• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Pricing Strategy

Pricing Strategy Courses

Pricing strategy courses can help you learn market analysis, competitive pricing, value-based pricing, and dynamic pricing techniques. You can build skills in customer segmentation, pricing psychology, and revenue optimization. Many courses also introduce tools like Excel for data analysis, pricing software for simulations, and analytics platforms to track pricing performance, allowing you to apply these skills in real-world business scenarios.

Popular Pricing Strategy Courses and Certifications


  • V

    Vanderbilt University

    Generative AI Deep Research: Strategic AI Edge for Leaders

    Skills you'll gain: AI Enablement, Strategic Decision-Making, Strategic Thinking, Generative AI Agents, Procurement, Generative AI, Competitive Intelligence, Due Diligence, Purchasing, Strategic Sourcing, Consulting, Business Research, Research Reports, Talent Sourcing, Data-Driven Decision-Making, Leadership, Business Consulting, Technology Strategies, Agentic systems, Business Ethics

    4.7 stars, 133 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (133) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • C

    Coursera

    Content Creation for TikTok, YouTube, Instagram, Facebook

    Skills you'll gain: TikTok, Video Production, Photo/Video Production and Technology, Content Creation, Content Scheduling, Web Analytics and SEO, Photography, Content Development and Management, Social Media Campaigns, Social Media Marketing, Content Performance Analysis, Social Media Content, Driving engagement, Social Media, Search Engine Optimization, Video Editing, Videography, Brand Marketing, Social Media Analytics, Visual Storytelling

    3.8 stars, 55 reviews, Beginner, Professional Certificate, 3 - 6 Months

    ★ 3.8 (55) · Beginner · Professional Certificate · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University of Pennsylvania

    Introducción al Marketing

    Skills you'll gain: Customer Analysis, Branding, Brand Strategy, Brand Marketing, Marketing Psychology, Strategic Marketing, Marketing, Brand Management, Consumer Behaviour, Go To Market Strategy, Marketing Strategies, Customer Insights, Marketing Communications, Driving engagement, Online Advertising, E-Commerce

    4.8 stars, 272 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.8 (272) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • I

    IBM

    Introduction to Program Management

    Skills you'll gain: Program Management, Project Management Office (PMO), Project Management Life Cycle, Project Management, Stakeholder Management, Project Management Institute (PMI) Methodology, Program Implementation, Stakeholder Engagement, Organizational Strategy, Team Management, Stakeholder Analysis, Coordinating, Leadership, Job Analysis

    4.7 stars, 127 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.7 (127) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • Y

    Yonsei University

    International Marketing Entry and Execution

    Skills you'll gain: Global Marketing, Diversity Marketing, Marketing, Strategic Marketing, Consumer Behaviour, Target Market, Marketing Management, Business-To-Consumer, Marketing Strategies, Innovation, Cross-Channel Marketing, Marketing Planning, Promotional Strategies, Marketing Channel, Go To Market Strategy, Market Opportunities, Target Audience, Product Marketing, Market Analysis, Customer Analysis

    4.7 stars, 342 reviews, Mixed, Course, 1 - 4 Weeks

    ★ 4.7 (342) · Mixed · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
  • G

    Google

    Google Digital Customer Engagement

    Skills you'll gain: Email Marketing, Social Media Marketing, Point of Sale, Customer Relationship Building, Conversion Funnel Analysis, Brand Loyalty, Driving engagement, Customer Retention, Order Delivery, Social Media Management, Social Media Analytics, Drive Engagement, Social Media Content, Target Market, Customer Relationship Management, Customer Engagement, Digital Media Strategy, E-Commerce, Digital Marketing, Business Marketing

    4.9 stars, 69 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.9 (69) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • U

    University at Buffalo

    Improving Leadership & Governance in Nonprofit Organizations

    Skills you'll gain: Peer Review, Governance, Strategic Planning, Consulting, Performance Measurement, Leadership Studies, Meeting Facilitation, Leadership and Management, Performance Review, Organizational Strategy, Organizational Leadership, Report Writing, Leadership, Performance Analysis, Performance Management, Management Consulting, Organizational Change, Organizational Effectiveness, Strategic Leadership, Leadership Development

    4.5 stars, 287 reviews, Beginner, Specialization, 3 - 6 Months

    ★ 4.5 (287) · Beginner · Specialization · 3 - 6 Months

    Status: Free trial
    Free trial
  • S

    STARWEAVER

    AI-Powered Business Operations

    Skills you'll gain: Business Process Modeling, Process Modeling, Data Storytelling, Responsible AI, Digital Transformation, Business Process Management, Business Process Improvement, Process Design, Business Process Automation, Data Visualization, Data Presentation, AI Enablement, Sustainable Development, Social Impact, Generative AI, Customer Insights, Customer Relationship Management (CRM) Software, Innovation, Product Knowledge, Environmental Social And Corporate Governance (ESG)

    4.1 stars, 44 reviews, Intermediate, Specialization, 1 - 3 Months

    ★ 4.1 (44) · Intermediate · Specialization · 1 - 3 Months

    Status: Free trial
    Free trial
  • U

    Universidad de los Andes

    Los Objetivos de Desarrollo Sostenible para las empresas

    Skills you'll gain: Sustainable Business, Stakeholder Engagement, Corporate Sustainability, Sustainable Development, Stakeholder Communications, Strategic Communication, Communication Planning, Business Strategy, Business Priorities, Business Planning, Environmental Issue, Corporate Communications, Action Oriented, Social Impact, Communication Strategies, Prioritization, Strategic Prioritization

    4.9 stars, 222 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.9 (222) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
  • C

    CertNexus

    Communicate Effectively about Ethical Challenges in Data-Driven Technologies

    Skills you'll gain: Crisis Management, Business Ethics, Corporate Communications, Communication Planning, Data Ethics, Media Relations, Communication Strategies, Public Relations, Strategic Communication, Media and Communications, Stakeholder Communications, Public Affairs, Ethical Standards And Conduct, Workplace inclusivity, Communication, Internal Communications, Diversity Equity and Inclusion Initiatives, Leadership and Management, Business Strategy, Marketing

    4.4 stars, 100 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.4 (100) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • S

    SAP

    SAP Customer Engagement and Discovery

    Skills you'll gain: Stakeholder Engagement, Journey Mapping, Stakeholder Management, Customer Engagement, Consultative Approaches, Stakeholder Communications, Agile Methodology, Stakeholder Analysis, Requirements Elicitation, SAP Applications, Customer Analysis, Technical Consulting, Customer Insights, Consulting, Process Analysis, Business Analysis, Analysis, Project Management, Verbal Strategic Communication, Business Requirements

    4.7 stars, 129 reviews, Beginner, Course, 1 - 3 Months

    ★ 4.7 (129) · Beginner · Course · 1 - 3 Months

    Status: Free trial
    Free trial
  • S

    SkillUp

    Product Management: Building AI-Powered Products

    Skills you'll gain: AI Product Strategy, Commercialization, Product Management, AI Enablement, Stakeholder Communications, Technical Product Management, Product Lifecycle Management, Team Building, Stakeholder Engagement, Artificial Intelligence, Stakeholder Management, Return On Investment, Product Development, New Product Development, AI Personalization, Team Management, Communication

    4.3 stars, 188 reviews, Beginner, Course, 1 - 4 Weeks

    ★ 4.3 (188) · Beginner · Course · 1 - 4 Weeks

    Status: Free trial
    Free trial
1…127128129…440

In summary, here are 10 of our most popular pricing strategy courses

  • Generative AI Deep Research: Strategic AI Edge for Leaders: Vanderbilt University
  • Content Creation for TikTok, YouTube, Instagram, Facebook: Coursera
  • Introducción al Marketing: University of Pennsylvania
  • Introduction to Program Management: IBM
  • International Marketing Entry and Execution: Yonsei University
  • Google Digital Customer Engagement: Google
  • Improving Leadership & Governance in Nonprofit Organizations: University at Buffalo
  • AI-Powered Business Operations: STARWEAVER
  • Los Objetivos de Desarrollo Sostenible para las empresas: Universidad de los Andes
  • Communicate Effectively about Ethical Challenges in Data-Driven Technologies: CertNexus

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Do Not Sell/Share
Learn Anywhere
Download on the App Store
Get it on Google Play
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok