM Application, Prompt Engineering Tools, Agentic systems, Vibe coding, Business Process Automation, Statistical Reporting, Excel Formulas, AI Personalization, Microsoft Excel, Workflow Management, Automation, Data Analysis Software

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • C

    Coursera

    Crea y diseña productos digitales en Canva

    Skills you'll gain: Canva (Software), Design, Digital Design, Design and Product, Design Elements And Principles, Product Design, Creative Design, Design Software, Graphic and Visual Design Software, Layout Design, Digital Assets, Intellectual Property, Web Analytics, Sales Enablement, Graphic Design, Journals, Marketing, Business Development

    4.5 stars, 444 reviews, Intermediate, Guided Project, Less Than 2 Hours

    ★ 4.5 (444) · Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • L

    Lund University

    AI, Business & the Future of Work

    Skills you'll gain: AI Product Strategy, AI Enablement, Organizational Strategy, Artificial Intelligence, Responsible AI, Business Transformation, Business Risk Management, AI literacy, Risk Analysis, AI Integrations, Automation, Thought Leadership, Data Ethics, Human Machine Interfaces

    4.6 stars, 2.6K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (2.6K) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • R

    Real Madrid Graduate School Universidad Europea

    How We Got Here & Gap Analysis

    Skills you'll gain: Leadership Development, Self-Awareness, Talent Management, People Development, Training and Development, Talent Recruitment, Professional Development, Industrial and Organizational Psychology, Leadership Studies, Organizational Leadership, Team Leadership, Employee Coaching, Leadership, Organizational Development, People Management, Team Motivation, Organizational Strategy, Culture Transformation, Relationship Management, Team Collaboration

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
1…153154155…550

In summary, here are 10 of our most popular marketing strategy courses

  • Ethics in the Workplace: Pearson
  • Accelerate Your Job Search with AI: Google
  • Brand New Brand: California Institute of the Arts
  • Boost LSAT RC Reading: Coursera
  • Salesforce Sales Development Representative: Salesforce
  • Business Contract Litigation Boot Camp: National Business Institute
  • 高阶竞争策略(中文版): Ludwig-Maximilians-Universität München (LMU)
  • Organizational Behavior and HR Management: Pearson
  • Capstone Course: Build Your Personal Agent: Dr. Ryan Ahmed
  • Crea y diseña productos digitales en Canva: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok