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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • M

    Microsoft

    Career Pathways in Coaching & People Development Leadership

    Skills you'll gain: People Development, People Analytics, Data Storytelling, Workforce Development, Human Resources, Professional Development, Interviewing Skills, Professional Networking, Human Resource Strategy, People Management, Employee Coaching, AI Enablement, Organizational Development, Dashboard, Coaching, Portfolio Management, Training Programs, Talent Management, Communication Strategies, Verbal Communication Skills

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • S

    S.P. Jain Institute of Management and Research

    Consumer Behavior

    Skills you'll gain: Consumer Behaviour, Marketing Psychology, Surveys, Qualitative Research, Market Research, Marketing, Customer Analysis, Business-To-Consumer, Customer Insights, Behavioral Economics, Marketing Strategies, Research, Research Methodologies, Research Design, Digital Transformation, Business Ethics, Decision Making, Persuasive Communication, Influencing, Sociology

    Beginner · Course · 1 - 3 Months

    Category: New
    New
  • U

    University of Virginia

    Pricing Strategy Optimization

    Skills you'll gain: Market Dynamics, Product Lifecycle Management, Revenue Management, Competitive Analysis, Target Market, Global Marketing, Market Opportunities, Consumer Behaviour, Competitive Intelligence, Business Strategy, Strategic Marketing, Marketing Psychology, Cost Accounting, Customer Insights, Product Lining, Supply And Demand, Economics, Demand Planning, Presentations, Customer Analysis

    4.8 stars, 942 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (942) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Colorado Boulder

    BiteSize Stats: Hypothesis Testing for Single Samples

    Skills you'll gain: Statistical Hypothesis Testing, Sample Size Determination, Statistical Inference, Sampling (Statistics), Statistics, Statistical Methods, Business Analytics, Quantitative Research, Probability & Statistics, Statistical Analysis, Estimation, Decision Making, Probability Distribution, Case Studies, Benchmarking

    Mixed · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • P

    Packt

    Growth Product Manager's Handbook

    Skills you'll gain: Growth Strategies, Product Management, Agile Product Development, Product Marketing, Customer Success Management, User Research, Product Roadmaps, Product Strategy, Performance Metric, Go To Market Strategy, Performance Measurement, Product Development, Product Improvement, Customer Insights, Value Propositions, Design and Product, Content Performance Analysis, Design Thinking, User Experience, B2B Sales

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
  • S

    Sage Publications

    From Social Science to Data Science

    Skills you'll gain: Pandas (Python Package), Statistical Methods, Data Import/Export, Statistical Analysis, Research Design, Data Literacy, Statistical Inference, Text Mining, Science and Research, Data Integration, Data Manipulation, Data Analysis, Research Methodologies, Applied Machine Learning, Predictive Analytics, Data Science, Social Sciences, Network Analysis, Data Visualization, Python Programming

    Intermediate · Course · 3 - 6 Months

    Category: New
    New
    Category: Preview
    Preview
  • R

    Rice University

    Fundamentals of Computing

    Skills you'll gain: Computational Thinking, Event-Driven Programming, Algorithms, Combinatorics, Graph Theory, Programming Principles, Application Development, Object Oriented Programming (OOP), Data Structures, Theoretical Computer Science, Probability, Video Game Development, Bioinformatics, Interactive Design, Animation and Game Design, Python Programming, Data Analysis, User Interface (UI), Computer Science, Computer Programming

    4.8 stars, 4.1K reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.8 (4.1K) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • I

    IBM

    Applied Data Science Capstone

    Skills you'll gain: Data Wrangling, Data Compilation, Data Collection, Web Scraping, GitHub

    4.7 stars, 7.4K reviews, Intermediate, Course, 1 - 3 Months

    ★ 4.7 (7.4K) · Intermediate · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • P

    Pearson

    Supply and Demand

    Skills you'll gain: Supply And Demand, Market Dynamics, Economics, Demand Planning, Market Analysis, Consumer Behaviour, Revenue Management, Production Process

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free trial
    Free trial
  • J

    Johns Hopkins University

    Statistical Inference

    Skills you'll gain: Statistical Inference, Statistical Hypothesis Testing, Probability & Statistics, Probability, Statistics, Bayesian Statistics, Statistical Methods, Statistical Modeling, Statistical Analysis, Probability Distribution, Sampling (Statistics), Sample Size Determination, Data Analysis

    4.2 stars, 4.5K reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.2 (4.5K) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • J

    Johns Hopkins University

    Neuroscience and Neuroimaging

    Skills you'll gain: Magnetic Resonance Imaging, Neurology, Medical Imaging, Anatomy, Image Analysis, Data Analysis, Correlation Analysis, Data Manipulation, R (Software), Radiology, Experimentation, Research Design, Statistical Analysis, Image Quality, Psychology, Advanced Analytics, Network Analysis, R Programming, Statistical Methods, Statistics

    4.7 stars, 3.3K reviews, Intermediate, Specialization, 3 - 6 Months

    ★ 4.7 (3.3K) · Intermediate · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • S

    Salesforce

    Salesforce Sales Operations

    Skills you'll gain: Sales Pipelines, Sales Process, Sales Operations, Customer Success Management, Order Management, Sales Management, Salesforce, Dashboard, Sales, Sales Development, Order Entry, Closing (Sales), Customer Relationship Management (CRM) Software, Lead Generation, Request For Quotation (RFQ), Sales Support, Customer Relationship Management, Sales Enablement, General Sales Practices, Service Management

    4.6 stars, 2.2K reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 4.6 (2.2K) · Beginner · Professional Certificate · 3 - 6 Months

    Category: Bestseller
    Bestseller
    Status: Free trial
    Free trial
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Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
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Digital Marketing (13)
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