Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Microsoft
Skills you'll gain: Data Pipelines, Dataflow, PySpark, Data Lakes, Microsoft Power Platform, Extract, Transform, Load, Data Quality, Apache Spark, Data Processing, Data Transformation, Data Manipulation, Data Architecture, Data Governance, Generative AI, Data Validation, AI Workflows, Data Import/Export, Cloud Storage, Debugging
Advanced · Course · 1 - 3 Months

University of Michigan
Skills you'll gain: Statistical Hypothesis Testing, Statistical Methods, Statistical Inference, Statistics, Bayesian Statistics, Probability & Statistics, Data-Driven Decision-Making, Statistical Analysis, Data Analysis, Sampling (Statistics), Jupyter, Analysis, Statistical Programming, Python Programming
★ 4.6 (937) · Intermediate · Course · 1 - 4 Weeks
DeepLearning.AI
Skills you'll gain: Model Evaluation, Fine-tuning, Disaster Recovery, Data Analysis, Jupyter, Artificial Intelligence and Machine Learning (AI/ML), Exploratory Data Analysis, Image Analysis, Machine Learning Algorithms, Model Training, Data Literacy, Data Ethics, Responsible AI, Emergency Response, Climate Change Adaptation, AI Workflows, Applied Machine Learning, Computer Vision, Supervised Learning, Natural Language Processing
★ 4.7 (619) · Beginner · Specialization · 1 - 3 Months
Universidade de São Paulo
Skills you'll gain: Usability Testing, Usability, User Interface and User Experience (UI/UX) Design, Wireframing, Information Architecture, User Interface (UI) Design, UI Components, User Experience Design, UI/UX Research, Prototyping, User Research, Style Guides, Layout Design, Web Content Accessibility Guidelines, Design Elements And Principles, Verification And Validation
★ 4.5 (791) · Beginner · Course · 1 - 3 Months

Dr. Ryan Ahmed
Skills you'll gain: Prompt Engineering, Agentic Workflows, Anthropic Claude, AI Workflows, AI Orchestration, Email Automation, Generative AI Agents, Prompt Patterns, LLM Application, Prompt Engineering Tools, Agentic systems, Vibe coding, Business Process Automation, Statistical Reporting, Excel Formulas, AI Personalization, Microsoft Excel, Workflow Management, Automation, Data Analysis Software
Beginner · Course · 1 - 3 Months

EDHEC Business School
Skills you'll gain: Investment Management, Portfolio Management, Text Mining, Portfolio Risk, Applied Machine Learning, Asset Management, Network Analysis, Investments, Data Visualization Software, Machine Learning Methods, Return On Investment, Statistical Machine Learning, Financial Statement Analysis, Financial Data, Market Data, Financial Management, Unstructured Data, Predictive Modeling, Web Scraping, Risk Management
★ 4.6 (1.8K) · Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Management Information Systems, Stakeholder Engagement, Strategic Communication, Social Media Management, Information Systems, Stakeholder Communications, Social Media, Stakeholder Management, Drive Engagement, Social Media Strategy, Communication Planning, Corporate Communications, Innovation, Brand Management, Collaborative Software, Internal Communications, Stakeholder Analysis, Professional Networking, Communication, Cross-Functional Collaboration
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Architecture, Data Governance, Cloud Storage, Data Strategy, Data Storage, Data Warehousing, Data Lakes, Data Management, Looker (Software), Google Cloud Platform, Data Infrastructure, Business Intelligence, Digital Transformation, Real Time Data, Business Transformation, Data-Driven Decision-Making, Data Transformation, Analytics, Cloud Solutions, Data Capture
★ 4.8 (931) · Beginner · Course · 1 - 3 Months

Duke University
Skills you'll gain: Advertising, Media and Communications, Advertising Campaigns, Online Advertising, Digital Advertising, Electronic Media, Culture, Marketing Psychology, Diversity Marketing, Consumer Behaviour, Ethical Standards And Conduct
★ 4.8 (991) · Mixed · Course · 1 - 3 Months

Chegg Skills
Skills you'll gain: Prompt Engineering, Prompt Engineering Tools, Prompt Patterns, AI literacy, Multimodal Prompts, AI Workflows, Anthropic Claude, Data Visualization, Generative AI, Data Analysis, Productivity, Communication, Business Communication, Artificial Intelligence, Business Process Automation, Content Creation, Research, Critical Thinking, Problem Solving, Decision Making
Beginner · Course · 1 - 4 Weeks

University of Washington
Skills you'll gain: Classification Algorithms, Classification And Regression Tree (CART), Applied Machine Learning, Model Training, Logistic Regression, Supervised Learning, Predictive Modeling, Decision Tree Learning, Data Preprocessing, Model Evaluation, Text Mining, Machine Learning Algorithms, Feature Engineering, Data Cleansing, Scalability, Model Optimization, Risking, Machine Learning, Natural Language Processing, Probability & Statistics
★ 4.7 (3.7K) · Mixed · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Design, Digital Design, Design and Product, Design Elements And Principles, Product Design, Creative Design, Design Software, Graphic and Visual Design Software, Layout Design, Digital Assets, Intellectual Property, Web Analytics, Sales Enablement, Graphic Design, Journals, Marketing, Business Development
★ 4.5 (444) · Intermediate · Guided Project · Less Than 2 Hours