Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Multiple educators
Skills you'll gain: Data Store, Apache Airflow, Data Modeling, Data Pipelines, Data Storage, Data Storage Technologies, Data Architecture, Requirements Analysis, Data Processing, Data Warehousing, Query Languages, Data Preprocessing, Apache Hadoop, Requirements Elicitation, Vector Databases, Extract, Transform, Load, Data Lakes, Data Integration, Infrastructure as Code (IaC), Data Management
★ 4.7 (625) · Intermediate · Professional Certificate · 3 - 6 Months

University of Florida
Skills you'll gain: Data Ethics, Machine Learning, Applied Machine Learning, Hospitality, Natural Language Processing, Responsible AI, Supervised Learning, Artificial Intelligence, Hospitality Management, AI Enablement, AI Personalization, AI literacy, Large Language Modeling, Reinforcement Learning, Event Management
Intermediate · Course · 1 - 4 Weeks

University of Colorado System
Skills you'll gain: Petroleum Industry, Energy and Utilities, Oil and Gas, Market Dynamics, Strategic Thinking, Business Strategy, Business Analysis, Business Economics, Supply And Demand, Stakeholder Analysis, Stakeholder Engagement, Business Analytics, Economics, Stakeholder Management, Business Analysis Tools, Political Sciences, Resource Utilization, Environment and Resource Management, Natural Resource Management, Emerging Technologies
★ 4.6 (509) · Mixed · Course · 1 - 3 Months

Universitat Autònoma de Barcelona
Skills you'll gain: Persuasive Communication, Presentations, Verbal Communication Skills, Visual Storytelling, Microsoft PowerPoint, Storytelling, Data Literacy, Analysis, Data Storytelling, Data Presentation, Persona (User Experience), Statistical Methods, Psychology
★ 4.4 (3.3K) · Beginner · Course · 1 - 4 Weeks

University of Illinois Urbana-Champaign
Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Business Economics, Behavioral Economics, Policy Analysis, Business, Business Operations, Socioeconomics, Revenue Management, Consumer Behaviour, Social Studies, Operations, Political Sciences, Social Sciences, Economics, Policy, and Social Studies, Business Strategy, Public Policies, Competitive Analysis, Market Analysis
★ 4.8 (3.4K) · Beginner · Specialization · 1 - 3 Months

University of London
Skills you'll gain: Plot (Graphics), Data Visualization, Data Literacy, Statistical Methods, Data Science, Applied Machine Learning, Unsupervised Learning, Statistics, NumPy, Python Programming, Pandas (Python Package), Data Analysis, Machine Learning Algorithms, Descriptive Statistics, Data Processing, Analytics, Machine Learning, Data Manipulation
★ 4.6 (735) · Beginner · Course · 1 - 3 Months

Microsoft
Skills you'll gain: Web Scraping, Git (Version Control System), Data Structures, GitHub, Generative AI, Matplotlib, Data Visualization, Web Development, Version Control, Debugging, Data Literacy, Scripting, Flask (Web Framework), Plotly, Data Ethics, Containerization, DevOps, Automation, Data Analysis, Cloud Computing
★ 4.4 (767) · Beginner · Professional Certificate · 3 - 6 Months

Microsoft
Skills you'll gain: Git (Version Control System), Data Visualization, Data Presentation, Generative AI, Version Control, Matplotlib, Exploratory Data Analysis, Data Cleansing, Pandas (Python Package), R Programming, Tidyverse (R Package), Ggplot2, Jupyter, Python Programming, Microsoft Visual Studio, Statistical Visualization, Data Storytelling, GitHub, NumPy, Machine Learning Methods
★ 4.4 (694) · Beginner · Specialization · 3 - 6 Months
Chris Croft Training
Skills you'll gain: Price Negotiation, Sales, Consultative Selling, Sales Management, Sales Strategy, Closing (Sales), Sales Process, Overcoming Objections, Cold Calling, Negotiation, Account Management, Sales Prospecting, Relationship Building, Sales Pipelines, Call Center Experience, Customer Relationship Management, Communication, Business Development, Lead Generation, Customer Acquisition Management
Mixed · Course · 1 - 3 Months

Pearson
Skills you'll gain: Intellectual Property, Growth Strategies, Sales Process, Entrepreneurship, Commercialization, Business Strategy, Marketing, Strategic Partnership, Sales, Sustainable Business, Mergers & Acquisitions, Innovation, Strategic Decision-Making
Beginner · Course · 1 - 4 Weeks
Skills you'll gain: Brand Strategy, Brand Marketing, Campaign Planning, Professional Networking, Brand Management, Branding, Storytelling, Mentorship, Communication Planning, Strategic Communication, Personal Attributes, Web Presence, Professional Development, LinkedIn, Overcoming Obstacles, Self-Awareness, Personal Integrity, Relationship Building, Recognizing Others, Personal Development
Beginner · Course · 1 - 3 Months

Microsoft
Skills you'll gain: Content Performance Analysis, Prompt Engineering, Microsoft Copilot, Customer Insights, Customer Analysis, Competitive Analysis, Persona Development, Content Marketing, Personalized Campaigns, Content Creation, Marketing Operations, Marketing Analytics, Data-Driven Marketing, Marketing Design, Marketing Strategies, Marketing Planning, Marketing, Content Development and Management, Ideation, Data Analysis
★ 4.5 (34) · Beginner · Specialization · 1 - 3 Months