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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • I

    IBM

    FP&A Modeling: Variance Analysis & Forecasting

    Skills you'll gain: Financial Forecasting, Variance Analysis, Financial Data, Financial Modeling, Forecasting, Budgeting, Operating Budget, Revenue Forecasting, Financial Analysis, Management Reporting, Time Series Analysis and Forecasting, Analysis, Financial Planning, Statistical Analysis, Performance Measurement, Microsoft Excel, Performance Analysis, Performance Reporting, Statistical Methods, Financial Controls

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • P

    Pearson

    Multiplicity, Change, and Human Resources

    Skills you'll gain: Organizational Change, Human Resources, People Management, Human Resources Management and Planning, Staff Management, Human Resource Strategy, Talent Management, Leadership and Management, People Development, Leadership Studies, Change Management, Workplace inclusivity, Workforce Development, Workforce Management, Communication Planning, Stress Management, Internal Communications, Collaboration, Diversity Awareness, Recruitment

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • G

    Google

    Google People Management Essentials

    Skills you'll gain: Management Training And Development, Team Leadership, Team Performance Management, Goal-Oriented, Employee Coaching, Performance Management, Constructive Feedback, People Development, Goal Setting, Performance Appraisal, Delegation Skills, Drive Engagement, Culture Transformation, Team Collaboration, Internal Communications, Relationship Management, Resource Management, Empowerment, Team Motivation, Communication

    4.8 stars, 523 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (523) · Beginner · Specialization · 3 - 6 Months

    Category: Bestseller
    Bestseller
    Status: Free trial
    Free trial
  • U

    University of Michigan

    Mindware: Critical Thinking for the Information Age

    Skills you'll gain: Logical Reasoning, Data Analysis, Deductive Reasoning, Analytical Skills, Analysis, Experimentation, Critical Thinking, Data Literacy, Critical Thinking and Problem Solving, Statistical Methods, Bayesian Statistics, Science and Research, Research Design, Behavioral Economics, Decision Making, Cognitive flexibility, Regression Analysis, Statistical Inference, Forecasting, Adaptability

    4.8 stars, 1.5K reviews, Beginner, Course, 1 - 3 Months

    ★ 4.8 (1.5K) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • J

    John Wiley & Sons

    Customer Success: Reducing Churn & Growing Revenue

    Skills you'll gain: Customer Success Management, Customer Retention, Brand Loyalty, Loyalty Programs, Customer Relationship Building, Customer Engagement, Customer Relationship Management, Customer Relationship Management (CRM) Software, Customer Acquisition Management, Customer experience strategy (CX), Software As A Service, Customer Data Management, Customer Advocacy, Customer Support, Customer Insights, Customer Service, Customer Analysis, Customer experience improvement, B2B Sales, Client Support

    Intermediate · Course · 3 - 6 Months

    Category: New
    New
    Category: Preview
    Preview
  • M

    Microsoft

    Introduction to Microsoft Dynamics 365

    Skills you'll gain: Customer Engagement, Sales Pipelines, Power BI, Customer Relationship Management (CRM) Software, Lead Generation, Customer Insights, Resource Allocation, Resource Planning, Scheduling, Customer Relationship Management, Sales Process, Sales Management, Sales Operations, Microsoft Teams, Order Management, Customer Service, Marketing, Marketing Automation, Prospecting and Qualification, Business Reporting

    4.5 stars, 87 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.5 (87) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Cambridge

    Extra-Galactic Astronomy

    Skills you'll gain: Physical Science, Physics, Scientific Methods, General Science and Research, Taxonomy, electromagnetics, Spatial Data Analysis, Research, Structural Analysis, Image Analysis, Data Mapping, Data Analysis, Scientific Visualization, General Mathematics, Data Collection, Estimation

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • P

    Pontificia Universidad Católica de Chile

    Gestión de organizaciones efectivas

    Skills you'll gain: Organizational Change, Organizational Development, Organizational Strategy, Organizational Structure, Change Management, Business Transformation, Business Strategy, Political Sciences, Innovation, Strategic Thinking, Strategic Decision-Making, Technology Strategies, Knowledge Transfer, Decision Making, Persona (User Experience)

    4.8 stars, 2.5K reviews, Mixed, Course, 1 - 3 Months

    ★ 4.8 (2.5K) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • R

    Rutgers the State University of New Jersey

    New Technologies for Business Leaders

    Skills you'll gain: Digital Transformation, Customer Engagement, Business Technologies, Customer experience improvement, Augmented and Virtual Reality (AR/VR), Business Transformation, MarTech, Technology Strategies, Customer experience strategy (CX), Business Marketing, Cross-Functional Collaboration, Internet Of Things, Emerging Technologies, Business Ethics, Responsible AI, Customer Retention, Customer Relationship Management (CRM) Software, Data Ethics, Business Leadership, Augmented Reality

    4.4 stars, 458 reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.4 (458) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • B

    Birla Institute of Technology & Science, Pilani

    Mathematics for Engineering

    Skills you'll gain: Data Analysis, Computational Logic, Integral Calculus, Trigonometry, Linear Algebra, Engineering Analysis, Logical Reasoning, Deductive Reasoning, Probability & Statistics, Statistical Analysis, Calculus, Statistical Methods, Analysis, Advanced Mathematics, Bayesian Statistics, Statistical Inference, Theoretical Computer Science, Mathematics and Mathematical Modeling, Numerical Analysis, Descriptive Analytics

    4.5 stars, 204 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.5 (204) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • I

    IBM

    Introduction to Software, Programming, and Databases

    Skills you'll gain: Relational Databases, Systems Development Life Cycle, Database Administration, Database Architecture and Administration, Cloud Deployment, Database Software, Generative AI Agents, Programming Principles, Cloud Computing Architecture, Database Systems, Generative AI, Package and Software Management, Cloud Services, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, Computer Literacy, Analytics, digital literacy, Web Applications, Computer Programming

    4.7 stars, 475 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (475) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • S

    Sage Publications

    Applied Statistics Using Stata

    Skills you'll gain: Time Series Analysis and Forecasting, Stata, Logistic Regression, STATA (Software), Quantitative Research, General Science and Research, Regression Analysis, Descriptive Statistics, Forecasting, Exploratory Data Analysis, Data Entry, Descriptive Analytics, Statistical Inference, Statistical Methods, Probability & Statistics, Statistical Analysis, Statistical Programming, Statistical Modeling, Data Import/Export, Data Analysis

    Intermediate · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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