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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • I

    IBM

    Introduction to R Programming for Data Science

    Skills you'll gain: R (Software), Data Manipulation, Web Scraping, R Programming, Data Analysis, Data Science, Data Structures, Data Import/Export, Programming Principles, Jupyter, File I/O, Integrated Development Environments, Development Environment

    4.5 stars, 625 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.5 (625) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    University of Michigan

    Healthcare Management and Finance

    Skills you'll gain: Health Care Administration, Staff Management, Clinical Leadership, Community Health, Financial Statements, Mergers & Acquisitions, Health Administration, Capital Budgeting, Price Negotiation, Financial Accounting, Public Health, People Management, Financial Statement Analysis, Human Resources Management and Planning, Strategic Decision-Making, Financial Analysis, Financial Reporting, Accounting, Strategic Planning, Marketing

    4.7 stars, 138 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.7 (138) · Beginner · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • I

    IE Business School

    Channel Management and Retailing

    Skills you'll gain: Retail Management, Marketing Channel, Merchandising, Conflict Management, Retail Store Operations, Market Opportunities, Supply Chain, E-Commerce, Market Dynamics, Vendor Relationship Management, Cross-Channel Marketing, Growth Strategies, Supply Chain Planning, Web Presence, Promotional Strategies, Company, Product, and Service Knowledge, Digital Transformation

    4.5 stars, 1.1K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.5 (1.1K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • P

    Packt

    Mastering DAX: Optimization & Troubleshooting

    Skills you'll gain: Data Analysis Expressions (DAX), Power BI, Data Visualization, Interactive Data Visualization, Debugging, AI Workflows, Model Optimization, Business Logic, Performance Tuning, Text Mining, AI Integrations, Complex Problem Solving, Context Management, Data Modeling, Dependency Analysis, Data Analysis, Analytical Skills, Business Analysis, Business Metrics, Business Operations

    Advanced · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • T

    The University of Sydney

    Design-Led Strategy: Design thinking for business strategy and entrepreneurship

    Skills you'll gain: Design Thinking, Design Strategies, Strategic Thinking, Innovation, New Product Development, Business Modeling, Product Design, Service Design, Product Development, Business Strategy, Strategic Communication, Market Research, Corporate Strategy, Case Studies, User Research, User Feedback, Product Testing, Customer Insights

    4.6 stars, 1.3K reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.6 (1.3K) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • P

    Packt

    ChatGPT Masterclass: Learn How To Use ChatGPT 5 Effectively

    Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI Agents, Business Writing, AI Personalization, Generative AI, Multimodal Prompts, Image Analysis, AI Workflows, AI literacy, Photo Editing, Business Research, Business Communication, Writing, Context Engineering, AI powered creativity, Research Reports, Context Management, Customer experience improvement, Data Analysis

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
  • C

    Coursera

    Build a mobile app with Google Sheets on Glide and no coding

    Skills you'll gain: No-Code Development, Mobile Development, Google Sheets, Application Development, Mobile Development Tools, Google Workspace, Application Design, Application Deployment, Development Testing, Spreadsheet Software, Data Structures, User Interface (UI), User Accounts, Persona (User Experience), Authentications, User Feedback, Web Development, Marketing

    4.5 stars, 694 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.5 (694) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Create a Project Management Tracker using Microsoft Excel

    Skills you'll gain: Microsoft Excel, Project Management Software, Collaborative Software, Spreadsheet Software, Project Coordination, Project Management, Productivity Software, Microsoft Office, Project Planning, Data Validation

    4.6 stars, 922 reviews, Beginner, Guided Project, Less Than 2 Hours

    ★ 4.6 (922) · Beginner · Guided Project · Less Than 2 Hours

    Status: Free trial
    Free trial
    Category: Free
    Free
  • M

    Microsoft

    Microsoft Copilot: Your Everyday AI Companion

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Data Ethics, Law, Regulation, and Compliance, Generative AI, Responsible AI, Data Governance, Microsoft 365, Personalized Campaigns, AI powered creativity, Sales Enablement, Marketing Automation, Customer experience improvement, Regulatory Compliance, Business Process Automation, Compliance Management, AI literacy, Campaign Management, AI Enablement, Critical Thinking

    4.5 stars, 268 reviews, Beginner, Specialization, 1 - 3 Months

    ★ 4.5 (268) · Beginner · Specialization · 1 - 3 Months

    Status: Top AI program
    Top AI program
    Status: Free trial
    Free trial
  • Q

    Queen Mary University of London

    Introduction to Market Research

    Skills you'll gain: Proposal Development, Market Research, Data Collection, Research Design, Proposal Writing, Research Reports, Research Methodologies, Business Research, Marketing, Report Writing, Research, Qualitative Research, Data Analysis, Business Ethics

    4.5 stars, 87 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.5 (87) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • M

    Microsoft

    Team Effectiveness

    Skills you'll gain: Constructive Feedback, Customer Service, Service Level, Team Performance Management, Service Management, Team Oriented, Customer Support, Management Reporting, Customer experience improvement, Service Improvement, Team Building, Performance Reporting, Business Reporting, Team Management, Customer Success Management, Employee Onboarding, Peer Review, Drive Engagement, Data Analysis, Business Communication

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    SkillsBooster Academy

    ChatGPT for Business Professionals

    Skills you'll gain: ChatGPT, Prompt Engineering, Prompt Patterns, Large Language Modeling, Email Automation, Agentic Workflows, AI Workflows, AI Orchestration, Generative AI Agents, Agentic systems, Business Process Automation, Infographics, OpenAI, Token Optimization, LLM Application, AI literacy, Operational Efficiency, Generative AI, Responsible AI, Artificial Intelligence and Machine Learning (AI/ML)

    5 stars, 12 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 5 (12) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free trial
    Free trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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