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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • C

    California Institute of the Arts

    Web Design: Wireframes to Prototypes

    Skills you'll gain: Wireframing, User Interface and User Experience (UI/UX) Design, Mockups, UI/UX Strategy, Responsive Web Design, User Interface (UI), Web Design, User Interface (UI) Design, User Experience, User Experience Design, Prototyping, Web Design and Development, Visual Design, Web Language, UI/UX Research, Graphic and Visual Design, Interactive Design, HTML and CSS, Design Elements And Principles, Typography

    4.9 stars, 923 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.9 (923) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • S

    STARWEAVER

    AI & Digital Transformation for Pharma & Biotech

    Skills you'll gain: Responsible AI, Digital Transformation, Pharmaceuticals, AI Enablement, AI literacy, Drug Development, Clinical Research, Risking, Data Ethics, Clinical Trials, Precision Medicine, Health Informatics, Biotechnology, Medical Science and Research, Regulatory Compliance, Clinical Documentation, AI Workflows, Artificial Intelligence and Machine Learning (AI/ML), Pharmacology, Healthcare Ethics

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • P

    Pearson

    Decision Making and Motivation

    Skills you'll gain: Organizational Effectiveness, Business Ethics, Decision Making, Employee Engagement, Motivational Skills, Employee Performance Management, Ethical Standards And Conduct, Strategic Decision-Making, Performance Review, Team Motivation, People Analytics, Drive Engagement, Behavioral Management, Job Analysis, Recognizing Others, Job Evaluation, Productivity, Goal Setting

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • U

    Universitat Autònoma de Barcelona

    Gestión de la comunicación interna en las organizaciones

    Skills you'll gain: Internal Communications, Communication Planning, Crisis Management, Corporate Communications, Strategic Communication, Cultural Sensitivity, Cultural Diversity, Communication Strategies, Diversity Awareness, Telecommuting, Branding, Ethical Standards And Conduct, Business Ethics, Brand Management, Talent Recruitment, Employee Engagement, Virtual Teams, Active Listening

    4.8 stars, 852 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (852) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Colorado Boulder

    Strategic Communication Campaigns

    Skills you'll gain: Campaign Planning, Strategic Communication, Communication Planning, Target Audience, Campaign Management, Advertising, Marketing Communications, Advertising Campaigns, Resource Allocation, Media Strategy, Brand Management, Corporate Communications, Integrated Marketing Communications, Stakeholder Communications, Public Relations, Marketing, Business Strategy, Communication, Business Communication, Business Process

    4.5 stars, 56 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.5 (56) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • P

    Pontificia Universidad Católica de Chile

    Gestión de organizaciones efectivas

    Skills you'll gain: Organizational Change, Organizational Development, Organizational Strategy, Organizational Structure, Change Management, Business Transformation, Business Strategy, Political Sciences, Innovation, Strategic Thinking, Strategic Decision-Making, Technology Strategies, Knowledge Transfer, Decision Making, Persona (User Experience)

    4.8 stars, 2.5K reviews, Mixed, Course, 1 - 3 Months

    ★ 4.8 (2.5K) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Illinois Urbana-Champaign

    Operations Management: Organization and Analysis

    Skills you'll gain: Operations Management, Organizational Strategy, Operations, Manufacturing Operations, Operational Analysis, Business Operations, Inventory Control, Supply Chain, Operations Research, Process Analysis, Inventory and Warehousing, Operational Efficiency, Decision Making, Strategic Decision-Making, Business Strategies, Process Management, Cost Benefit Analysis, Demand Planning, Service Level, Performance Analysis

    4.7 stars, 1.3K reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.7 (1.3K) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
    Category: Build toward a degree
    Build toward a degree
  • U

    University of Illinois Urbana-Champaign

    Professional Success Skills

    Skills you'll gain: Creative Thinking, Creativity, Data Presentation, Business Ethics, Business Analytics, Ideation, Data Literacy, Creative Problem-Solving, Leadership and Management, Business Analysis, Business Leadership, Brainstorming, Business Strategy, Organizational Leadership, Ethical Standards And Conduct, Decision Making, Emotional Intelligence, Cultural Sensitivity, Cultural Diversity, Brand Management

    4.7 stars, 480 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.7 (480) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • B

    Birla Institute of Technology & Science, Pilani

    Mathematics for Engineering

    Skills you'll gain: Data Analysis, Computational Logic, Integral Calculus, Trigonometry, Linear Algebra, Engineering Analysis, Logical Reasoning, Deductive Reasoning, Probability & Statistics, Statistical Analysis, Calculus, Statistical Methods, Analysis, Advanced Mathematics, Bayesian Statistics, Statistical Inference, Theoretical Computer Science, Mathematics and Mathematical Modeling, Numerical Analysis, Descriptive Analytics

    4.5 stars, 204 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.5 (204) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • I

    IBM

    Introduction to Software, Programming, and Databases

    Skills you'll gain: Relational Databases, Systems Development Life Cycle, Database Administration, Database Architecture and Administration, Cloud Deployment, Database Software, Generative AI Agents, Programming Principles, Cloud Computing Architecture, Database Systems, Generative AI, Package and Software Management, Cloud Services, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Computer Literacy, Analytics, digital literacy, Web Applications, Computer Programming

    4.7 stars, 475 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (475) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • N

    National Taiwan University

    Operations Research (2): Optimization Algorithms

    Skills you'll gain: Operations Research, Linear Algebra, Numerical Analysis, Applied Mathematics, Model Optimization, Algorithms, Program Implementation, Mathematical Software, Mathematical Modeling, Industrial Engineering, Calculus, Business Analytics

    4.9 stars, 162 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.9 (162) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • I

    IBM

    Fundamentals of Building AI Agents

    Skills you'll gain: LangChain, LLM Application, Tool Calling, AI Workflows, Generative AI Agents, Agentic Workflows, Artificial Intelligence and Machine Learning (AI/ML), Application Development, Data Visualization, Agentic systems, Analytics, Software Development

    4.5 stars, 151 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.5 (151) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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