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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • U

    University of California, Davis

    Research Proposal: Initiating Research

    Skills you'll gain: Proposal Development, Market Research, Sampling (Statistics), Research Methodologies, Surveys, Proposal Writing, Request for Proposal, Research Design, Marketing, Client Services, Research, Sample Size Determination, Quantitative Research, Data Collection, Qualitative Research, Target Audience, Business Writing, Feasibility Studies, Decision Making

    4.6 stars, 950 reviews, Intermediate, Course, 1 - 4 Weeks

    ★ 4.6 (950) · Intermediate · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • P

    Pearson

    Principles of Microeconomics

    Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Socioeconomics, Game Theory, Economics, Policy, and Social Studies, Revenue Management, Tax, Economic Development, Advertising, Production Process, Cost Accounting, Consumer Behaviour, Operating Cost, Demand Planning, Business Economics, Sales Tax, Operational Efficiency, Policy Analysis, Market Analysis

    Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • D

    DeepLearning.AI

    AI Python for Beginners

    Skills you'll gain: Large Language Modeling, Prompt Engineering, LLM Application, Artificial Intelligence, Jupyter, Python Programming, Data Analysis, Artificial Intelligence and Machine Learning (AI/ML), Generative AI Agents, AI Integrations, Data Literacy, Application Development, Scripting, Programming Principles, Automation, Computer Programming, Application Programming Interface (API), Package and Software Management, Data Structures

    4.8 stars, 254 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (254) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Chegg Skills

    Business Data Visualization

    Skills you'll gain: Data Visualization, Data Presentation, Statistical Visualization, Business Reporting, Data Visualization Software, Data Literacy, Data Storytelling, Plot (Graphics), Business Analytics, Histogram, Scatter Plots, Microsoft Excel, Data-Driven Decision-Making, Trend Analysis, Graphing, Descriptive Statistics, Data Analysis, Business Communication, Decision Making, Problem Solving

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • U

    University of Illinois Urbana-Champaign

    Microeconomics Principles

    Skills you'll gain: Supply And Demand, Economics, Market Dynamics, Behavioral Economics, Economics, Policy, and Social Studies, Social Sciences, Resource Allocation, Market Analysis, Socioeconomics, Consumer Behaviour, Decision Making, Critical Thinking

    4.8 stars, 3.3K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.8 (3.3K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • P

    Pearson

    Principles of Macroeconomics

    Skills you'll gain: Supply And Demand, Financial Policy, Market Dynamics, International Finance, Financial Systems, Economics, Economic Development, Banking Services, International Relations, Production Process, Operational Efficiency, Consumer Behaviour, Financial Market, Banking, Policy Analysis, Research, and Development, Market Trend, Market Analysis, Public Policies, Economics, Policy, and Social Studies, Key Performance Indicators (KPIs)

    Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • M

    Microsoft

    Extract, Transform and Load Data in Power BI

    Skills you'll gain: Extract, Transform, Load, Power BI, Data Integrity, Data Validation, Data Transformation, Data Cleansing, Data Storage, Data Quality, Data Analysis, Data Integration, Data Import/Export

    4.6 stars, 1.1K reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.6 (1.1K) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • J

    Johns Hopkins University

    Practical Machine Learning

    Skills you'll gain: Model Evaluation, Predictive Modeling, Machine Learning Algorithms, Model Training, Machine Learning Methods, Feature Engineering, Supervised Learning, Machine Learning Software, Classification And Regression Tree (CART), Predictive Analytics, Applied Machine Learning, Data Preprocessing, R Programming, Classification Algorithms, Machine Learning, Random Forest Algorithm, Regression Analysis

    4.5 stars, 3.3K reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.5 (3.3K) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • I

    Interactive Brokers

    Practical Guide to Trading

    Skills you'll gain: Derivatives, Equities, Futures Exchange, Risk Analysis, Financial Trading, International Finance, Investments, Securities Trading, Financial Market, Portfolio Risk, Risk Management, Financial Analysis, Financial Statement Analysis, Market Analysis, Market Data, Capital Markets, Investment Management, General Finance, Tax, Financial Accounting

    4.4 stars, 872 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.4 (872) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • J

    John Wiley & Sons

    Building Business Models and Financial Strategies

    Skills you'll gain: Financial Statement Analysis, Financial Statements, Business Planning, Business Modeling, Financial Forecasting, Strategic Decision-Making, Corporate Strategy, Budgeting, Strategic Thinking, Financial Acumen, Business Strategies, Financial Analysis, Business Acumen, Business Strategy, Financial Reporting, Income Statement, Financial Planning, Strategic Planning, Financial Modeling, Business Marketing

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • P

    Packt

    Introduction to Data Analysis with Python and Polars

    Skills you'll gain: Data Cleansing, Data Integration, Data Quality, Data Analysis Software, Data Manipulation, Data Wrangling, Data Transformation, Data Validation, Jupyter, Data Analysis, Programming Principles, Data Processing, Data Import/Export, Exploratory Data Analysis, Analytics, Development Environment, Python Programming, Command-Line Interface, Code Reusability

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free trial
    Free trial
  • I

    IBM

    Business Intelligence (BI) Essentials

    Skills you'll gain: Business Intelligence, Data-Driven Decision-Making, Data Mining, Business Intelligence Software, Business Analytics, Data Analysis, Statistical Visualization, Data Management, Data Store, Data Collection, Data Visualization, Analytics, Data Warehousing, Data Wrangling, Extract, Transform, Load, Data Presentation, Statistical Analysis

    4.7 stars, 436 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (436) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
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